"Questionnaire On Consumer Preference For Eco Friendly Apparels" Essays and Research Papers

Questionnaire On Consumer Preference For Eco Friendly Apparels

becoming conscious of living life; the 'organic way'. Eco friendly products combining high quality with socially conscious environmentalism has become a faction, and is in vogue Eco friendly labels are now appearing on many products, due to the efforts of the companies to be perceived as environment friendly. Health concerns represent a potential source of benefits and demand for organic apparel. Our company deals with the manufacturing of eco-friendly clothes and bags. 'Green clothing' is made from...

Animal fiber, Clothing, Environment 767  Words | 3  Pages

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Eco friendly textiles

nature has to offer.As consumers wake up to global warming and globalization, ethical issues are gaining ground and spinning more and more hard cash in the competitive world of international textiles. There are benefits at different life-cycle stages of the organic and eco-friendly fabrics trade, both for consumers and producers.The phrase environmentally friendly is used to refer to goods, services and/or practices considered to inflict little harm on the environment. An eco friendly approach can be brought...

Cellulose, Cellulose fiber, Cotton 1430  Words | 6  Pages

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American Apparel Consumer Profile

Passion and Innovation for the Apparel Industry. That’s American Apparel. CONSUMER PROFILE Maddison Kain 25/03/2013 CONSUMER PROFILE Maddison Kain 25/03/2013 AMERICAN APPAREL CONSUMER PROFILE DEMOGRAPHIC American Apparel is a relatively “young” fashion line that caters for the 20-30 age bracket, with a largely female skew, however they have a diverse range that caters for the growing male market—who are becoming more and more “fashion conscious” in an age where merchandise rules who’s...

American Apparel, Clothing, Dov Charney 908  Words | 3  Pages

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Eco-friendly and formaldehyde-free Elizabeth Rand-Watkinson.  The Globe and Mail.  Toronto, Ont. Sep 12, 2008.  p. H.6  | |Abstract I know that not everyone is up in arms about UF emissions. Even if you aren't, however, I still urge you to find out where your contractor's cabinet supplier buys his composite wood products. If they're coming from certain Third World countries, you could be getting third-rate quality along with those high UF levels. |Full Text (1006  words) | 2008 CTVglobemedia...

Cabinet, Engineered wood, Medium-density fibreboard 1176  Words | 4  Pages

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Consumer Preference

entire research and facts product wise. CONSUMER PREFERENCE All marketing starts with the consumer. So consumer is a very important person to a marketer. Consumer decides what to purchase, for whom to purchase, why to purchase, from where to purchase, and how much to purchase. In order to become a successful marketer, he must know the liking or disliking of the customers. He must also know the time and the quantity of goods and services, a consumer may purchase, so that he may store the goods...

Cadbury plc, Chocolate, Consumer protection 1468  Words | 5  Pages

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Eco Friendly

Build Eco Friendly House[->0] Build Eco Friendly House. Environmentally Engineered for Smart Energy and a Sustainable Future · Home[->1] Eco Friendly Design · Eco Friendly Components[->2] Eco Friendly Specs · Eco Friendly Materials[->3] · Eco Friendly Building Materials[->4] Eco Friendly Interiors · Eco Friendly Models | Pricing[->5] Contact Us · Get Started Now[->6] Press You are here: Home[->7] » Why Eco Friendly house? Why Eco Friendly house? Eco...

Architecture, Building, Building code 1067  Words | 3  Pages

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Eco-Friendly Cars

released the first ever hybrid car and sold 37,000 models by the year 2000 (Uscusa). With all of the cars on the road, it is no surprise that global warming is on the rise and the economy continues to fall. In fact, the money saved is a popular reason consumers are attracted to hybrid cars. By purchasing these particular cars, money can be saved, the country can be helped, and the environment can be rescued. It is no secret that the money saved is the most obvious incentive. By comparing a Cadillac Escalade...

