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    Google Case Study

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    Presented By Group 5 Google History Google began in March 1996 as a research project by Larry Page and Sergey Brin‚  Ph.D. students at Stanford working on the Stanford Digital Library Project (SDLP). The SDLP’s goal was “to develop the enabling technologies for a single‚ integrated and universal digital library" and was funded through the National Science Foundation among other federal agencies. In search for a dissertation theme‚ Page considered—among other things—exploring the mathematical

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    This is a report analysing a case study on Google Inc‚ it provides an overall analysis on Google’s business plan‚ how the company generates revenue and some of the major stakeholders in Google. It also highlights how some national governments expressed a great deal of concern on the power and capability Google has to influence their citizens through the information it can provide them and how several attempted to roll out their own government funded search engines to preserve its national identity

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    This case is based on the negotiation between Google and the Chinese government to allow access by Chinese citizens to a high-speed Chinese version of the Google search engine. In order to reach agreement with the Chinese government‚ Google had to agree to allow the government to censor access to some sites turned up by Google’s search engine. In agreeing‚ Google compromised its open access policy. There were inquiries into the agreement by the U.S. Congress and some outcry from U.S. citizens.

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    Google in January 2010

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    organized and accessed that separate successful innovations from ones that fail. As the next chapter of Google begins‚ what is the best way to proceed in order to keep this tremendous momentum going? RECOMMENDATION SUMMARY Google’s primary strengths are creating innovative and easy-to-use applications and its massive user-base that has the company engrained into their internet psyche so much that Google has become a verb in modern culture. These strengths are inter-related and result in the company

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    Penjelasan Program Google Students Ambassador Southeast Asia Google Student Ambassador Program The Google Student Ambassador Program is an opportunity for students to act as liaisons between Google and their universities. These ambassadors: * Learn about innovative Google products and programs. * Plan and host fun events on campus. * Act as a campus contact for Google teams. * Help Google better understand each university’s culture. Ambassador requirements: * Be enrolled

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    Google, Microsoft & Apple

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    Google failures. GOOGLE ANSWERS. In competition with Yahoo! Answers‚ Google created Google Answers a program which goal was to answer all kind of questions users could have. The program counted with a team of researchers guaranteeing correct‚ quality answers‚ despite this‚ users favored Yahoo!’s. WHY? First mistake Google made was charging clients for posts. People didn’t want to pay when they could use Yahoo‚ which is totally free‚ although their answers don’t have the same quality as the ones

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    Keeping Google Googley

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    click-­‐through   rates   than   competing  products.  The  company  followed  up  with  Google  toolbar  that  further  penetrated  the   market  and  expanded  into  the  right  area  of  search  for  mobile  devices.   3. Quickly   expanded   relevant   services   such   as   Google   news‚   finance‚   book   search‚   gmail‚   calendar   documents   etc.   It   also

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    Google Docs Paper

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    Flash Research – Google Docs While Google Docs is a great resource I do not believe it would be ideal for us. Google Docs is a web-based suite of applications that allows you to create and share documents‚ spreadsheets‚ power point’s‚ and other files. It can greatly increase collaboration and is only a third of the cost of its competitors for installation and maintenance. Google Docs offers online applications that are similar to Microsoft’s Word‚ Excel‚ and PowerPoint. Because they are

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    Google Android Strategy

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    Google Android Strategy  Memo to the CEO    Mahipal Raythattha‚ Joseph Moore‚ Dingchao Lu‚ and Samuel Yang  March 11‚ 2009            In this paper‚ we analyze the future of the smartphone operating system market and consider  strategies that Google Android can employ to survive and grow.  INDUSTRY OVE ERVIEW: STATE OF THE MARKET   New Entrant N ts  o Smart tphones are e a growing part of the more mature cell‐phon ne market.  Mobile ph hone sales d declined ove erall in 2008 8‚ but smart

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    Overview of Google GLASS

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    Google GLΛSS - Moving towards a Super Cool world Today‚ we are undoubtedly in the age of computers with startling advancement of science and technology. Electronic gadgets have become indispensable tool for many of us. When new gadgets are introduced in the market‚ especially from excellent brands we just can’t stop praising the invention. The next stage of our lifestyle can be realized through one such exciting gadget”Google Glasses”. As the name indicates‚ it is developed by Google Inc-the Giant

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