ENGL 1113 28 October 2014 Ghosts of the McBride House The relatively small town of Fort Gibson‚ Oklahoma is placed between the county lines of Muskogee and Cherokee counties. It is a peaceful place‚ with small town families and respectable pasts. But this quiet landmark of true Americana is shadowed by the spooky haunting of the Historical McBride House. Built in 1895‚ the Historical McBride House was once the grand home of Dr. McBride‚ a local physician. McBride had the home-built in a very particular
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DISCUSSION QUESTIONS 1) Was extending the brand into chips a logical step for Ritz? Explain using the concepts related to brand extension. • Yes it was a logical step for Ritz to expand into the chips market; they mention sales were not growing for crackers as fast as chips‚ which were growing twice as fast. They wanted to add a incremental growth and increase value to the already popular Ritz business. They had introduced different line extensions and flavors before but they didn’t increase
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McBride Financial Services CMGT 410/Project Building and Implementation August 2‚ 2010 McBride Financial Services McBride Financial Services is a start-up mortgage company. They specialize in offering their customers low cost mortgage services at a fixed price. Their target group will include professionals and retirees purchasing their first home or secondary home‚ and individuals or families purchasing recreational properties (Apollo‚ 2005‚ 2007). McBride Financial Services will be starting
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"The Life of James McBride" In the book‚ The Color of Water‚ by James McBride‚ a young colored man deals with growing up and having a white mother. James McBride always realized that his mother was different from his friends mothers‚ but he never understood why. He would always ask his mother why she was different but she would just reply that all people are the same. He never knew anything about the background of his mother because she never talked about it and he was afraid to ask. She would
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The Ritz Carlton Hotel Company Since 1898‚ Ritz-Carlton relied on the vision of services that are personalized and would satisfy the most discerning guest. In the beginning‚ a New York based real estate company named Millennium Partners decided to do business in the hotel industry. They believed that in order to sell residential properties‚ you must be the best at service. The best way to convince people that they’re going to have a great time is to have great services and that is how
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McBride Financial Services BLANK BSA/310 October 22‚ 2012 BLANK McBride Financial Services McBride Financial Services wants to expand its customer base and needs ideas on what to put in its new marketing effort toward this goal. The company will conduct a market research to achieve its goals. The marketing and promotion will be done through the television‚ radio‚ newspapers‚ and internet. By hitting the target audience with the marketing strategy McBride Financial Services will be successful
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currently used by The Ritz-Carlton Hotel Company as a state of the art blitz‚ to acclimate new employees to the principles and standards of hotel operations. However‚ pressure from Brian Collins‚ parner and current chief operating officer for Millenium Hospitality Partners‚ is questioning the validity and effectiveness of such a routine procedure. These concerns are primarily focused around the opening of the Washington‚ DC’s historical Foggy Bottom Ritz-Carlton hotel. James McBride has been selected
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The Color of Water James McBride devoted an entire chapter to his mother’s bicycle. An old-fashioned bicycle that was brought home by her late husband right before his death the bicycle was a coping instrument to his mother. She would ride the bicycle around town constantly‚ as if the constant motion would allow her to ignore what was happening in her life. The bicycle was “a huge old clunker‚ blue with white trim‚ with big fat tires and a battery-powered horn” (McBride 5). The eccentricity of the
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Company case 13: The Ritz The Ritz Carlton features luxury hotels and five-star resorts worldwide: from America to the Middle East‚ and from Europe to Asia. With an unshakeable credo and a corporate philosophy of an unwavering commitment to service‚ the hotel has won countless rewards and has been recognized with numerous awards for being the gold standard of hospitality. QUESTION 1: Most people see a Ritz Carlton hotel as a swanky building on a prime site‚ such as London’s Picadilly‚ but is
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Total Quality Management – Ritz Carlton Hotel Assignment Semester _ 2009 Prepared for: _____ _______ Prepared by: (Student Name) Student number (Student Number) Date Submitted: September __‚ 2009 1 Table of Contents 1. Company Profile ___________________________________________________________ 2 1.1 Company Products __________________________________________________________2 1.2 Main Customers ____________________________________________________________2 1.3 Operational Challenges _
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