Automobile, Cadillac Escalade, Electric vehicle 1458  Words | 4  Pages

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Eco-Friendly Playground

things has created a sizeable market where consumers seek out everything environmentally friendly, organic, natural, green and sustainable. This market is also known by many as the “eco-market” and these words are all terms used to help consumers understanding what it means an what products are of good quality. Environmentally friendly Picture 1. The European Union eco-label, the Flower. Environmentally friendly is also called eco-friendly, nature friendly or green. It refers to any product and...

Ecology, Environment, Environmentalism 2014  Words | 7  Pages

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Eco Friendly Products

Eco-friendly processing of Jute & Allied Fibres Paper presented to INTERNATIONAL JUTE STUDY GROUP (IJSG) DHAKA, BANGLADESH By Dr. S. K. Chakrabarti INDIAN JUTE INDUSTRIES’ RESEARCH ASSOCIATION 17, TARATALA ROAD, KOLKATA 700088 INDIAN JUTE INDUSTRIES’ RESEARCH ASSOCIATION ECO-FRIENDLY PROCESSING OF JUTE & ALLIED FIBRES Dr. S. K. Chakrabarti Indian Jute Industries’ Research Association (IJIRA) 17 Taratola Road, Kolkata- 700088 Abstract: In the present scenario, the...

Bast fibre, Bran, Cereal germ 1432  Words | 6  Pages

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ECO-LABELS IMPACT CONSUMER BEHAVIOR Rumaizah Abd Aziz Faculty of Business Management, UiTM Kedah Abstracts Purpose – The objective of this paper is to determine the impact of consumer behavior through the eco-label products of marketing. Methodology – This paper reviews consumer behavior and advertising to identify how consumers are persuaded to greener product label. The information are collected through journal reading, and searching from website. Keywords – Consumer behavior, green advertising...

Blue Angel, Environment, Environmental impact assessment 1351  Words | 5  Pages

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eco-friendly home

Technology Project (eco-friendly home) How can we convince people to become more eco-friendly with their homes? Eco-friendly home, is kind of «green home». It is a type of house designed to be environmentally friendly and sustainable, while also focusing on the efficient use of "energy, water, and building materials. So in this project I will have to try to show people, that eco-friendly home is much better than normal home and than I will have to explain, why it is like that. How can...

Association football, Cleanliness, Earth 667  Words | 3  Pages

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Consumer Preference

cent. Retail sector: Retail trading companies have witnessed a decline in sales growth in 2010-11 by 12 per cent and so far in 2011-12 by 9.4 per cent. A sharp rise in prices of branded apparels, due to the imposition of 10.3 per cent excise duty as well as a rise in prices of yarn and fabrics, led to lower consumer spending and this has hit the sales volumes of garment retailing companies. However, during 2012-13 sales are expected to grow by 15.7 per cent. PAT during 2011-12 is expected to show an...

Economy, Economy of India, Financial services 2313  Words | 7  Pages

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Survey Questionnaire For Consumer Buying Preferences In Starbucks AUF Branch

Survey Questionnaire for Consumer Buying Preferences in Starbucks SM Clark (Inside the Mall) Branch We are 3rd year students from Holy Angel University taking Marketing Management under the College of Business and Accountancy that is currently conducting a research study on Consumer Buying Preferences in Starbucks SM Clark (Inside the Mall) Branch as a partial fulfillment on our course. We hope that your answers below are true enough to help us gather some facts. Thank you and God bless. I....

Coffee, Coffeehouse, Starbucks 420  Words | 4  Pages

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Benefits of Using Eco-Friendly Cleaning Products

products are simply a combination of toxicant chemicals, whereas eco-friendly cleaning products are usually made with either organic or biodegradable substances. Therefore, by using green products than non-green products can benefit not only us, but ultimately our environment in various ways. Now, let’s think about what is the definition of eco-friendly or green products. Why and how it benefits us? The definition of Eco-friendly is not harmful to the environment and this term commonly refers to...

