CRITICAL TEXT ANALYSIS PREREADING ● Have I seen this type of text before? ● Who has produced this text? ● Why has this text been written? ● To whom is the text addressed? ● What is the text about? WHILE READING PHASE ONE: to build key linguistic categories to support textual analysis ● Underline the personal pronouns in the text. How many refer to the writer‚ the reader‚ or third persons (people‚ places or things described in the text) ● Verbs in the text. What is the mood of these verbs: imperative
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The first aspect of inspiration taken from Filth is the negativity and use of profanity throughout‚ however I found Filth to be so heavily laden with profanity and grotesque descriptions that I felt it became gratuitous. It served the purpose of drawing the reader’s disgust towards Bruce; the main character. I felt as though I would not use such language to quite the same degree because I wanted to create a somewhat likable main character when I came writing the first chapter of my novel. Moving
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Agam Sidhu Johnson Rhet 1302 26 February 2013 The Death of the Moth Analysis All living creatures must face the battle between life and death. In Virginia Woolf’s “The Death of the Moth” a moth is shown to be injured and laying in a window pane staring upon death. Like the moth‚ humans face the struggle of living life and facing death. The fact that death is inevitable‚ allows humans to shape their lives in a way that makes them content. Woolf effectively uses the dying moth to represent the
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Campaign Analysis: Orangina: “Naturally juicy” I decided to choose the "naturally juicy" Orangina advertising‚ which is a part of a campaign where the direction is‚ animals acting and looking like human beings. It embodies the new generation of advertisements; the fact that it is perceived as shocking and explicit by the older generations is a proof. It is nevertheless this change of strategy that allowed boosting the brand. So‚ by the analysis of this advertising‚ we are going to see the
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COCA-COLA Believe in Happier Tomorrow This new ad commercial launched in December 2011 by Coca-Cola was christened as "Believe in happier tomorrow". The Beverage giant continued with the same message of “Open Happiness” unlike its rival Pepsi who keeps changing their theme (From Youngistan to Wow). This ad‚ as stated earlier‚ is more or less on the same lines with its Diwali Counterpart where the main theme was to spread happiness and feeling of togetherness. It was fashioned to spawn the
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An Ad Analysis of Budweiser: The Great American Lager What does beer do for you? This is the question you may ask yourself when thinking about buying a six pack of beer for a party‚ getting ready to socialize‚ or just hang out and relax with some friends. In their advertisement campaigns‚ Budweiser attempts to embody these situations in a way that will leave you thinking that you need Budweiser. Budweiser creates a setting in their ads that their target audience will be compliant with. Often times
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take a break‚ sleep in‚ and let the responsibility of their children fall on others? Not according to the Vicks company. In one of their advertisements found in a magazine targeted to mothers‚ the ad may effectively draw mothers in‚ but it also unintentionally degrade mothers and make them feel guilty for being sick. This DayQuil/NyQuil ad tries to appeal to mothers by offering two images of the ideal mom and also a convenient medicine for
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Visual Analysis In this visual analysis I will be dissecting a advertisement from COVERGIRL®. A brief description of the ad: COVERGIRL® Sofia Vergara in very neutral tone makeup‚ silver earrings and a white tank top. She is surrounded by a light purple background‚ has two-toned silver wording spelling COVERGIRL® across the top of the page and has a while illuminating heart‚ covered in red text and a bottle of makeup on the bottom left of the page. I will being with the text this ad uses
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The product that I have created is a body shimmer. A body shimmer is essentially a product that contains little shimmering particles which makes the skin glow. The target group for this product is all females over the age of thirteen and all multicultural backgrounds. I have decided upon this product as I thought that it would be very useful towards my target group during the summer time as it will give all females a summer glow with out the need of a fake tan. The main advertising approach that
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Analysis of GAPFit Ad/Silvana Arroyo ______________________________________________________________________________ To: Ivanna Rightwell From: Xxxxxx Xxxxxx Date: 18 June 2013 Subject: Analysis ad for GapFit fitness clothing Purpose: GapFit is targeting the self-conscience consumer‚ by preying on a woman’s insecurities. GAPFit’s goal is to make a woman feel unattractive and weak. Women will feel empowered‚ confident and more beautiful by wearing GapFit gear. Description:
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