DEPARTMENT OF BUSINESS MANAGEMENT STRATEGIC PLANNING (MNG301-A) Module Overview: Topics 1-7 2013 Semester 2 1 Open Rubric Contents 1. Administrative matters 2. Course overview per topic 3. Interactive exercises 4. Upcoming examination 5. Time out! 2 Administrative matters Lecturers: Mr. SK Bhoya Mrs. NV Moraka -Contact details: (012) 429-4220 or Busman@unisa.ac.za Assignments: Two Compulsory assignments due dates: 12 September 2013 and 03 October 2013
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organization of your choice”. Strategic management is a multi faced and vast area of study with many theorists presenting differing views as to what is crucial to the successful formulation of strategy. This essay will present an explanation of the internal capacity of leveraging resources and competences and show how they are creating competitive advantage. This will be illustrated through the identification of the key drivers of competitive advantage. A strategic capability analysis of an organisation
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Strategic Management Introduction - “Strategic Management is the management of an organization’s overall purpose‚ to ensure that the needs and enablers of the present are balanced with those of the future.” (Witcher & Chau 2010‚ P.6) In another word‚ it is the overall management of strategy in order to match and obtain the future long-term purpose and objectives. The main application is to achieve and sustain competitive advantages to enable an organization to compete effectively with rivals which
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Strategic Planning (ExxonMobil) Abstract Location‚ location‚ location – this seems to be one of the oldest cliché concerning items from retail to widgets. Having the right products in the right place‚ the right form of outlet‚ eager customers and you have the profits just rolling in. This is true even in the petroleum sector. Having the right road‚ great traffic flow and a well-positioned location and Bingo!-Profits just rolling in. This paper is about number one of the world’s multinational
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STRATEGIC CONTROL- ERIK TREFFTZ Strategic Control refers to the activity of analysis and surveillance of the Strategic Planning. Its main objective is to monitor and implement corrective measures when facing any kind of deviation in the original Strategy‚ after comparing it with the Strategic Standards‚ and thus granting the good-riddance of the company´s targets. It works through the establishment of reference points‚ rules‚ methods and devices that allow to measure the development efficiency
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CHAPTER 6 STRENGTHENING A COMPANY’S COMPETITIVE POSITION: STRATEGIC MOVES‚ TIMING‚ AND SCOPE OF OPERATIONS © 2013 by McGraw-Hill Education. All rights reserved. 6–1 1. Learn whether and when to pursue offensive or defensive strategic moves to improve a firm’s market position. 2. Recognize when being a first mover or a fast follower or a late mover is most advantageous. 3. Become aware of the strategic benefits and risks of expanding a firm’s horizontal scope through mergers and acquisitions
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describe one of the contemporary concepts that exist globally with huge level of success rate is “Strategic Marketing”. This term of marketing is extensive and vast enough to grab the attention of massive organizations all around the world. Therefore today I am going to explain the role of strategic marketing management in organizations. Moreover its different tools‚ techniques and models of strategic marketing as a marketing consultant of Peri Peri Grill cottage. It will also be assessed that what
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4. FastCat’s Competitive Position 5.1. Select Benchmarks and Survey When benchmarking the job‚ we have divided all job title into four categories: 1.) Administration Office Support 1(Data Processor)‚ 3(Administrative Assistant) and 4(Administrative II) 2.) Marketing Marketer 1(Marketing Support)‚ 2(Field Marketing Rep)‚ 3(Business Solutions Consultant) and 4(Technical Marketing Consultant) Marketing Manager 1(Business Account Leader) and 3(Visionary Champion) 3.) Technical Technician
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Hammond/Design Pics/Corbis Strategic Management Inputs Strategic Management and Strategic Competitiveness‚ 2 The External Environment: Opportunities‚ Threats‚ Industry Competition‚ and Competitor Analysis‚ 32 The Internal Organization: Resources‚ Capabilities‚ Core Competencies‚ and Competitive Advantages‚ 68 Strategic Management and Strategic Competitiveness Studying this chapter should provide you with the strategic management knowledge needed to: 1. Define strategic competitiveness‚ strategy
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STRAREGIC MANAGEMENT Strategic management analyzes the major initiatives taken by a company’s top management on behalf of owners‚ involving resources and performance in internal and external environments. In management theory and practice‚ a distinction is often made between operational management and strategic management. Operational management is concerned primarily with responses to internal issues such as improving efficiency and controlling costs. Strategic management is concerned primarily
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