Air pollution, Conservation movement, Environment 855  Words | 3  Pages

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Eco Friendly Structures

TOPIC:- eco friendly residential skyscraper GROUP MEMBER Hamza gahlot zubair Aim of the study To understand the building materials market in Mumbai and recommend alternative eco-friendly materials for use. Once the decision to build green has...

Architecture, Building engineering, Environment 636  Words | 4  Pages

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eco friendly theme parks

PROJECT – 1 ECOFRIENDLY THEME PARK MYP UNIT QUESTIPN: HOW CAN ECO FRIENDLY PARKS HELP OUR PLANET? GLOBAL CONTEXT: GLOBALIZATION & SUSTAINABILITY Approaches to Learning: Organization- Information Literacy- Thinking Inquiring and analyzing Theme parks contribute to a number of environmental problems, one being air pollution. Theme parks require large amounts of energy; they need energy to power the rides, to keep the ac running, to light the park etc. Providing all this energy contributes...

Amusement park, Carbon dioxide, Cedar Point 469  Words | 4  Pages

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eco-friendly technology

Let’s find out, what eco friendly technology really is … It can be individual or sets of sustainable technologies, that can apply in order to preserves the environment by using the alternative and renewable resources which is abundant, easily replenished, least harmful materials and methods so as to reduce the harmful waste to avoiding pollution that is toxic to our ecosystem and also the atmosphere which may cause impact of climate change and global warming. Eco technologies also use energy efficiently...

Agriculture, Alternative energy, Natural capital 774  Words | 3  Pages

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Eco Friendly Car

TATA HYRDO (Eco friendly car) “ WATER IN , WATER OUT “ Need of the product : It is Perfect solution to check global warming and depleting non-renewable fuels. Fuel : water Bi-product : water Chemical reaction : 2H2 + O2 = 2H2O Pick up/ acceleration : Best, better than petrol, gasoline cars as its based on Rocket technology ( hydrogen fuel) . Working : The electrolyte cell splits water in to hydrogen and oxygen with solar power which...

Automobile, Gasoline, Hydrogen vehicle 452  Words | 3  Pages

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Comparative Study of consumers preference toward Malls within Varanasi City

wings and introduce themselves in the field of growing economy. Introducing of malls culture is one of the best examples of that. In present scenario, as the malls are mushrooming like anything in the city. So, the comparative studies of consumerspreferences towards malls within Varanasi city are also growing at an increasing pace. ...

Data, Market, Marketing 1645  Words | 5  Pages

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Consumer Behaviour Towards Eco Friendly Body Care Products

Project Synopsis CONSUMER BUYING BEHAVIOUR TOWARDS ECO-FRIENDLY PRODUCTS Submitted by XYZ MFM I Under the supervision Of Prof. Priti Gadhvi Submitted to Department of Fashion Management Studies (FMS) National Institute of Fashion Technology (NIFT) (Ministry of Textiles, Govt. of India) GH-0 Road, Behind Infocity Gandhinagar, 382007. Gujarat http://www.nift.ac.in February, 2011 DECLARATION We declare that we have completed the minor project on the topic –“Consumer Behaviour towards...

Cosmetics, Ecology, Environment 9667  Words | 33  Pages

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Eco-Friendly Products and Consumer Perception

ZENITH International Journal of Multidisciplinary Research Vol.1 Issue 5, September 2011, ISSN 2231 5780 ECO-FRIENDLY PRODUCTS AND CONSUMER PERCEPTION SUDHIR SACHDEV* *Assistant Professor, Manav Rachna College of Engineering, Sector 43, Aravlli Hills, Delhi Surajkund Road, Faridabad, Haryana -121004. ABSTRACT As resources are limited and scarce while huma n wants are unlimited, it is important for the marketers to utilize the resources effectively and efficiently without wastage as...

Conservation movement, Ecology, Environment 3960  Words | 15  Pages

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Eco Friendly Ganpati

An eco-friendly Ganesh Utsav In recent times, Ganesh Utsav festivities in Pune have adapted to environmental concerns, says Rasika Dhavse. September 2004 - Puneites are passionate about Lord Ganesh. The Ganesh Utsav (Ganesh festival) in Pune is marked by an emotion so intense that it almost resembles mass hysteria. During utsav days, the Lord becomes family, to be worshipped with utmost love and devotion, before he is tearfully bid adieu on the last day of Anant Chaturdashi. In addition to...

