Creating Good Customer Relationship through Effective Customer Service: A Key to Greater Profitability to Merchandising Business Excellent customer service – the daily‚ ongoing support of a company’s offerings – is critical in creating brand identity and ultimate success. Customer Service is the service provided in sustain somebody financially customer service most often includes answering questions‚ taking orders‚ dealing with transactions and relations‚ handling complaints and perhaps scheduling
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affective loyalty of retailer customers in order to establish the role played by loyalty programs in the development of these variables. Research Design Research data were taken from a survey carried out on 720 customers from a Spanish supermarket chain. A stratified selection by simple affixing was used. Out of the entire sample‚ 180 were participants in the retailer frequent shopper program that was in force at that moment‚ 180 in the card program and 360 were not participant in any loyalty program
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INTRODUCTION Electronic commerce Nowadays‚ E-commerce is widely used in all over the world. E-commerce is not only helps the businessman but also it is benefit to the customers. With e-commerce‚ it is impossible for us to face hardship of traveling to meet customers or to display and promote their goods to hypermarket but they can simply done their job by only used a internet. For customers‚ it is no longer for them to navigate a lot to get what they want or to stand in along queue but with enough
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Research Proposal – BC2001 Is there a relationship between advertising and the effect it has on consumer’s purchasing decisions? Introduction The proposed research that will be conducted will be based on the impact advertising has with consumer’s behaviour. Advertising impacts everyone all the time and is constantly reminding consumers of their brands and the message that they are trying to portray. With the constant increase of competitive products‚ organisations have adopted many advertising
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COMMERCE the exchange or buying and selling of commodities; the exchange of merchandise‚ on a large scale‚ between different places or communities; extended trade or traffic. ELECTRONIC COMMERCE - Electronic commerce (e-commerce) or electronic business (e-business) is a general term for any type of business‚ or commercial transaction that involves the transfer of information across the Internet. This covers a range of different types of business from consumer-based retail sites‚ like Amazon
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RELATIONSHIP BETWEEN CUSTOMER SATISFACTION AND MOBILE BANKING ADOPTION IN PAKISTAN Abstract With the emergent of new technology especially mobile technology as given new direction with respect to its corporate usage. Mobile banking is one of new way of banking with the emerging technology adopted by banks around the globe. The purpose of this research is to identify the key factors of mobile technology adoption which influence customer satisfaction in Pakistan. Questionnaires are used to
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THE ROLE OF MOBILE TECHNOLOGY IN MARKETING RESEARCH ABSTRACT Marketing Research is systematic gathering‚ recording and analysis of data about problems relating to marketing of goods and services. Survey related to consumer is essential through out the marketing process starting from new product development to decline stage of a product. The success of survey depends upon effective gathering of information. Effectiveness information is attained only when there is involvement on the respondent
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Employee Loyalty will help company’s leader be able to structure a business in which employees contribute most to its development. In this research‚ the four questions will be focused are: 1. What is the Company culture? 2. What is the employee loyalty? 3. Will the innovation in Company Culture results in better Employee Loyalty? 4. What are the implications of the study in Vietnam? Result of this research showed “There is a Positive Correlation between Company Culture and Employee Loyalty” is drawn
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The above table shows the loyalty of Sainsbury customers compared to one of its biggest rivals Tesco. This shows that Sainsbury is doing a better work at building a relationship with its customers than any of its rivals as its customers prefer to shop at Sainsbury’s more than any other supermarket. Sainsbury also hands out magazines to its customers to make them aware of any activities that are taking place and also tells customers of any offers or if they will be introducing any new product or service
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Customer Satisfaction Research Report Executive Summary Rockin’ Rubies is a well known national chain restaurant with a loyal customer base‚ which is known for its business style atmosphere and family dining flair. In the past year‚ the corporation has seen a marked decline in sales. The decline in sales is exponentially increasing as every fiscal quarter passes by. The reason for the decline in sales is unknown to the corporation at this time. The restaurant has not changed locations
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