Principles of Marketing: An Asian Perspective Marketing: Managing Profitable Customer Relationships 2 © 2012 Principles of Marketing: An Asian Perspective Chapter 1 Outline (CILO a) 1.1 1.2 Understanding the Marketplace and Customer Needs 1.3 Designing a Customer-Driven Marketing Strategy 1.4 Preparing an Integrated Marketing Plan and Program 1.5 3 What is Marketing? Capturing Value from Customers © 2012 Principles of Marketing: An Asian Perspective
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Another woman whom we remember in this context was Hazrat Mahal Begum. She was the wife of the deposed ruler of Lucknow who actively took part in the revolt of 1857 against the Doctrine of Lapse under which Dalhousie wanted her to surrender Lucknow. She gave stiff resistance. But after the fall of Lucknow she escaped to Kathmandu. Kasturba‚ the wife of Mahatma Gandhi‚ was one of the foremost supporters of the Gandhi’s programmes. One of the first women to be imprisoned in Transvaal
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Motherboard: The motherboard is‚ without a doubt‚ the primary component of the entire system. Without the support circuitry and functions this device provides‚ even the CPU is unable to work. A motherboard also known as main board‚ logic board‚ or system board. Typically the motherboard contains slots‚ and all the controllers required to control standard peripheral devices‚ such a display screen‚ keyboard and disk drive etc. In addition to the hardware‚ the motherboard also contains some software
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Normal costing is used to value manufactured products with the actual materials costs‚ the actual direct labor costs‚ and manufacturing overhead based on a predetermined manufacturing overhead rate. These three costs are referred to as product costs and are used for the cost of goods sold and for inventory valuation. Standard costing values its manufactured products with a predetermined materials cost‚ a predetermined direct labor cost‚ and a predetermined manufacturing overhead cost. These standard
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CHAPTER 27. FLEXIBLE PAVEMENT DESIGN NPTEL May 24‚ 2006 Chapter 27 Flexible pavement design 27.1 Overview Flexible pavements are so named because the total pavement structure deflects‚ or flexes‚ under loading. A flexible pavement structure is typically composed of several layers of materials. Each layer receives loads from the above layer‚ spreads them out‚ and passes on these loads to the next layer below. Thus the stresses will be reduced‚ which are maximum at the top layer and
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PARENT COMPANY Founded:in 1866 in Switzerland by Henri Nestle Industry: food processing It was incorporated as limited company in 1959 It is the world’s largest and leading food nutrition‚health and welness company Area surved :world wide In 2011‚ Nestlé was listed No. 1 in the Fortune Global 500 as the world’s most profitable corporation KEY PEOPLE Chairman: Peter Barbeck-Letmathe CEO: Paul Blucke CFO: Wan Ling Martelo REVENUE Total revenue of Rs 8.2 billion‚with a growth
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Bharti Airtel’s Corporate Information Management Info Sunil Bharti Mittal Chairman Manoj Kohli Managing Director Mukesh Bhavnani Secretary Registered Office Address:Bharti Crescent Bharti Crescent Vasant Kunj ‚ Phase - I I‚- Tel:+91-11-46666100 Fax:+91-11-41666137 Email:compliance.officer@bharti.in Website:www.airtel.com Registrars Details Karvy Computershare Pvt Ltd Plot No 17-24 ‚ Near Image Hospital‚ Reliance Cybervilae‚Vithalrao Nagar‚ Madhapur Annual results in brief
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The Secret to Capsim Success it’s all about the sweet spot… Team Andrews Fall I 2009 BUSN 6200 Presented By Team Andrews: Brad White‚ Tim Fish‚ Christina Vance‚ Stephanie Bogan‚ & Anthony Vatterott Team Approach Vision Statement To design and manufacture the world’s most cutting edge electronic sensors. To out perform and eliminate the competition in every segment of the market place. To triumph Team Andrews as the monopolistic company it once was. Team Andrews Fall I 2009 BUSN 6200 Team
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Enculturation is not limited in scope to just a few individuals; it encompasses the feelings and behaviors of collective systems of people or cultures. Evidence of this thought on cultural collectiveness is easily found in acknowledging the dominating cultural model of consumerism found here in the United States. Simply‚ U.S. consumers are concerned more about their present state of being that encompasses their desires for abundant wealth and economic conveniences. Anthropologist E.O. Wilson concludes
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What is debate?? Debate is a method of interactive and representational argument. The goal of a debate is basically to solve a certain issue or problem Structure Speaker Roles Prime Minister (First Affirmative) • Define the motion • Provide clarity and precision on exactly what the subject of the debate is Set-up your case – elaborate what your side wants (stance) and how you want to go about it Provide an outline of the team’s case Present and develop your arguments Summarize Speaker
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