American Finance Association Equity Issues and Stock Price Dynamics Author(s): Deborah J. Lucas and Robert L. McDonald Source: The Journal of Finance‚ Vol. 45‚ No. 4 (Sep.‚ 1990)‚ pp. 1019-1043 Published by: Blackwell Publishing for the American Finance Association Stable URL: http://www.jstor.org/stable/2328713 . Accessed: 16/07/2011 10:21 Your use of the JSTOR archive indicates your acceptance of JSTOR ’s Terms and Conditions of Use‚ available at . http://www.jstor.org/page/info/about/policies/terms
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Questions for the case 1. What was Red Lobster’s historical targeting and positioning before 2004 (you may approach this question discussing its target customer‚ benefits promised‚ and its competitive frame by then). ---- Use information from page 1 to page 3. 2. What was Lopdrup’s positioning strategy when he took over in 2004 (you may also approach this question discussing its target customer‚ benefits promised‚ and its competitive frame starting 2004)? How were the 4P changed to support the
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of North Korea fall below the poverty line‚ and the average worker makes what would translate to $2 to $3 per month. I speak on behalf of several others when I say I will put up with this cruelty no longer. This
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Why is Market Research Useful? The Importance of Market Research What Is Marketing? Marketing is a necessary activity that encompasses the entire business and is vitally important to sound business health. It is viewing the entire business from the customer’s viewpoint takes into account every aspect of the marketing mix from the product to price‚ distribution channels and marketing communications. All these factors affect the customer’s response to a product or service. Marketing Defined And
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City Contemporary Dance Company (CCDC) was founded in 1979 and become one of the most famous dance companies in Hong Kong. It is a pleasure to get the opportunity to watch the dance performance ‘Eureka’. Having status in the arts and dance field in Hong Kong‚ or even representing Hong Kong around the world‚ the capability of CCDC should not be neglected. Apart from the superb performance of their dancers and choreographers‚ management of the organizers also plays an indispensable role on the smooth
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Executive Summary In the midst of China cropping up as a hidden dragon‚ every firm that plans on foreign expansion is tempted into penetrating China out of all the optimization competitive advantages provided. Being one of them‚ SaSa‚ a listed well-know cosmetic chain store that stands alone in Hong Kong‚ has already taken action. Our report is to analyze SaSa’s business expansion in China. The background part reveals how SaSa has been turned around‚ originating as a small open-shelf retailer and
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Advantages & Disadvantages of Mobile Tracking • The Motorola DynaTAC‚ the first mobile telephone‚ ushered in a revolution in wireless communication in 1973. Today‚ mobile devices combined with technological advancements provide several benefits‚ including tracking minors and emergency-location service enhancements. The Global Positioning System (GPS)‚ a "constellation" of 24 U.S. Department of Defense satellites‚ has enhanced mobile-tracking technology. However‚ with technological advancement
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Sparkle Ltd’s Opening Jewellery Retail Store in Hong Kong PROBLEM This study was designed to analyze and evaluate the feasibility and possibility of Sparkle Ltd’s idea to open a jewellery retail store in Hong Kong. Specifically‚ the study seeks answers to these questions: * What is the opportunity for opening a jewellery retail store in Hong Kong? * What is the risk of opening a jewellery retail store in Hong Kong? * Do the advantages overweigh the disadvantages in this initiative
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President Barack Obama came in during one of the worst economic recessions since the Great Depression‚ and somehow he managed to control the situation. Obama came in when the country needed to count on the president the most‚ and he did his job as best as he could‚ he did it well enough that he served as president for eight years. Although he didn’t do something extraordinary to be one of the top ten presidents ever‚ Obama sure does deserve to be placed at least in the top twenty of best presidents
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North-West China has more than 60% of China’s poor people living there. The environment and location there is suffering from many problems such as serious soil erosions and desertification of the land. One example is the Loess Plateau in the North of China which is a barren land filled with ravines and gullies everywhere. Therefore‚ I agree to a certain extent that the North-West China has been poor due to its location. As the region is nearer towards the West‚ the North-West region is arid and
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