1 MARKETING THINKING (MT) CHALLENGE 1.1: INTERESTING MARKETING QUESTIONS ________________________________________________________________________ All of us have experiences with marketing either professionally or as consumers. Therefore‚ this task shouldn’t be too difficult. Put yourself in the marketer’s position and generate ten interesting marketing questions that could be useful to the marketer. Try not to evaluate your questions‚ simply list interesting ones. We’ll use these questions later
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the supply chain for Zara from raw materials to consumer purchase. ANSWER ZARA’S SUPPLY CHAIN Description Zara makes about 40% of their raw material (fabric). The remaining 60% is outsourced from within Spain‚ mostly from the La Curuna. Designing of clothes at Zara is done by creative teams of over 300 professionals at the headquarters in La Curuna‚ Spain. They act on the information fed to them from the stores managers. The first stage in Zara’s production system is cutting of fabric
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STRATEGIC THINKING Contents Introduction 3 Perspectives of strategic thinking 4 Rational thinking perspective 4 General thinking perspective 5 A model of elements of strategic thinking 6 System perspective 6 Intent focused 6 Intelligent opportunitism 7 Thinking in time 7 Hypothesis driven 7 Levels of strategic thinking 7 Strategic Thinking at the Individual Level 7 Strategic Thinking at the Organizational Level 7 The strategic thinking process 8 Bibliography 10
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clients than its opposition. There can be numerous sorts of competitive advantages including the association’s expense structure‚ item offerings‚ distribution system and client bolster (Jay Barney 1991). All together for a business to remain over whatever is left of its opposition‚ it’s imperative that they build up a solid business model. Zara is one of the biggest international style organizations. It has a place with Inditex‚ one of the world’s biggest distribution bunches. The brand is eminent
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Zara Case Study Main Problems of the Company: Although it seems that the highly centralized distribution system that Inditex uses when it comes to Zara’s operations proves to be profitable and sustainable‚ in the long run in may lead to an impasse in several different directions for the clothing manufacturer. Sustainability of the Global Expansion: Although the centralized decision making reduces the whiplash effect on the overall supply chain‚ this strategy is not entirely without its drawbacks
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Social environment: With the huge numbers of store (one more is opening in Sydney‚ Australia)‚ Zara has settled in many countries. Therefore‚ the firm must respect the culture of each kind of customers‚ wherever they are from. Zara must create clothes that fit to every kind of culture around the world. Moreover‚ Zara only employ people that live next to the store. By encouraging local employment‚ Zara helps the country to fight Unemployment. -The Legal environment: The great numbers of shops
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AMBA 610: Critical Thinking Assignment Simon neil Corporate Solutions Memo To: Mr. Ldo Perdra (CEO‚ SSCS) From: Mr. Augustin (Vice-President of Human Resources) CC: None (Confidential) Date: March 18‚ 2012 Re: Leadership-Development Programs This is in response to your request for our office to evaluate the merit of Ms. Mitchell’s proposal that we establish and fund a new leadership-development program for our high-potential fourth-year associates. 1.0 Background At the 2012
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SAVONIA UNIVERSITY OF APPLIED SCIENCES UNIT OF BUSINESS AND ADMINISTRATION‚ KUOPIO THE IMPORTANCE OF STRATEGIC MANAGEMENT A case study of H&M Ding Huiru Business Administration Bachelor’s thesis International Business April 2011 2 SAVONIA UNIVERSITY OF APPLIED SCIENCES SAVONIA BUSINESS Degree Programme‚ option International Business Author(s) Ding Huiru Title of study The importance of strategic management‚ Case study of H&M Type of project Date Pages Thesis 27.4.2011 59+12 Supervisor(s)
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Plato’s Republic addresses Rand’s notion of the "sense of life" . Primarily‚ we need to address what exactly Rand’s notion of the "sense of life" is. As described by William R. Thomas’s essay titled "Why Foes Anyone Need a Philosophy"‚ the notion "...reflects the fundamental ways you relate to the world and other people; it is your intuitive feeling of how things are and how they ought to be" (Thomas‚ p 2). According to Thomas‚ this is how "we experience...philosophical convictions" (Thomas‚ p 2)
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Cause and Effect Thinking Hinders Mastery Paradoxical Thinking: Maintaining Stability in Changing Environments Table of Contents Abstract……………………………………….…………………................……….…..3 Part 1 – Introduction/ Definition ……………………………………….........................4 Chart: Managerial Competencies……………………......………..….………..5 Part II – Example of a company that demonstrates paradoxical thinking…….………..5 Part
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