Anant Chaturdashi, Environment, Environmentalism 1257  Words | 4  Pages

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Eco Friendly Fabric

Type of Eco Friendly Fabric • Modal Fabric • Hemp Fabric(大麻) • Tencel Fabric(天丝) • Milk protein fabric • Recycled Pet Fabric • Soybean Fabric Modal Fabric Modal fiber is a new kind of regenerated cellulose fiber produced by FCFC (Formosa Chemicals & fiber Corporation), called Formotex fiber. Its key advantage is its high tensile strength. Compared with Viscose, Its Wet/dry Tenacity is 1.5 times higher. Due to the high quality of the fiber, the resultant yarn is also of high quality. ...

Cellulose, Cotton, Fiber 1112  Words | 4  Pages

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 Value and Consumer Preferences Name Institution Value and Consumer preference The idea that value depends on consumerspreferences is often considered radical since variety of people attend to health care facilities with different preferences hence very difficult to discuss and come up with a conclusion. Some economic theories that are germane to provision of health services are discussed below. Willing to Pay (WTP) is founded on what has been termed ‘new welfare economics’ (Enthoven...

Cost, Cost-benefit analysis, Cost-utility analysis 849  Words | 5  Pages

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Apparel Retail

Consumers' and Retailers' Perspective on Private Labels in Indian Apparel Retail Faculty Contributor : Nagasimha Balakrishna Kanagal, Associate Professor Student Contributors : Jyoti and Sangeeta Patel The Indian apparel industry in retail is growing rapidly, with an increasing focus on private labels (PLBs). Recently, in a sharp contrast to earlier periods, consumers have started considering purchase of PLBs as smart shopping. Considering these aspects, this article aims to analyze the association...

Brand, Business, Factor analysis 1822  Words | 6  Pages

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Eco Friendly Products

Eco Friendly Products Going green is the new movement in America. Corporations are creating products that they like to calleco friendly,” meaning they will not harm the environment. These corporations want us to believe that products such as light bulbs, cosmetics, cleaning products and even cars will help slow down the process of global warming and will help the environment. While some of these may be sufficient, some are not. Using non-toxic cleaning products is one way we can to keep our environment...

Automobile, Electric vehicle, Environment 1048  Words | 3  Pages

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Consumer Preference

Study of consumer preference for Online versus Traditional Shopping in the purchase of Apparels Contents 1. Objective of Research 2. Research Design 3. Sampling Design 4. Data Collection Method 5. Data Interpretation 6. Hypothesis Testing (Z-Test) 7. Hypothesis Testing (Chi-square Test) 8. Conclusion & Suggestions 9. Bibliography 10. Appendices 1. Objective of Research According to a research carried out by AC Nielsen, online retail revenues crossed the...

Cluster sampling, Data collection, Online shopping 4388  Words | 19  Pages

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Eco-friendly: Recycling and Housekeeping Operations

“Housekeeping operations are turning eco-friendly.” Discuss. According to Kasavana, 2008 said that there have many specific great efforts in the hospitality industry which have provided the basis for some firms or company gaining a competitive advantage through enhanced imaging based on conservation and sustainability initiatives over the past several years. Therefore, nowadays, some views from every aspect of the hospitality industry are being impacted by this movement or development. It can...

Hotel, Natural environment, Recycling 1310  Words | 5  Pages

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 Research for Consumer Preferences I. Introduction A. Consumer Preferences In every society, people have different preferences in life.Some factors that affect people’s preferences are the kind of values, beliefs, taste, education, culture or personality they have. People have different preferences because they are different individuals that have own needs and wants.They are individualconsumers that have the right tobuy products and services for their personal use. These are...

