MANAGEMENT 5.1 Marketing Management The potential role of marketing techniques in sustainable tourism Seeking to understand the customers in terms of their motivations and determinants Need to scan its business environment for relevant data that might determine the stances it takes towards sustainable tourism The potential role of marketing techniques in sustainable tourism (cont.) The scanning should involve: 1. 2. 3. 4. Government legislation on environmental
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TOURISM DEVELOPMENT PLANNING TOURISM Tourism - Comprises the activities of persons traveling to and staying in places outside their usual environment for not more than one consecutive year for leisure‚ business and other purposes not related to the exercise of an activity remunerated from within the place visited country Tourism refers to the movement of people from one geographical location to another for the purpose of engaging in leisure and/or business acts‚ and the economic transactions
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destination for tourism industry. Annually‚ the visitors arriving in Nepal have their varied purposes and they are almost always enthusiastic about spending their holidays in Nepal’s touristic sites and they have to be encouraged to do so through extensive marketing efforts by Nepal Tourism Board. Furthermore‚ Nepal’s traditional cultural values can also be used for the poverty alleviation thorough eco-tourism‚ religious tourism and destination tourism and this has been included in the tourism marketing
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MINISTRY OF NATURE‚ ENVIRONMENT AND TOURISM‚ MONGOLIA HOW TO DEVELOP TOURISM IN UMNUGOBI PROVINCE MRS.BAYASGALAN SARANJAV SENIOR OFFICER OF TOURISM DEPARTMENT CONTENTS: BACKGROUND OF THE COUNTRY TOURISM DEVELOPMENT AND RESOURCES TOURISM POLICIES TOURISM DEVELOPMENT OF UMNUGOBI HOW TO DEVELOP TOURISM IN UMNUGOBI? MONGOLIA Country status: At 1‚564‚116 square kilometre‚ Mongolia is the 17th largest and the most sparsely populated country in the world‚ with a population
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SPORT AND TOURISM Definition of : * Sport : An activity involving physical exertion and skill in which an individual or team competes against another or others. * Tourism : Tourism is a collection of activities‚ services and industries which deliver a travel experience comprising transportation‚ accommodation‚ eating and drinking establishments‚ retail shops‚ entertainment businesses and othe hospitality services provided for individuals or groups traveling away from home. Tourism comprises
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BRIEF ANALYSIS ON THE STATUS OF RURAL TOURISM IN INDIA REFERENCE: GIMRM024 Table of Contents Abstract 2 Initiatives 6 Issues Faced 8 Infrastructure 10 Finance 11 Impact 12 The Way Forward 13 Bibligography 14 ABSTRACT Tourism is one of the primary catalysts in generating sustainable livelihood in India. India’s vast rural diversity and heritage offers tremendous opportunity for rural tourism. The idea of rural tourism was born out of the need to provide first-hand
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TOURISM IN THE PHILIPPINES Executive Summary Philippine Tourism indeed is one of the major contributors in our Gross Domestic Product. History shows that there are already long term developments of tourism in the Philippines that has been influenced by the interaction of both internal and external factors. Some of these factors include the relative attractiveness of the country over time‚ its proximity to markets‚ the availability of tourist infrastructure and superstructure‚ and the extent
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Topic: Investigating the Language of Tourism Discourse in Thailand Travel Brochure Literature Review 1. Background Theory Tourism has become one of the most important businesses throughout the world and tourism discourse has become one of the most common public discourses‚ with millions of people taking part in its structure when entering a numerous of communicative situations. People‚ culture‚ landscape‚ history‚ traditions‚ and other social and natural entities have been offered and
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Tourism has been highly touted as a route to the Development of a city or environment. It professes to bring much-needed revenue and employment to the inhabitants of the place‚ while simultaneously claiming to preserve its cultural‚ historical‚ or natural ‘attractions’. These arguments are currently being used by the Rajasthan Government in its mission to expand tourism in the state (an estimated expenditure of nearly Rs.1‚200 crore). Because Udaipur and its surrounding villages are targets within
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state-initiated plan for regional tourism development. Yu Hong (2011) The economic and tourism development story of Hainan has now been questioned and criticized with little involvement by the local minority community and their little gains from local tourism boom. “Under this top-down tourism planning‚ a triangular axis of the central government‚ various ministries and powerful external force such as property developers has overwhelmingly dominated regional tourism development in Hainan and enjoyed
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