activities than rivals to deliver a unique mix of value.” Michael E. Porter Strategy and Competitive Advantage Competitive advantage exists when a firm’s strategy gives it an edge in Attracting customers and Defending against competitive forces Key to Gaining a Competitive Advantage Convince customers firm’s product / service offers superior value A good product at a low price A superior product worth paying more for A best-value product 5-3 McGraw-Hill/Irwin © 2005 The McGraw-Hill
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Background 7 External environment 7 Macro environment 7 Porter’s Five Forces Model: Parknshop 9 Internal analysis 11 Value chain analysis 11 Resources- Based View of the Firm 13 Current strategies of PARKnSHOP 15 Key issues 17 Recommendation 19 Conclusion 22 Reference lists 23 Appropriate Illustration Executive summary PARKnSHOP is basically one of the two largest supermarket chains in Hong Kong. This project report aims to find out “Why is a winning business”‚ review the business strategies
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Amazon.com: An internet giant fine-tunes its strategy Analyze Amazon.com using the competitive forces and value chain models. How has it responded to pressures from its competitive environment? How does it provide value to its customers? Porter’s competitive force model The Value Chain Model Porter’s competitive force model Amazon shares market with many traditional competitors like e-bay‚ yahoo etc which also work as online retailing stores. Internet being widely used around the world and
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1. While there are many routes to competitive advantage‚ they all involve B. delivering superior value to buyers in ways rivals cannot readily match. 2. A low-cost leader can translate its low-cost advantage over rivals into superior profit performance by B. either using its low-cost edge to underprice competitors and attract price sensitive buyers in large enough numbers to increase total profits or refraining from price-cutting and using the low-cost advantage to earn a bigger profit margin
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Giovanni Costa Corporate Strategy - Individual Assignment 7th International MBA Part Time 1 Corporate Strategy - Meli Marine case study Giovanni Costa Giovanni Costa Corporate Strategy - Individual Assignment 7th International MBA Part Time 2 1) Container shipping industry has consolidated over last years from over 100 carriers to just 15 global players accounting today for roughly 80% of volume‚ mostly concentrated in Asia-Europe and Asia-North America shipping lanes (see exhibit
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D) the creation of new products and services. 4) From a business perspective‚ raw data is transformed systematically during various stages‚ transforming it into valuable information‚ in a process called A) the information value chain. B) the IT value chain. C) information processing. D) feedback. 5) Which of the following is an example of a cross-functional business process? A) identifying customers B) creating a
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markets PESTEL Typical change drivers 1. Homogenisation of customer needs and preferences across markets 2. Development of global supply‚ distribution and communication channels 3. Gain competitive advantage through economies of scale‚ supply chain improvements‚ sorucing lower costs globally 4. Deregulation of trade policies and prominent global competition Strategic thinking 1. Alignment of of people and functions inside an organisation (structure‚ IT‚ culture) 2. Relationship between organisation
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Li and Fung: Growth for a Supply Chain Specialist Case Analysis Paper Global Strategy (GS 601) November 28th‚ 2012 Case Question: What would Li and Fung do to safeguard the growth of its business? How could it achieve its target turnover of US$20 billion between 2008 and 2010? ……………………………………………………………………………………………………… Executive Summary The case study for this paper is on a Hong Kong-Based Li and Fung Limited “Li and Fung”. This paper will try to answer the question of “What would Li
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Definition: By exploiting its core competencies‚ a competitive firm creates value for its customers. Value is measured by a products performance characteristics and by its attributes for which customers are willing to pay. Companies with a competitive advantage offer value to customers that is superior to the value competitors can provide. Value is created by innovatively bundling and leveraging resources and capabilities. A value chain analysis provides information relative to primary (inbound/outbound
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OPM 300 Module 1 Session Long Project Dr. Tu For the session long project‚ I will analyze one of the supply chain operations the McDonald’s Corporation. I will discuss how the logistic operations enable the same quality in service no matter which restaurant you go to; and how that leads to the business strategy of this company. Ray Kroc‚ the founder and owner of McDonald’s‚ once stated once stated that “He wanted to serve burgers‚ buns‚ fries and beverages that tasted
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