Preview

Ritz Carlton-Hotel Company

Powerful Essays
Open Document
Open Document
1287 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Ritz Carlton-Hotel Company
Introduction
The standard “seven day countdown” prior to a hotel opening is currently used by The Ritz-Carlton Hotel Company as a state of the art blitz, to acclimate new employees to the principles and standards of hotel operations. However, pressure from Brian Collins, parner and current chief operating officer for Millenium Hospitality Partners, is questioning the validity and effectiveness of such a routine procedure. These concerns are primarily focused around the opening of the Washington, DC’s historical Foggy Bottom Ritz-Carlton hotel. James McBride has been selected as general manager of the new hotel and is a veteran in the Ritz-Carlton hotel business. Utilizing the “seven day countdown”, McBride has successfully opened several Ritz-Carlton hotels worldwide.
While any routine measure can be improved over time through the process of innovation and evaluation, Ritz-Carlton has maintained practice of the “seven day countdown” since the 1980’s, without many changes. This constancy of the hotel opening process is almost contradictory to the Ritz-Carlton standard, that being to constantly provide service and improve on current service practice in order to enhance the customer experience. The Ritz-Carlton is in charge of managing the new Washington, DC hotel investment made by Millenium Hospitality Group. This is by no means an “invest and walk away” scenario, Millenium is concerned with the “seven day countdown” and questions the validity of its usefulness. Issues revolved around two major conflicts: 1.) How would the Ritz-Carlton effectively implement changes to their process, without compromising operations? 2.) What measures of success would Millenium Hospitality constitute as a result of changes in the “seven day countdown”?
Obstacle #1 – “The Seven Day Countdown” may impact service measures.
Since the 1980’s the Ritz-Carlton Hotel Company has been refining the hotel-opening process. There is no doubt, that the company has been quite successful in the

You May Also Find These Documents Helpful

  • Good Essays

    Video Case Hotel Monaco

    • 677 Words
    • 2 Pages

    The staff’s high level of character, charm, and enthusiasm are paramount to the hotel in being successful in this endeavor. According to the video, the hotel management strives to motivate their employees by being active in their day-to-day activities and by giving them daily feedback. This keeps them focused, charged and most importantly keeps them in the mindset that their clientele is always observing them. The greatest challenge with management is discipline. Management has several different sections ranging from housekeeping, concierges, sales, and dining staff that all have different needs that have to be met an have to do so with diplomacy. Along with that there are certain expectations that the guest expect of management.…

    • 677 Words
    • 2 Pages
    Good Essays
  • Powerful Essays

    HADM 3310

    • 5488 Words
    • 21 Pages

    operations; a historical view of the development of the hotel industry; and understanding of the…

    • 5488 Words
    • 21 Pages
    Powerful Essays
  • Powerful Essays

    Amber Inn & Suites, Inc. is a 250-property hotel chain with locations in 10 western and Rocky Mountain States. Their market position lies between a limited-service and full-service hotel chain. Joseph James is the newly appointed president and CEO. He initiated an aggressive goal for the senior leadership team (SLT) to formulate a strategy to achieve profitability in the next two years and sustain future growth (Kerin and Peterson, 2010). This case study will offer a summary and analysis of Amber Inn & Suites options and an examination into the company’s strengths, weaknesses, threats and opportunities.…

    • 1381 Words
    • 6 Pages
    Powerful Essays
  • Good Essays

    Week 1 Term Paper

    • 777 Words
    • 3 Pages

    General Manager of Good Hotel, Pam Janusz has made great strides in getting to know her staff, guests, and neighborhood over the last six months. She has beat financial forecasts for the first quarter 2010 and guest service is on the rise. (Pearce, 2012, p. 10-2) With these accomplishments, Pam is faced with a challenge. Good Hotel, owned and operated by Joie de Vivre Hotels has decided to sell and Pam Janusz is charged with preparing an evaluation and recommendation to the new ownership. Pam’s recommendation considerations are to continue, expand or discontinue the current concept of Good Hotel.…

