biggest conglomerate – Tata Group. Ratan Tata joined the company after college and took over his late uncle’s business 16 years ago. He is involved in more issues than he should be. The authoritarian Tata is the chairman of key units including Tata Motors and Tata Steel and is involved in all major deals and making all the key decision. 2. SECONDARY PROBLEMS 2.1 Short Term A bid for Jaguar and Land Rover might present an even more daunting challenge for Ratan Tata. It would be an uphill climb
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December 29‚ 2010 | Financial Times | | | | | | Case study: Tata | | | The story. Tata is India’s oldest and largest private sector business entity. Founded in 1868‚ the group now consists of more than 100 companies‚ with a turnover of more than $70bn. It has a wide range of interests‚ with companies trading in fields as diverse as steel‚ cars and trucks‚ chemicals‚ IT consultancy‚ retailing and hotels.The Tata group is highly decentralised‚ and member companies have great autonomy
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INDUSTRY: BRIEF History Tata Sky is set to revolutionize television viewing in India through its superior digital quality picture and sound. The service aims to empower the Indian viewer with Choice‚ Control and Convenience through its wide array of programming choices and interactive features. Tata Sky offers viewers a variety of channels ranging from entertainment‚ sports‚ movies and music to news and documentaries in DVD quality picture and CD quality sound. Tata Sky has established an extensive
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Tata Iron and Steel Company was established by Dorabji Tata on August 25‚ 1907‚ as part of his father Jamsetji’sTata Group.[11][12][13] By 1939 it operated the largest steel plant in the British Empire. The company launched a major modernization and expansion program in 1951. Later‚ the program was upgraded to 2 MTPA project. In 1990‚ it started expansion plan and established its subsidiary Tata Inc. in New York. The company changed its name from TISCO to Tata Steel in 2005.[14] In August 2004‚
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tata steel tata steel tata steel tata steel tata steel tata steel tata steel tata steel tata steel tata steel tata steel TATA STEEL Rajeev Upadhyay PGDIM18 Sec C Roll No 182 TATA STEEL Diversity enriches any large organisation and enhances its collective capabilities. A clear‚ shared vision is a key requisite for successful diversity management. Vision
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ground-water reserves‚ bio-diversity‚ ecosystem Reducing agricultural land – scarcity of food to support growing population Social impact of disturbed livelihood & inadequate resettlement & rehabilitation Examples of Unsuccessful Land acquisitions Tata Nano – Small car project – Singur‚ West Bengal Fertile‚ multi-crop‚ agricultural land Strong community resistance‚ inadequate compensation Coca Cola – Bottling plant – Palakkad‚ Kerala Initially welcomed‚ created jobs for locals Water intensive
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The campaign‚ created by Draftfcb Ulka‚ consists of 23 TVCs in which Kapoor plays a stand-up comedian where he presents the different products and services offered by Tata Docomo. Each TVC starts by illustrating a complexity in the category and presents the service as a means of simplifying things. Commenting on the campaign‚ KS Chakravarthy (Chax)‚ national creative director‚ Draftfcb Ulka‚ said‚ "There were many tricky challenges going into this campaign. First was the need to consolidate
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TATA GROUP OF COMPANIES The Tata Group (Marathi: टाटा समूह) (Hindi: टाटा समूह) is a multinational conglomerate company headquartered in Mumbai‚ India. In terms of market capitalization and revenues‚ Tata Group is the largest private corporate group in India. It has interests in steel‚ automobiles‚ information technology‚ communication‚ power‚ tea and hospitality. The Tata Group has operations in more than 85 countries across six continents and its companies export products and services to 80 nations
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Introduction Tata Group is an Indian multinational conglomerate company headquartered in Mumbai‚ India. It encompasses seven business sectors: communications and information technology‚ engineering‚ materials‚ services‚ energy‚ consumer products and chemicals. Tata Group was founded in 1868 by Jamsetji Tata as a trading company. It has operations in more than 80 countries across six continents. Tata Group has over 100 operating companies with each of them operating independently. Out of them 32
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The purchase of the Jaguar and Land Rover brands catapulted Tata into a different league‚ while also expanding its global footprint dramatically. Jaguar and Land Rover are highly sophisticated vehicles‚ well-engineered and superbly designed‚ selling to the upper middle-class motorists around the world. While Tata Motors has been running its UK subsidiary at an arm ’s length‚ it could eventually benefit from its engineering‚ design and marketing expertise. However‚ the benefits have not been yet
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