2.1. Customer satisfaction definitions. Customer satisfaction has also been defined by another author as the extent to which a product’s perceived performance matches a buyer’s expectations (Kotler et al.‚ 2002‚ p. 8). According to Schiffman & Karun (2004) Customer satisfaction is defined as “the individual’s perception of the performance of the products or services in relation to his or her expectations” customer satisfaction could be the pleasure obtained from consuming an offer.
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The research register for this journal is available at http://www.mcbup.com /research_registers IJQRM 18‚7 722 Received August 2000 Revised February 2001 The current issue and full text archive of this journal is available at http://www.emerald-library.com/ft Case studies on the implementation of TQM in the UK automotive SMEs Sha’ri Mohd. Yusof Universiti Teknologi Malaysia‚ Johor Bahru‚ Malaysia‚ and Elaine Aspinwall University of Birmingham‚ Birmingham‚ UK Keywords TQM
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Comparative Study of customer satisfaction in public sector and private sectors banks Table of Contents Acknowledgment…………………………………………………1 Executive Summary……………………………….……………...3 Introduction…………………………………………………….....4 Literature Review…………………………………………………6 Banking Industry: An Overview………………………………....12 Objective of Study……………………………………………….12 Research Methodology…………………………………………..13 Data Analysis……………………………………………………14 Findings…………………………………………………….…...16 Recommendations………………………………………………
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Part 1: Customer Satisfaction and Loyalty Definition of Consumer Satisfaction: The satisfaction of customer is considered as the popular topic at the practice on marketing and the research as academic in view of the fact that the primary study of Cardozo’s (1965) on the effort of customers‚ their expectations and along with the satisfaction of them. In spite of taking many attempts for measuring and explaining the satisfaction of customer‚ there is not so much consensus conducting in relation
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Customer satisfaction is an important issue in a business because it drives revenues‚ market share‚ and competitive strength. Organisations often think the way to measure customer satisfaction is to examine the number of customer complaints. The problems with this method is that it is reactive‚ it only responds‚ if at all‚ after the event and it does not really measure satisfaction only dissatisfaction. Some important factors that help us understand and determine how satisfied or dissatisfied
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Customer Satisfaction Ratings: Towards the Development of A Valid and Reliable Evaluation Instrument for Restaurant Services Windion G. Sarmiento Chapter 1 Introduction to the Study This chapter is divided into five parts: (1) Background and Theoretical Framework of the Study‚ (2) Statement of the Problem and the Hypothesis‚ (3) Significance of the Study‚ (4) Definition of Terms‚ and (5) Delimitation of the Study. Part One‚ Background and Theoretical Framework of the Study‚ presents
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service‚ public service‚ security service and so on… (Encarta Premium 2009) The key component of business is providing quality service for its customers. Quality service requires one way of follow up of the dynamic in the internal and external business environment through information gathering and analyzing to increase customer satisfaction. Customer satisfaction with service quality can be evaluated by comparing presumption of service received with expectation of the service needed.(Google) In the
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ABSTRACT The relation between employee job satisfaction and employee performance is very important research topic because it is determine the employee’s feeling and progress and it is also very important subject for the any kind of the organization. The commonly held opinion is that “A satisfied worker is a productive worker”. A satisfied work force will create a pleasant atmosphere within the organization to perform well. Hence job satisfaction and employee performance has becomes major topics
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A Research Project Report Titled ―Customer Satisfaction on Public And Private Bank Loan‖ Submitted in partial fulfillment for the Award of degree of Master of Business Administration 2010-2012 Global Institute of Technology Sitapura‚ Jaipur (Raj)-302022 Submitted To: Submitted By: Mrs.Mamta Soni Mahendra Singh Rathore (Ast.professor) (MBA IV SEM) DECLARATION Hereby I declare that the project report titled―Customer Satisfaction On Public And Private Bank Loan‖submitted
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Bibliography: Motorola MOTOROLA Electronics a wholly owned subsidiary of MOTOROLA Electronics wasestablished in January‚ 2003 after clearance from the Foreign Investment Promotion Board(FIPB)
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