2.1 TITLE OF THE STUDY The title of the study conducted is “A STUDY ON CONSUMER BEHAVIOUR TOWARDS ORGANISED AND UNORGANISED RETAIL STORES” 2.2 STATEMENT OF THE PROBLEM The study is conducted to understand the consumer behaviour towards organised and unorganised retail stores The study was important to know whether consumer preferred to shop in organised or nearby retail stores. 2.3 OBJECTIVE OF THE STUDY To find out consumer behaviour towards organised
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competitiveness in the industry. Segmentation analysis was used for further study of the ice cream industry in Russia. The analysis was carried on key variables like distribution channel‚ buying behavior‚ geographic locations‚ and product characteristics. Recommendation: Ice-Fili will need to focus on the strengthening of its distribution channel through various efforts including marketing and raising of capital while focusing on its long history and brand recognition. Above all‚ availability of its product to
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NCC Apple Corporate Analysis Introduction to Business APPLE‚ Inc. Nasdaq: APPL “Apple designs Macs‚ the best personal computers in the world‚ along with OS X‚ iLife‚ iWork‚ and professional software. Apple leads the digital music revolution with its iPods and iTunes online store. Apple has reinvented the mobile phone with its revolutionary iPhone and App store‚ and is defining the future of mobile media and computing devices with iPad”. This is the mission statement of Apple
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Executive Summary History Ever since Apple Inc. was established‚ they never had a straight way to reach success‚ but today Apple. Inc is the one of the largest and most successful technological companies around the world. Their main key to success is that they have a good management team that is led by founder Mr. Steve Job. They have had some issues that may have had some bad influence to their recent success‚ such as gross margins that were not increasing despite falling component prices‚ but
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Big Spaceship: Ready to Go Big 1. What is the defining features of the industry in which Big Spaceship competes‚ and who are it primary competitors? The defining features of the digital marketing industry are: Creativity- Having a constant creative team can help any company within the digital marketing industry grow and build a strong reputation. Skill/Competency - Skill is the backbone of the company‚ a company can have all the creativity in the world but if they do not have a skill
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Rachel Savage Ms Cogburn English 1A 13‚ May‚ 2013 Paper #4 Big Farms Cause Big Problems California is a state known for its’ agriculture‚ and provides a good majority of the nations’ food. In the central valley‚ our rich soil‚ diverse biotic communities and eco-systems‚ provide an environment that allows a great variety of what our farmers can plant‚ however‚ many farmers do not utilize this ability. Instead farmers of big corporate farms are looking to make the most money possible‚ so they
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In “Big Ideas‚ Big Problems” written by Stefan Halper‚ Halper discusses the two issues‚ Big Ideas and constant media‚ that negatively affect U.S policies and its public. Advertised sloganeering along with America’s susceptibility to overly cumbersome political movements is the root of the problems that push citizens to feel patriotic in a negative and irrational way. Halper goes on to discuss the issues that continuously arise from each major world crisis by stating “each has suffered [from] … ill-conceived
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Points to cover in answers: 1. Vision‚ Mission and objectives a) Describe Apple Inc’s Vision for its iPhone business in China. 10 Marks Answer should draw from - Brand image slogans associated with Apple: Liberty regained; innovation‚ passion‚ hopes/dreams/aspirations/people power through technology (page 9) - really sleek‚ cool hardware‚ great software and a cool‚ hip image” (Clemons‚ 2007) - Many firsts in innovation: the mouse‚ digital music player (iPod)‚ music store service (iTunes)
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Weekness High cost is the real shortcoming of Apple on the grounds that there is a solid finish in business sector now‚ and the buyer of Apple items can without much of a stretch get the comparable capacity items by its rivals in a lower cost. Diminishing piece of the pie can be created to less impact its clients to utilizing shut environment of Apple. Apple Company is frequently faulted by different organizations to defying their licenses furthermore it has lost a few trials also. Such sort
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multinational company. Apple corporate culture In apple the employers can enjoy a relaxed and casual working environment. Even the infrastructure is designed in to ensure maximum work time pleasure; The Company gives freedom for the employers like wearing casual dress in the office premises etc. Since the company is facing endless challenges and opportunities everyday the company gives special consideration ensuring the first class treatment to the new recruited employees. Apple also provides many
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