Consumer theory, Film, Horror film 1739  Words | 7  Pages

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All Eyes on Eco-Friendly Tire Making

All Eyes on Eco-Friendly Tire Making 1. How have tire companies embraced the green movement? Brand Dawson Tire companies are multifaceted in their efforts to be green. They produce tires with better rolling resistance and thus emit less carbon dioxide into the air. They develop ways to recycle and reuse rubber. They reduce potentially toxic chemicals in their process. They attain international standards such as the ISO 140001 environmental management certification. Community...

Carbon dioxide, Environment, Goodyear Tire and Rubber Company 747  Words | 4  Pages

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Eco Friendly Constructions

WHAT IS ECO FRIENDLY CONST Eco-friendly, or ecological, construction is building a structure that is beneficial or non-harmful to the environment, and resource efficient. Otherwise known as green building, this type of construction is efficient in its use of local and renewable materials, and in the energy required to build it, and the energy generated while being within it.Eco-friendly construction has developed in response to the knowledge that buildings have an often negative impact upon our...

Architecture, Building engineering, Dimension stone 2134  Words | 6  Pages

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Study of Consumer Preference Towards Cadbury and Nestle Chocolates

A SYNOPSIS ON STUDY OF CONSUMER PREFERENCE TOWARDS CADBURY AND NESTLE CHOCOLATES INTRODUCTION In this research I have survey the product performance and buying behavior of two famous brands of chocolates – Nestle and Cadbury, which are consumed by people of all ages. During this research I have interacted with people of “Delhi/NCR”. After this research I came to know how people perceives these products on the variables like price, quality, advertisement, satisfaction, taste, packaging...

Brand, Cadbury plc, Chocolate 1647  Words | 6  Pages

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Questionnaire for Consumer Finance

QUESTIONNAIRE A STUDY OF “RISING DEMAND OF CONSUMER FINANCE” Dear Sir/Madam This questionnaire is meant for educational purposes only. The information provided by you will be kept secure and confidential. 1) From following your residence is Owned Rented Financed Company Provided Please do mention the period at current residence Years Months 2) Do you have a vehicle? Yes No If Yes, Two wheeler Four wheeler Other Is your...

Banks of India, BSE Sensex, Consumer debt 390  Words | 3  Pages

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Technology Innovation for Eco-Friendly Hdds

community. With the explosive growth of the Internet, digital computing and global IT infrastructures, the rise of large-scale data centers has led to an increasing awareness of their impact on power consumption. Correspondingly, the millions of consumer electronics in use today,including PCs and laptops, only add to the drain on power infrastructures. As a result, what was once largely the domain of home appliances – developing energy- efficient washers and dryers, heaters, and refrigerators –...

Desktop computer, Digital audio player, Hard disk drive 1763  Words | 6  Pages

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30 Desi Ways To Be Eco-Friendly

30 Desi Ways To Go Eco-Friendly Who ever said Indians didn’t know how to live sustainably? Here are 30 desi eco-friendly alternatives to everyday products we use. Living outside India has made me immensely more conscious of my cultural roots and I feel more attached to India! Every day I am reminded of the milkman’s cycle bell, the tarakari vendor’s call of “Soppoo“, the autorickshaw signaling someone coming in to our street, the Basavanna’s nadaswaram, the rhythm of Ali Jula, the microphone...

Bottled water, Coconut, Plastic shopping bag 1416  Words | 6  Pages

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Consumer Behaviour Analysis - Effects of Sequence on Beer Preference

Consumer Behavior: The Effects of Sequence on Beer Preference Phase 1: Literary Review 1. Question order effects in taste testing of beverages Hypothesis: If consumers are given a small number of alternatives they will chose the first option. Methodology: Two studies were performed; one of the east coast and the other on the west coast. Participants were asked to each sample four carbonated beverages in a sequential order. A total of eight different beverages were sampled (four on the east...