    • 777 Words
    • 3 Pages
    Good Essays
  • Best Essays

    Maverick Lodging

    • 3068 Words
    • 13 Pages

    Maverick Lodging is a hotel management company that manages the day-to-day operations of third party franchisees of the Marriott Corporation. The company has recently implemented a balanced scorecard in an effort to align company strategy, structure, performance measurements, and incentives. The organization strategy involves growth in revenue and customer base with the use of differentiation. Issues with the current scorecard and its measures have been identified. Alternative solutions have been researched. A recommended course of action is presented that will allow Maverick Lodging to achieve its strategic goals and objectives.…

    • 3068 Words
    • 13 Pages
    Best Essays
  • Powerful Essays

    Ritz Carlton Case Study

    • 1435 Words
    • 6 Pages

    Through this research work the researcher would like to suggest possible solution for overcoming the conflict between Millennium Partners and management of Ritz Carlton so that neither of them ends up losing. Every possible alternative is evaluated and the best alternative is chosen to overcome the challenges and thus gain competitive advantage.…

    • 1435 Words
    • 6 Pages
    Powerful Essays
  • Powerful Essays

    Rosewood Case

    • 1981 Words
    • 8 Pages

    The problem the new president and CEO are facing is whether to switch to a corporate branding strategy or stick with the current individual property branding strategy. In fact the latter has been a very successful strategy for the company for the past 15 years. Nonetheless the top managers of Rosewood believe that as the luxury hotels market is becoming more and more crowded and competitive, the individual property branding strategy is actually limiting the potential number of customer the company can target since it doesn’t seem to be effective on the mass market. Therefore a change in the company strategy is required.…

    • 1981 Words
    • 8 Pages
    Powerful Essays
  • Satisfactory Essays

    In 1927 J. Willard Marriot and his wife, Alice opened a root beer stand in Washington D.C., the Hot Shoppe. They served tamales, chili, and tacos during the winter months. In 1929 Hot Shoppes was incorporated in Delaware as Hot Shoppes Inc. Hot Shoppes went public in 1953. Marriot’s first hotel, the Twin Bridges Marriot was also opened in Arlington, Virginia.…

    • 1319 Words
    • 6 Pages
    Satisfactory Essays
  • Good Essays

    The Ritz Carlton’s mission statement is: “The Ritz Carlton Hotel is a place where the genuine care and comfort of our guests is our highest mission. We pledge to provide the finest personal service and facilities for our guests who will always enjoy a warm, relaxed yet refined ambiance. The Ritz Carlton experience enlivens the senses, instills well-being, and fulfills even the unexpressed wishes and needs of our guests” (Application Summary, 1999). Regardless of location, objectives goals and standards remain the same throughout the company. No matter where you travel people are expected to have their basic needs met and then some. They are expected to be treated with respect by the employees and vice versa.…

    • 836 Words
    • 4 Pages
    Good Essays
  • Good Essays

    Establishing a strong brand image nationally can be challenging, and even more challenging internationally. Having standardization across geographical regions is critical for strategic planning. The Ritz-Carlton has excelled in establishing their well-known luxury brand across the world by establishing and adhering to their own standards, known as the Gold Standards. They have also established a unique set and order of business priority measurements and have one of the best training programs for employees and professionals. These models and practices enable The Ritz-Carlton to deliver consistent superior service regardless the culture or country they operate their hotels in. In turn, their consistent service allows them to achieve superior success compared to their competitors.…

    • 897 Words
    • 4 Pages
    Good Essays
  • Satisfactory Essays

    Ritz Carlton Case Study

    • 602 Words
    • 5 Pages

    Ritz Carlton: The Case for Service Ritz Carlton Case Study Quality management begins with the president and the other 13 senior executives who make up the corporate steering committee and the  senior quality-management team. Corporate Management They meet weekly to review: 1.…

