Executive Summary: Nowadays‚ the service industry‚ especially banks‚ faces increasing competition. In such environment‚ differentiation is necessary. The general purpose of this thesis is to understand how a bank can achieve differentiation based on a marketing approach. Two research questions will respectively examine the three additional P’s of the marketing mix (People‚ Presentation or Physical Evidence and Process) and the Customer Relationship Management as possible differentiators. To fulfill
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SUBMITTED BY MANGESH GAIKWAD (BATCH – 2009-2011) DEPARTMENT OF MANAGEMENT STUDIES NORTH MAHARSHTRA UNVERSITY JALGAON-425001 Company certificate Declaration I Mr. Mngesh Gaikwad hereby declare that the project entitled “Technical Analysis on Banking Sector” carried out at Satvik Investments And Securities is a genuine work of M.B.A. (Finance) 2nd year course of North Maharashtra University‚ Jalgaon. To the best of my knowledge any part of this context has not been submitted earlier for any Degree
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A R C H Swinging Banking : Not Very Promising A u g u s t 1 3 ‚ 2 0 0 2 Not too bad if you may claim so ….. The Bangladesh banking sector relative to the size of its economy is comparatively larger than many economies of similar level of development and per capita income. The total size of the sector at 26.54% of GDP dominates the financial system‚ which is proportionately large for a country with a per capita income of only about US$370. The non-bank financial sector‚ including capital market
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COMMERCIAL BANKING SECTOR SUMMARY: Banking industry is the blood vascular system of our economy. The banks have played substantial role in the growth of Indian economy. From the meagre start in 1860 the banks have come to long way. The total shape of banking system was changed in 1991 due to the introduction of financial sector reforms as part of the liberalisation process. These reforms were aimed at enhancing the viability and efficiency of our banking system. Although there is a sustainable
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Management of Change in banking sector Introduction:- Without a sound and effective banking system in India it cannot have a healthy economy. The banking system of India should not only be hassle free but it should be able to meet new challenges posed by the technology and any other external and internal factors. For the past three decades India’s banking system has several outstanding achievements to its credit. The most striking is its extensive reach. It is no longer confined to only metropolitans
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CHAPTER 1 INTRODUCTION OF BANKING SECTOR IN INDIA Banking in India originated in the last decades of the 18th century. The first banks were The General Bank of India‚ which started in 1786‚ and Bank of Hindustan‚ which started in 1790; both are now defunct. The oldest bank in existence in India is the State Bank of India‚ which originated in the Bank of Calcutta in June 1806‚ which almost immediately became the Bank of Bengal. This was one of the three presidency banks‚ the other two being the Bank
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MARKETING IN BANKING SECTOR AND RECENT PERCEPTIONS IN MARKETING THOUGHTS OF SERVICES MARKETING IN BANKING Marketing approach in banking sector had taken significance after 1950 in western countries and then after 1980 in Turkey. New banking perceptiveness oriented toward market had influenced banks to create new market. Banks had started to perform marketing and planning techniques in banking in order to be able to offer their new services efficiently. Marketing scope in banking sector should be considered
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Banking industry begins to show signs of slowdown After witnessing a strong growth during last few years‚ the banking industry has now started showing signs of slowdown‚ as deposits‚ assets‚ investment and profitability of banking sector is on decline while credit risk‚ market risk‚ interest risk‚ NPLs and advances are widening. According to the assessment of the State Bank of Pakistan’s Quarterly Performance Review of the Banking System (July-September 2008)‚ released on Thursday‚ due to
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1.1 Origin of the StudyPage The report entitled “Corporate Social Responsibility in The Banking Sector of Bangladesh” has been prepared as a partial fulfillment of MBA program‚ of Dhaka University.After completing my Masters of Business Administration (MBA) as a student of Dhaka University‚ I wanted to submit this project paper. 1.2 Significance of the Study The ‘social contract’ between the corporation and the community is of critical importance. The motivations for these contracts are
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decades? Has the overall outcome of the changes been greater stability in the banking sector? Discuss the respective roles of asset and liability management in modern banking. Deregulation‚ innovation and globalisation has changed the way banks run from asset management to liability management‚ as well as the change from ‘mono’ to ‘multi-tasking’ and the increased competition in the sector as well as risk. The banking system has evolved drastically from the traditional mono-tasking institution
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