Alcoholic beverage, Beer, Brewing 820  Words | 3  Pages

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Eco Friendly

way to marginalize a better alternative for implementation. They should look at other alternatives that can ensure their survival and to assist countries in dealing with the global economy. To overcome this problem alternative environmentally friendly approach "Cleaner Production" (Cleaner Production (CP)) is seen to provide relief among industry players. The concept of Cleaner Production is a two-pronged in that it can help reduce the impact of environmental pollution and financial savings, if...

Environment, Environmentalism, Environmentally friendly 2545  Words | 8  Pages

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Consumer Behaviour Towards Fmcg

Consumer behavior towards the new packaging of FMCG products. The importance of packaging design as a vehicle for communication and branding is growing in competitive markets for packaged FMCG products. This research utilized a focus group methodology to understand consumer behavior toward such products. The challenge for researchers is to integrate packaging into an effective purchasing decision model, by understanding Consumer’s behavior towards the packaging of FMCG products. When consumers...

Authentication, Fast moving consumer goods, Good 1685  Words | 7  Pages

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Consumer Preference on Infants Milk

target consumers and compel them to take action. Product positioning and consumer buying behavior must be studied in order to prove the perception of consumer in purchasing infant formula. Statement of the Problem This study aimed to determine the Product Positioning of Infants’ Formula Milk in selected Drugstores in Bacoor City. 1. What are the socio- economic characteristics of the consumers who are purchasing infants’ formula? 2. What are brands of infants’ formula consumer buys? 3...

Baby bottle, Baby food, Breast milk 681  Words | 3  Pages

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The Apparel Shopper

Comprhensive Case "The Apparel Shopper" 1. What overall conclusions do you reach after reading this case? The information in the case gave the overall conclusion that the apparel industry is a very competitive field to get into and in order to prosper companies must find their own personal niche within the industry. A company cannot survive in the apparel industry by providing what is already available in other stores. It is important to define a target market and appeal to their needs and wants...

Demographics of the United States, Modesty, Retailing 854  Words | 3  Pages

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Consumer Behaviour Towards Branded Apparels

An investigation on consumer behavior and preferences towards apparel, purchase by Indian consumers age 15 – 25 Submitted by Karthikeyan Sundarraj S105650 MASTER OF SCIENCE Branch: Applied Textile Management Swedish School of Textiles, Högskolan i Borås, S-501 90 Borås Revised 6 August 2011 The Swedish School of Textiles Högskolan i Borås, S-501 90 Borås age 15 – 25 Bonafide record...

Product, Retailing, Shopping mall 14277  Words | 55  Pages

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Consumer Behavior Paper and Questionnaire

 Consumer Behavior Paper and Questionnaire Consumer Behavior Paper and Questionnaire Introduction Exotic Smokes is looking at extending it’s line of products into flavored e-cigarettes. In order to come up with the best marketing plan the company needs to figure out what it’s target market is looking for in the cigarette industry and how they will respond to flavored e-cigarettes. The following is an explanation of the views of e-cigarettes, how the company will come over any negative views...

Cigarette, Electronic cigarette, Nicotine 991  Words | 6  Pages

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Questionnaire on soft drinks’ purchasing preferences…”

Group Assignment “Questionnaire on soft drinks’ purchasing preferences…” Questionnaire on soft drinks’ purchasing preferences.. Today soft drinks don’t only reduce the thirst but also have become style and fashion. The purpose of this questionnaire is to know what people like most about soft drinks and what attracts them toward these products… Part 1: 1. Do you drink soft drinks? o YES o NO, if no, please return this questionnaire 2. Gender o Male o...

Advertising, Brand, Caffeine 403  Words | 5  Pages

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Consumer Attractiveness Towards Green Products of Fmcg Sector

several years. FMCGs have a short shelf life, either as a result of high consumer demand or because the product deteriorates rapidly. Some FMCGs – such as meat, fruits and vegetables, dairy products and baked goods – are highly perishable. Other goods such as alcohol, toiletries, pre-packaged foods, soft drinks and cleaning products have high turnover rates. The following are the main characteristics of FMCGs: • From the consumers' perspective: o Frequent purchase o Low involvement (little or no...

