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Strategic Planning

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Strategic Planning
Strategic Planning
(ExxonMobil)

Abstract
Location, location, location – this seems to be one of the oldest cliché concerning items from retail to widgets. Having the right products in the right place, the right form of outlet, eager customers and you have the profits just rolling in. This is true even in the petroleum sector. Having the right road, great traffic flow and a well-positioned location and Bingo!-Profits just rolling in. This paper is about number one of the world’s multinational oil companies, Exxon Mobil Corporation.

Strategic Planning: ExxonMobil
Introduction
Location, location, location – this seems to be one of the oldest cliché concerning items from retail to widgets. Having the right products in the right place, the right form of outlet, eager customers and you have the profits just rolling in. This is true even in the petroleum sector. Having the right road, great traffic flow and a well-positioned location and Bingo!-Profits just rolling in. This paper is about number one of the world’s multinational oil companies, Exxon Mobil Corporation.
Exxon Mobil Corporation, an American multinational oil and gas corporation is a direct descendant of the original Standard Oil Company formed on 30 November 1999 and is headquartered in Irving, Texas, and is affiliated with Imperial Oil out of Canada (Exxon).
Strategies:
According to their strategic planning website, ExxonMobil is managed to enhance long-term shareholder value. Following will be the strategic planning utilized by ExxonMobil to meet both shareholder and customer expectations.
Maintaining a leadership position in core businesses—Exxon Mobile strives on being at the top of the most efficient list of competitors in every aspect of their business. They have developed the technique of capturing quality investment opportunities while still maintaining a selective and disciplined approach (ExxonMobil Strategic Planning, 2000).
They are capable of maintaining high superiority in



References: ExxonMobil. (2011). In Wikipedia, The Free Encyclopedia. Retrieved 01:11, 26 June, 2011, from: http://en.wikipedia.org/w/index.php?title=ExxonMobil&oldid=430517881 ExxonMobil. Retrieved 26 June 2011 from: http://www.exxonmobil.com/Corporate/ Exxonmobil strategic planning - enhances long-term shareholder value. (2000). APS Review Oil Market Trends, Retrieved from http://www.allbusiness.com/mining/oil-gas-extraction-crude-petroleum-natural/643522-1.html

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