Environmental Scan Nichole Strack MGT/498 December 2‚ 2014 Timothy Fiscus Environmental Scan Environmental scanning is the evaluation of external and internal forces that are essential to the strategic planning and future development of the company. By identifying these forces an organization can map out how to create value and sustain a competitive edge in the market. Internal elements that effect an organization include‚ managers‚ employees‚ stakeholders‚ and the corporate culture of an organization
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An environmental scanning process consists of an organization gathering information about the industry in which it operates‚ including information about the economy‚ government‚ laws and demographic factors such as population size‚ distribution and other factors. The organization should focus on its competitors. The company should examine the research for trends‚ opportunities and threats that might impact its business. An internal scan of the organization is needed to examine the organizations strengths
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Tim Horton’s Environmental Scan/External Marketing Environment: Demographic Forces: * Products appeal to diverse generations * Baby boomers‚ Gen Xers and Gen Yers can all find something at Tim Horton’s to delight and satisfy their wants and desires * Many locations concentrated in big city dwellings * Of the 6 major urban areas in Canada – Toronto‚ Montreal‚ Vancouver‚ Ottawa‚ Gatineau‚ Calgary and Edmonton every single one of these demographics has an appropriate saturation
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1. Environmental Scan 1.1. Internal Factors The environmental scan of Garuda Indonesia Airlines is starting with the internal factors of the company. 1.1.1 Image of the company Garuda Indonesia Airlines is the national airlines ofIndonesia. They have a very strong image as a national carrier‚ strong financial support from the government and the existing target market. The image as one and the only national carrier of Indonesiagives a very good image for the local and international passengers
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Ethical and Environmental Scan Paper: Enron‚ Google‚ Amazon‚ and Microsoft Ethics and the environmental responsibilities of companies tie directly into those of social responsibilities and occupy a very important position in both incorporating into strategic plans and the company’s value system. In this paper‚ the subject to describe is how the role of ethics and social responsibility is developed into a company’s strategic plan; this will enclose an example of how Enron initiated an overstepping
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Audience Analysis Paper Yvette M. Barker Comm/285 October 3‚ 2011 Tony Mahmeister Audience Analysis Paper As a manager‚ quarterly meetings are imperative in order to keep every manager as well as employee‚ aware of how the company is doing productively as well as financially. In these meetings each manager is called upon to address the District Manager‚ Regional Manager‚ Store Managers as well as all AT&T Stakeholders for the west coast market the presentation is to address both internal
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Running head: ENVIRONMENTAL SCAN AND SUMMARY: KUDLER FINE FOODS Environmental Scan and Summary: Kudler Fine Foods Rondell Taylor University of Phoenix February 22‚ 2010 Environmental Scan and Summary: Kudler Fine Foods Kudler Fine Foods is one of the most successful local upscale specialty food stores in the San Diego metropolitan area. Kathy Kudler‚ the founder and owner of Kudler Fine Foods‚ saw the need of gourmet food in the local area and used the opportunity for an upscale
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Guidelines for Environmental Scans Performance Management Branch‚ Ministry of Finance May 2010 ENVIRONMENTAL SCAN GUIDELINES (Updated May 2010) Introduction Environmental scanning is a key component of ministry planning processes and provides the foundation for the development of strategic‚ financial‚ performance‚ and workforce plans. The scan describes how demographic‚ political‚ economic‚ social‚ cultural‚ legal‚ and technological trends affect your ministry. The environmental scan enables a
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Running head: RIORDAN INTERNATIONAL BUSINESS International Business Legal Issues Riordan Manufacturing University of Phoenix BUS415 Business Law Scott Waddell Riordan Manufacturing is an industry leader in plastic injection molding with plants in Georgia‚ Michigan and now China. With the company’s expansion into a global market‚ the electronic commerce (e-business) will be a beneficial form of commerce that is currently flourishing in the modern world of global business. The Internet
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Assignment 2: Internal Environmental Scan/Organizational Assessment This section provides the opportunity to develop your course project. Conducting an internal environmental scan or organizational assessment‚ provides the ability to put the strategic audit together. In this course so far you have conducted the following steps toward completing the capstone strategic audit: Identified the organization for your report Interviewed key mid-level and senior level managers Created a market
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