Demographics, Ecology, Environment 930  Words | 3  Pages

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A STUDY ON DEMAND ANALYSIS OF ECO- FRIENDLY PRODUCTS WITH SPECIAL REFERNCE TO JUTE PRODUCTS Dissertation submitted to the Mahatma Gandhi University, Kottayam In partial fulfillment of the requirement for the Award of the degree of BACHELOR OF COMMERCE Submitted by ATHIRA MOHAN, Reg. No. 135842 GANGAMOL K V, Reg. No.135864 SEN JANSEN T F, Reg. No.135926 B.COM Final Semester Under the guidance of Prof. T. S. SOJAN DEPARTMENT OF COMMERCE SACRED HEART COLLEGE...

Demand curve, Environmentally friendly, Inverse demand function 5780  Words | 49  Pages

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Overview of the Korean Apparel Industry

OVERVIEW OF THE KOREAN APPAREL INDUSTRY SUMMARY Korea's apparel industry has shown steady growth over the past few years with the rapid embrace by its consumers of foreign fashions, an increasingly wider variety of apparel in the marketplace and evolving industry marketing channels. The emergence of new distribution networks for apparel has occurred in tandem with changing consumer tastes and purchasing patterns, most notably through E-commerce, TV home shopping, fashion outlets, and discount...

Clothing, Department store, Fashion 1687  Words | 5  Pages

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Factors Affecting Eco-Car Purchasing Decision for Thai Consumers: An Outline

Mr. Wichaipon Vanaphitak ID:5515353099 Thesis Proposal Title: Factors affecting Eco-Car purchasing decision for Thai consumers Introduction On the 13 September, 2011 Thai government have pass the policy to return the tax to first car buyers who purchase eco-car which have the engine size not larger than 1500 C.C. and price not more than 1,000,000THB. As we know Thailand is a net energy-importing country. About 60% of the energy used is imported from abroad. Energy demand in Thailand has grown...

Automobile, Energy conservation, Gasoline 976  Words | 3  Pages

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Consumer Preference of Mcdonalds over Other Fast Food Chains.Docx Uploaded Successfully

Consumer Preference of McDonalds Over Other Fast Food Chains Introduction A Locally Owned Company : McDonald's is the world's leading food service retailer with more than 31,000 restaurants in 119 countries serving more than 50 million customers each day. In India, McDonald's is a joint-venture company managed by two Indians. While Amit Jatia, M.D. Hardcastle Restaurants Pvt. Ltd. owns and spearheads McDonalds in west & south India, McDonald's restaurants in North & East India are...

Drive-through, Fast food restaurant, French fries 650  Words | 3  Pages

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Consumer Behaviour

r Higher Diploma Programmes Consumer Behaviour Individual Assignment Topic Jackson and Kathy are high school lovers graduated from university two years ago. Both of them have settled in a stable job and are planning to get married next year. To prepare for an unforgettable wedding, they are actively searching for market information. Imagine yourself as the marketing manager of a wedding planning company. You are extending your product line to adventurous and creative wedding. How would...

Marketing, Perception, Philosophy of perception 1708  Words | 6  Pages

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Eco Friendly Products

Eco-Friendly products Eco-friendly products are products that do not harm the environment, whether in their production, use or disposal. Eco-friendly refers to anything that is good for the environment, also called as environmentally friendly or Green. So an eco-friendly product refers to those products that do not affect or cause any harm to the environment. Some of these going green products when in use, help conserve energy, minimize carbon footprint or the emission of greenhouse gases, and...

Biodegradability prediction, Biodegradable plastic, Biodegradation 2354  Words | 8  Pages

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Global and Chinese Eco-Friendly Cement Market 2009-2019 Research Report

Chinese Eco-Friendly Cement Industry, 20092019 The collection of ‘Cement, Concrete and Asphalt’ market research reports has a new addition of “Market Research Report on Global and Chinese Eco-Friendly Cement Industry, 2009-2019” on RnRMarketResearch.com Market Research Report on Global and Chinese Eco-Friendly Cement Industry, 2009-2019 is a professional and indepth market survey on Global and Chinese Eco-Friendly Cement industry. The report firstly reviews the basic information of Eco-Friendly...

