Term 3 – Supply Chain Management – Group 6 Case Analysis of ZARA: Fast Fashion This report is submitted to Prof. Devanath Tirupati in partial fulfilment of the course requirements of Supply Chain Management at Indian Institute of Management Bangalore Saketh Sabbineni Sankalan Prasad Mayur Shrikhande Tushar Bhargava 5th March 2014 Disclaimer: Unless otherwise stated‚ any views or opinions expressed in this report are solely those of the authors. Executive Summary Inditex‚ founded
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The 2 1st-centur y Supply Chain Spanish clothier Zara t urn s the rules o f supply chain management on thei r head. The result? A superresponsive network and p rofi t margins t ha t are the envy o fth e industry. ire Fiilflllment by K asr a Michael A. Lewis‚ and Jose A.D. Machuca !04 W hen a German w holesale r suddenly canceled L1 big lingerie order in 1975‚ Amancio Or- tet;;a t hough t his fledgling clothing company might go b ankrupt . All his capittil was tied up in
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International Strategic Management “If both the local and foreign firms adopt a competitive (aggressive) approach by developing and implementing offensive strategies in order to “win” the competition in a (host) market‚ they will be more likely forced to enter into a never-ending competitive-circle. A competitive circle increases the level of competition for both foreign and local firms‚ therefore increasing the costs of doing business for both foreign and local firms (i.e. both LOF and LOL will
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Unit 15 International Marketing Management Structure 15.1 Introduction 15.2. Nature of International marketing concept 15.3. International marketing concept. 15.4. International market entry strategies. 15.5. Approaches to international marketing 15.6. International product policy 15.7. International promotions policy 15.8. International branding 15.9. Country of origin effects 15.10. International pricing 15.11. Summary Terminal questions Answers to SAQs and TQs 15.1. Introduction
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Case: Operations Strategy of Zara Question 1: Zara has a variety responsive supply chain. (a) Does it offer a competitive advantage‚ and (b) how does this affect supply chain design and performance? (a) Yes Zara’s responsive strategies improve the efficiency of information exchange in every level of supply chain; customers‚ store managers‚ designers and market specialists‚ production stuffs‚ subcontractors‚ buyers‚ warehouse managers‚ distributors‚ and so on. As a result of efficient exchange
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and Promotion Professor Dena Strong March 3‚ 2015 Zara 1. What are the Main Challenges in the business model adopted by Zara? Based on weaknesses and threats on Zara SWOT analysis‚ the main challenges they are facing today are the high dependence on European Markets‚ Intense completion in the retail market‚ Rising labor wages‚ especially in Europe‚ and the risk of foreign exchange fluctuations. Others also include the problems faced by management in the organization and allocation of inventory‚ and
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Introduction Zara is one of the largest international fashion companies. It belongs to Inditex‚ one of the world’s largest distribution groups. According to its official website‚ Zara treated the customer as the heart of unique business model. Ryanair is one of the world’s favorite airlines operating over 1‚500 flights per day from 51 bases on 1‚500 low fare routes across 28 countries‚ connecting over 168 destinations. Zara and Ryanair have been a great success in their own industry. Both
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certification requirements. The Entropy System offered a structured approach and depth of information that was beyond the capabilities of their existing software systems. Toyota (GB) have implemented the Entropy System at their head office in Epsom‚ two training centres in Salford and Nottingham‚ and two vehicle distribution centres in Portbury and Burnaston. It provides a centralised system for data capture and is used for HSEQ task management. It is also used to manage a range of internal audits for HSEQ
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International Business Management What are the advantages and disadvantages of international strategic alliances? How to select partners for cooperation? An International strategic alliance is typically established when a company or establishment decides to edge into related business or new geographic market especially one where the government prohibits imports in order to protect domestic industries. There are a number of advantages and disadvantages pertaining to international strategic alliances
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Brief Summary of Zara 2 How would you advise Salgado to proceed on the issue of upgrading Zara’s POS systems? 3 - Should the company upgrade the POS terminals to modern operating system? 3 - Should the company build in-store networks? 4 - Should the company give employees the ability to look up inventory balances for items in their own stores? 4 - Should the company give employees the ability to look up inventory balances for items in their other stores? 4 What is the Zara “business model”
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