: Answer any TWO questions. Each question carries TWENTY marks. 8. Define customer relationship management . Enumerate various applications of customer relationship management in service industry. 9. Explain customer relationship management process and give an elaborate framework of the same. 10. Keeping in mind the present scenario‚ what do you think would be the future trends in customer relationship management in the aviation sector ? 11. Distinguish between CRM and e-CRM. Explain the process
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Week 2 Define and compare the differences between substantive law and procedural law. Identify the seven principles of Criminal Law. Classify crimes into either misdemeanors or felonies‚ including the assigned degree of crime. Week 3 Describe and summarize the history of American Police to include the political era‚ the professional model era‚ and the community model era. Identify the styles of policing to include the watchman‚ legalistic and service. Evaluate the nature of police work
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5 Customer Knowledge 5 Questions: 5 Relationship Strategy 5 Questions: 6 Communication: 6 Questions: 6 Value Proposition: 7 Questions 7 Value Disciplines 8 Culture 9 Organizational Forms 9 Control Measurements 10 Code of Ethics 10 The value of customer knowledge 11 From a technical point of view: 11 Practical value: from the point of view of the customer 11 Practical value: from the point of view of the supplier 11 Intrinsic Quality 12 The Role of CRM Systems in the Various Organizational
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Abstract The purpose of this report is to provide an understanding about Customer Relationship Management (CRM) and the reason why it is considered as an evolutionary breakthrough in today’s business world. To add further‚ this covers the importance of customer relationship management with respect to customer service and loyalty which results in profitability to a company in the long run. It also explains the development of the company’s vision to increase profits with the help of technology‚ people
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The author here cites this case as a support to influence the importance of customer relationship management’s study in the present market scenario. Due to the facts of big bucks investment in this field while implementing CRM the case shows that it is becoming a rather de-motivating strategy for the companies to invest huge amounts of money in things that doesn’t seem successful‚ analyzing the past records. Customer relationship management is an approach to managing a company’s interactions with
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partnering with selective customers to create superior value for the company and the customer. Importance of CRM • • • • Growing de-intermediation process Growth of the services economy Emergence of TQM/ JIT/ MRP/ ERP Advent of digital technology/ complex products/ solution selling • Hyper competition • Changing customer expectation • Globalisation – global account management CRM Process CRM Formation • Purpose – Improve marketing effectiveness – Improve marketing efficiency • Programs – Continuity
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ISSN No-2031-5063 Vol.1‚Issue.III/Sept 11pp.1-4 Research Paper Analytical study of CRM: As a strategic tool in Banking sector in Western Vidarbha with reference to Akola District Prof. Dr. G. L. Pedhiwal. HOD (Co-ordinator) Smt.L.R.T. College of Commerce‚ Akola. & Sanjay J.Tale M.B.A Abstract : Customer relationship management systems are being widely across various sectors and have emerged as a popular business strategy in today’s competitive environment in companies. It has been
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Field Research Project Changing Trends in Customer Relationship Management in the Airline Industry Project Proposal Anand Jumani MGB12IBWM031 Nikunj Karnani MGB12GLM013 Prachir Verma MGB12IBWM044 Under the guidance
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International Review of Business Research Papers Vol. 5 No. 6 November 2009‚ Pp.117-132 Customer Relationship Management: Strategies And Practices In Selected Banks Of Pakistan Iftikhar Hussain ‚ Mazhar Hussain‚ Shahid Hussain and M. A. Sajid∗ As economic globalization intensifies competition and creates a climate of constant change‚ winning and keeping customers has never been more important. Nowadays‚ Banks have realized that customer relationships are a very important factor for their success
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discussion of the research area will be specified. Upon expounding the problem discussion‚ the research purpose and the outlined questions to elucidate the purpose will be presented. To conclude‚ the scope and the limitations to the dissertation will be articulated. 1.1 BACKGROUND The dawn of the 21st century has seen the growing implementation of customer relationship management (CRM) by organizations. Regardless of their size‚ organizations have been optimistic to employ CRM to generate and
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