very reasonable price. However it met with a steep fall. To understand better‚ I will refer to Kotler’s product strategy. Kotler suggests that a product should be viewed at three levels Augmented product •Guarrantee •After-sales servicing Total product •Branding •Packaging •Features Core product •la Raison d’etre or Why is the product in existence If we look at the three levels‚ Levi’s Type one jeans or Silver Tab‚ both failed at the first level itself: la Raison d’etre
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oldest sections of town‚ an old friend and former boss‚ asked a simple question‚ “Are you having fun?” Dimitrios1 paused and looked at his friend. Should he give the typical‚ “Great” answer and move on‚ or should he try to answer the question? It was odd. He was not often caught off guard or found to be speechless in social settings. But there he stood for what must have seemed like hours to his friend. Of course‚ it was only about 15-20 seconds‚ but it was much longer than social norms would suggest
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in The United States have been decided that the narcotic drugs have not been prescribed they are looking for many methods of curative treatment. But first all physicians should know and understand the type of drug the addict used. They also have thought in having to separate classes and talk about drugs and the addiction and what causes the addiction. The ambulatory treatment can be defined as any present purpose as a treatment in which narcotic drugs are being used by the patient so that the person
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Kurt Lewin dominated the theory and practice of change management for over 40 years. However‚ in the past 20 years‚ Lewin’s approach to change‚ particularly the 3-Step model‚ has attracted major criticisms. The key ones are that his work: assumed organizations operate in a stable state; was only suitable for small-scale change projects; ignored organizational power and politics; and was top-down and management-driven. This article seeks to re-appraise Lewin’s work and challenge the validity of these
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really should treat everyone the same. Thesis: Businesses should not be allowed to deny services‚ discriminate‚ due to sexuality or religious beliefs. I. Same-sex couples being denied service from small businesses due to discrimination. A. People in love keep us in business‚ so it makes good sense to serve everyone‚ regardless of sexual orientation or religious beliefs. (Wedding planners) 1. Regardless upon religious beliefs or sexual orientation‚ a paying costumer should not be
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Issues in Information Technology The society develops with unbelievable speed‚ from telegraphy‚ telephone‚ radio of 19th century to the modern 21th century‚ which is the Age with rapid developing and growing of knowledge and information. For example‚ Internet has been used widely everywhere in the world. We call it “global‚ Web-based platform‚ this platform enables people to connect‚ compute‚ communicate‚ compete‚ and collaborate anywhere‚ anytime to access limitless amounts of information‚ services
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Information Technology plays a significant strategic role in the management of organizations. Information Technology is the processing and distribution of data using computer hardware and software‚ database management‚ telecommunications‚ and digital electronics. Information Technology makes it easy for an organization’s decision making because they have information at hand. Management‚ in business‚ the term is used to describe the techniques and expertise of efficient organization‚ planning‚ direction
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Why Organizations Should Implement Flexible Work Hours. In today’s fast-paced competitive world‚ flexible work arrangements are a key component to ensure employee commitment. Flexible work arrangements ensure that employers have a flexible work force i.e. there is availability of sufficient labor to meet the workload at all times. Transforming practices in the work place so that it suits employee needs better‚ is extremely crucial in ensuring employee satisfaction and commitment. Flexible work hours
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What is IT outsourcing? IT outsourcing is an arrangement in which a company subcontracts its information technology related activities to be executed by a different company. In the past several decades‚ as the role of information technology grew in the performance of a company‚ the fixed cost of maintaining up and running IT facilities and staffs was increasing as well. Therefore outsourcing solution was derived from companies’ need to achieve superior performance of IT functions with minimum amount
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Why did the Gallipoli campaign fail? The Gallipoli attack took place on the Turkish peninsula of Gallipoli from April 1915 to January 1916 during the First World War. This campaign was a British plan which was expected to defeat Germany through attacking Turkey. The plan had the intention of breaking the ’stalemate’ or ’deadlock’‚ where both sides were moving neither back or forth‚ this was due to the trench system which was a poor idea because it was incredible for defense but nobody could attack
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