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Comaparitive study on Environmental awareness: india and Germony

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Comaparitive study on Environmental awareness: india and Germony
A COMPARATIVE STUDY ON ENVIRONMENTAL
AWARENESS AND ENVIRONMENTALLY BENEFICIAL
BEHAVIOR IN INDIA
Hannah Hoerisch, April 2002 for CMS ENVIS Centre
Contents
1. Introduction

1

2. Objectives

3

3. Methodology

3

Part I
Factors contributing to the level of environmental awareness
4. Environmental education

5

a. Mass media

6

b. Institutional media

12

c. Traditional media

16

5. Additional factors

16

Political background
Culture, religion and tradition
Exposure to environmental pollution
Part II
6. Level of awareness

19

Part III
7. Behavior towards environment

20

8. Conclusion

21

9. References

24

10. Appendix

24

1

1.0

Introduction

Both developing and developed countries are facing serious environmental problems.
While some of the problems might be alike due to their global nature (e.g. global warming, depletion of the ozone layer), others are specifically local ones. How do people out of different cultures perceive these problems? How do they react to them?
The aim of this study is to figure out what factors are most important in explaining different levels of awareness concerning environmental problems and to compare the level of awareness as well as the actual behavior towards environment of people living in developing and developed countries.

As the countries of study India and the Federal Republic of Germany have been chosen. India is thought to represent a developing country while Germany gives an example of an economically developed country. An additional aspect when choosing the countries of study was to use the competence of the author who lives in Germany, but has the great possibility to do some fieldwork studies in India and to work together with
Indian colleagues.

The design of the study has three stages:
First, information on India as far as environmental awareness and environmentally friendly behavior are concerned will be obtained by both



References: 1. Bandhu, Desh and Dyal, R. (Eds.) (1999): Environmental Education for a Sustainable Future, Indian Environmental Society, New Delhi 2. Das, Nandita (2001): A study on social and environmental impact of TV and radio programmes, Center of Media Studies, New Delhi 3. Das, R.C., Baral, J.K., Sahu, N.C., Misras, M.K. (1998): The Environmental Divide - The Dilemma of Developing Countries 4. National Council of Educational Research and Training (1997): Fifth Survey of educational research 1988-92, Vol 5. Pant, S., Rogers, E. M., Singhal, A. (2000): Environmental Activism Through an Entertainment-Education Radio Soap Opera in India, p Mr. Ashok Kalkur, City Editor Ph.: 3715426, 3715427 Mr. K. Kannan, Prin. Correspondent Ph.: 3715426, 3715427 Mr. P. Sunderrajan, Special Correspondent Ph.: 3715426, 3710179, Res.: 2619847 Ph.: 6081110, 6086394 Radio:

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