    • 602 Words
    • 5 Pages
    Satisfactory Essays
  • Good Essays

    The Ritz-Carlton doesn’t just “match-up” to its competitive hotels in its market, it actively exceeds the expectations of the guests in that competitive set. How does the Ritz do this? I think the 2 main steps the Ritz have taken to ensure their guest success has been taking care of their internal customers and by doing that they are taking care of their external customers, this makes for very happy guests. The second step is that they are empowering their staff to satisfy customers’ needs and make them loyal to the Ritz name. By using the credo, “We are Ladies and Gentleman Serving Ladies and Gentleman” It gives the staff a sense of pride in their presentation, themselves and who they work for. The Ritz-Carlton takes the time to ensure their staff is well trained and therefore reduces turnover, this helps the morale of the staff and offers opportunities for them to move up within the organization. The key differences are how you train and treat your staff as well as how they are empowered. By the Ritz-Carlton empowering their staff members to be on the lookout to create remarkable or “wow” moments for the guest, is one sure way to be on top of anticipating guest needs. Once one of these moments is created the guest has automatically become a walking billboard to promote the amazing deed the staff of the Ritz has performed and how they will refuse to stay anywhere else. Not all of their competitors have that going for them.…

    • 617 Words
    • 3 Pages
    Good Essays
  • Good Essays

    Every industry to include the hospitality industry is impacted by external factors which directly influence organizational behavior and decision making. There are numerous factors to be considered, but political, economic, and social are three of the most influential. These outside factors sway managerial operational decisions daily regarding personnel, spending, policy, and short-term and long-term strategic planning concerning both core and exterior operations. As within every industry, the hospitality industry has unmanageable elements that affect management or ownership of hospitality establishments (Lewis 2017). Understanding these factors is important because it provides an opportunity for contingency planning (Lewis, 2017). The…

    • 953 Words
    • 4 Pages
    Good Essays
  • Satisfactory Essays

    Ritz Carlton Management

    • 606 Words
    • 3 Pages

    Every business organization has its own ways of managing issues and problems occurring in their environment. Ritz Carlton cares about perfecting their image and reputation, and in order for that, they must be make sure that they’re managing skills are faultless. Managerial roles include such as, planning, organizing, leading and controlling. “Precise standards and specifications for treating consumers” [1 Studymode.com (2011] showing us that they plan on choosing the best staff in order to provide the best for their valuable consumers. Organization is key to a manager, especially at Ritz Carlton, where they constantly reinforce company values and service techniques. Similarly, at Ritz Carlton, they continuously school their employees daily for 15 minutes. [2 Studymode.com (2011] In order to sure that their employees are always updated and kept to standards that match the name of the company. In order for a manager to lead, they must be able to affect and get the attention and respect of their subordinates; this is done in different ways at Ritz Carlton. They provide monetary and non monetary rewards in order to increase motivation and effect placed by the employees. Also, “they don’t tell employees what to do and how to make customers happy” [3 Studymode.com (2011] they allow the employees to please and meet the expectations needed on their own, as they like to keep their presentations and approach natural, and less taught. Final role of a manager is to control the business and their employees too. In order to control their business, they must make sure that they’re internal factors such as employees are constantly under control. External factors such as language should also be controlled. Hiring subordinates who speak different languages to avoid any embarrassment and uncomfort for the consumers. Nevertheless, challenges are faced in all contemporary business organizations…

    • 606 Words
    • 3 Pages
    Satisfactory Essays
  • Good Essays

    Radisson Hotel

    • 412 Words
    • 2 Pages

    By 1997, Radisson's “growth at any cost” strategy left Radisson with a significant diversity in hotel quality and an “unfocused” brand image. Alignment with hotel owners (more than hotel guests) also seemed to cause Radisson's customer service and hotel management expertise to atrophy. In 1997 and 1998, Mr. Brian Stage, Radisson's President, and Ms. Maureen O'Hanlon, Radisson's Executive Vice President, took several initiatives to drive the organization towards becoming a more customer-focused brand. In their words, they “re-discovered that their primary customers should be the guests -- not the owners.”…

    • 412 Words
    • 2 Pages
    Good Essays