MBA SEMESTER-4 ASSIGNMENT set 1 Name :……………………….. Registration No. :………………………. Learning Center :………………………. Learning Center Code :……………………… Course :………………………. Subject :………………………. Semester :………………………. Module No. :………………………. Date of submission :………………………. Marks awarded :………………………. Directorate of Distance Education Signature of Sikkim Manipal University Center Signature of Evaluator II Floor‚ Syndicate House Manipal- 576104 Signature of Coordinator Important Note to the Students: The student
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Marketing Management Spring‚ 2015 Case problem summary 1: McDonald’s (p. 266 in textbook) Due for both sections: Tuesday‚ 03 February‚ 2015 1. What were McDonald’s initial tactics to boost sales and counteract sluggish growth? One of the first tactics for McDonalds and other fast food industries is offering discounts and variety of new products to attract customers‚ as well as making new store designs. Another tactic is focusing on the through drive service. Drive-through service is 65%
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Background of McDonald’s (Size‚ Employees‚ Reputation) McDonalds was founded in May 15‚ 1940. The founders of McDonalds are: Maurice McDonald‚ Richard McDonald and Ray Kroc. McDonald’s added 212 restaurants abroad the previous year‚ but its commanding lead left it still at the top in international presence between American based fast-food chains. The team which is leading McDonald’s in the UK: Jill McDonald‚ Richard Forte‚ Paul Pomroy ‚ Nick Hindle‚ Jez Langhorn‚ Lauren Cody‚ Henry Trickey
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TECHNOLOGY QUALITY MANAGEMENT OF McDonald’s QUALITY ENGINEERING Aparna Neelakandan SPRING 2012 QUALITY MANAGEMENT OF McDonald’s QUALITY ENGINEERING Aparna Neelakandan CONTENTS TOPIC INTRODUCTION QUALITY MANAGEMENT AT MCDONALDS SPEED MADE FOR YOU SYSTEM CUSTOMER ORDER DISPLAY COLORED WRAPPERS INSPECTIONS THE 5 Ps TRAINING QUALITY CONTROL IN THE SUPPLY CHAIN OF MCDONALDS IMPORTANCE TO CUSTOMERS’ VOICE CONCLUSION 2 2 2 3 4 5 6 7 8 8 PG# 11 12 1 QUALITY MANAGEMENT OF McDonald’s
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Best Practices Dell - Dell Chemicals Management Program Dell‚ one of the major computer makers in the world‚ has responded proactively and systematically to both increasing global legislative on the use and management of hazardous substances and increasing consumer awareness. Dell’s Chemicals Management Program not only complies with upcoming as well as existing legal requirements but also meets key stakeholders requirements‚ which often turn out to be tougher than the legal standards. Dell’s
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THE DEFINITIONS "Operations management (OM) is defined as the design‚ operation‚ and improvement of the systems that create and deliver the firm’s primary products and services. Like marketing and finance‚ OM is a functional field of business with clear line management responsibilities." (Chase‚ Jacobs‚ Aquilano‚ 2006:9) "Operations management is the management of processes or systems that create goods and/or provide services. It encompasses forecasting‚ capacity planning‚ scheduling‚ managing
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McDonalds: Inventory Management Practice and Its Advantages By: Piyush Dewan McDonalds is one of the most popular fast food chains with a worldwide presence. It can be found in 119 countries and has about 31‚000 restaurants. It employs about 1.5 million people and is one of the largest fast food chains‚ serving 47 million customers daily (2). Most restaurants offer both counter service and drive through service with indoor seating (and sometimes outdoor seating too!). McDonalds has become a emblem
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Introduction The McDonald’s is the global fast food giant‚ introduced in 1940‚ in San Bernardino‚ California by Dick and Mac McDonald of Manchester‚ New Hampshire. It places its headquarters in Oak brook‚ Illiona US. Their introduction of “Speedee Service System” in 1948 established the principles of the modern fast food restaurant. It revolutionized the American restaurant industry by imposing discipline on the production of hamburgers‚ French fries‚ and milk shakes. The McDonald’s Corporation’s
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1 The Business Strategy of Mcdonald’s As one of the most successful fast food chain in the world‚ throughout the development of McDonald’s‚ we could easily identify many successful business strategy implementations. In this paper‚ I will discuss …........‚ which linked to the company’s structure and external environment. This paper is organized as follows: In the first section‚ I will give brief introduction to …....... In the second section‚ I will analyze …............. I will then analyze
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efficiency of the restaurant owned by the brothers and suggested an idea to open similar restaurants to Richard and Maurice McDonald. Kroc suggested that they franchise the restaurants throughout the United States‚ however‚ the brothers were hesitant and as a result‚ Ray Kroc offered to do it for them himself. McDonald’s has been in existence since the 1930’s and in 1948‚ the McDonald brothers shut down the carhop drive-in to become a self-serve operating restaurant. McDonald’s was incorporated in 1955
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