THAILA ND Special Topic in Managerial Economics Outline • Thailand in Brief • Analysis Frameworks • • • • – SWOT Analysis – PEST Analysis Exclusive Interview: Thailand vs. Vietnam Investment Climate Business Implications Conclusion PART 1) THAILAND IN BRIEF THAILAND IN BRIEF • • • • • GDP Size (USD billions) 365.6 GDP PPP (% of world) = 0.78 GDP Per Capita (USD) = 5‚678 Population (millions) = 69.5 Setting: the center of the Indochina peninsula‚ Southeast Asia Comparing Thailand’s GDP
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TABLE OF CONTENT ACKNOWLEDGMENT 3 EXECUTIVE SUMMARY 4 LIST OF TABLES 5 LIST OF FIGURES 6 1.0 CHAPTER ONE: INTRODUCTION 7 1.1 BACKGROUND OF MALAYSIA 7 1.2 BACKGROUND OF THE COMPANY 9 1.3 PROBLEM STATEMENT 11 1.4 RESEARCH OBJECTIVES 11 1.5 SIGNIFICANCE OF THE STUDY 11 2.0 RESEARCH METHODOLOGY 12 2.1 DATA COLLECTION METHOD 12 3.0 CHAPTER THREE: LITERATURE REVIEW 13 4.0 CHAPTER FOUR: FINDINGS 15 4.1 INTERNAL ANALYSIS 15 4.1.1 STRENGTH 15 4.1.2 WEAKNESS 15
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Thailand is a country located at the center of the Indochina peninsula in Southeast Asia. CAPITAL: Bangkok Population: 67.091.089 people. Area: 513.115 km². Thailand is a country located at the centre of the Indochina peninsula in Southeast Asia. It is bordered: North by Burma and Laos‚ East by Laos and Cambodia‚ South by the Gulf of Thailand and Malaysia‚ West by the Andaman Sea and the southern extremity of Burma. [1] Thailand is the world’s 51st-largest country by total area. It
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Thailand is a country rich in natural resources‚ fun-loving and easygoing people‚ religion‚ traditions and beauty. Thailand has a growing economy full of opportunities. This paper will give you information on Thailand’s geography‚ size of its market‚ the political situation of Thailand‚ its regulatory environment‚ the economy‚ key economic indicators‚ its culture‚ and how consumer products are marketed and distributed. Thailand is the 51st-largest country by total area in the world‚ totaling
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AMAZING THAILAND When tourists are looking for a beautiful place to travel‚ Thailand is one of the sites you have to bear in mind. There are many wonderful attractions in Thailand. There are a lot different kinds of fruits and vegetables that you probably never discovered before. When you are in Thailand‚ you are surrounded by smiles since the Thai are always positive and will try to help you. When you are eager to get to know Thailand‚ continue reading. Thailand has become
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The king of Thailand For me‚ Bhumiphol Adulyadet‚ the king of Thailand‚ is one of the most influential people of the 20th century. There is no other King who is so loved by his people whether Buddhist‚ Christian‚ Muslim and who loves his people so much and cares for them. He is the good example to the nation and to the world. First‚ the king of Thailand always works for his people. He sacrifices himself for the well-being of Thai people. The king of Thailand stands is the developer. He is
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Introduced to Thailand for the first time in February of 2006‚ Zara today has three stores located in the three most luxurious malls of Bangkok. Zara’s much anticipated opening was very well received by the Thai community. This study investigates views from both Zara and its customers in order to identify important issues regarding consumer’s interaction with Zara and vice versa. An in-depth interview with Zara’s brand manager introduced three main issues concerning value perception from consumers
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Social Problems in Thailand World around us today are filled with problems‚ complications‚ and dilemmas. People faces problems in everyday life‚ but problems that people living in the same society face commonly are called social problems. Before discussing social problems in our society‚ we must first give criteria of how we define social problems. Firstly‚ the objective condition must be perceived to be a social problem publicly. That is‚ there must be some public outcry. People must become actively
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Thailand; A Market Overview 2012 Thailand is officially known as The Kingdom of Thailand‚ but formerly known as Siam. It is located in South-Eastern Asia‚ occupying the Western half of the Indochinese peninsula and the northern two-thirds of the Malay Peninsula. Its neighbouring countries are Burma‚ Laos‚ Cambodia and Malaysia. The country has a population of 69.5 million [ (CIA‚ 2012) ]. Thailand has a tropical climate consisting of extreme seasons of heat and rain. The vulnerability of
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Thailand Thailand is located in the Indochinese Peninsula in South East Asia‚ with its southern parts bordering the Malay Peninsula. Thailand shares borders with Burma‚ Cambodia‚ and Malaysia. Bangkok is the capital city of Thailand. The total area of the country is around 513‚120 sq km with 510‚890 sq km of land and 2‚230 sq km of water. The climate in Thailand is tropical with cloudy monsoons from mid May to September. The weather is using rainy‚ warm and humid. There are central plains in the
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