Manufacturing, Market research, Marketing 513  Words | 3  Pages

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Eco- Resort

Hotel and Resort Management Assignment Diploma Fall 2012 Title: Growing trend: Eco-resorts Tutor: Mr. Hailstones From: Katy Hui Man Ying Course: Diploma 2 Submission Date: Week 15 Word count: 1,553 Table of Contents Introduction 3 Criteria of Eco-resorts 4 – 6 Benefits of Eco-resorts 6 – 7 Considerations on Eco-resorts 7 – 8 Conclusion 8 References 9 – 10 Introduction There are researches done by the United...

Environment, Environmental movement, Environmentalism 1919  Words | 6  Pages

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Consumer Behavior

to observe consumer behaviors, I went to my local grocery store Wegmans. Wegmans is a popular chain grocery store in my area and where I do all my grocery shopping. In fact, they are the number one choice of most consumers in the Western New York area, not only because of their prices and variety but also due their local presence and contributions to the community. In my observations, I chose two aisles: the first one is the Cereal Aisle and Bread Aisle in order to see how consumer behavior varies...

Consumer protection, Consumer theory, Generation Y 1443  Words | 4  Pages

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Servey Questionnaire

Survey Questionnaire for Consumer Behavior 1. Occupation: ______________ 2. Age: a. 18-25 years b. 25-32 years c. 32-39 years d. 39-46 years e. 46 and above 3. Sex: a. Male b. Female 4. What you want to be in future? a. Doctor b. Engineer c. Executive d. Government Service Holder e. Businessman f. Others (please specify) ______________ 5. How many times you attend a social gathering? a. Once in a week b. Twice in a week c. Once in a month d. Twice in a month ...

Battery, Robert Lucas, Jr. 623  Words | 4  Pages

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Consumer Preference

American Journal of Scientific Research ISSN 2301-2005 Issue 79 October, 2012, pp.40-47 © EuroJournals Publishing, Inc. 2012 http://www.eurojournals.com/ajsr.htm Analysis of Factors Affecting Consumer Brand Preference in Brand Alliance Strategy Vahid Shokri Aliabadi Corresponding Author, MBA, Faculty of Virtual Education University of Isfahan, Isfahan, Iran No.5, 2nd Fl., Eghlimi St, Southern Sohrevardi Ave Tehran (15657) Iran, P.O.BOX 15745-511 E-mail: shokri.ui.ac.ir@gmail.com Tel: 98-913-326-0868...

Advertising, Brand, Brand equity 4294  Words | 13  Pages

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Role of Consumers

The Roles of Consumers’ Need for Uniqueness and Status Consumption in Haute Couture Luxury Brands Chelsey Latter, Curtin University, C.Latter@curtin.edu.au Ian Phau, Curtin University, Ian.Phau@cbs.curtin.edu.au Chris Marchegiani, Curtin University, Chris.Marchegiani@cbs.curtin.edu.au Abstract This paper adds knowledge to the field of consumers’ need for uniqueness and status consumption and provides an insight into Australian Generation Y consumers’ purchasing intentions toward an haute couture...

Branding, Factor analysis, Goods 1653  Words | 5  Pages

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Eco Efficiency and Eco Effectiveness to Organizations

Qn:  In today’s global environment, why are eco-efficiency and eco-effectiveness important to organizations   In recent years, much emphasis has been put on the importance of eco-efficiency and eco-effectiveness due to raising concern of global warming and the environment in general. Basically, eco-efficiency means reducing the environmental impacts of goods and resource intensity throughout the entire life cycle to a level at least in line with the Earth’s estimated carrying capacity; while at...

Abraham Maslow, Environment, Environmentalism 1122  Words | 3  Pages

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Exploring the Eco-Fashion Trend: How Are Youths' Perceptions Contributing to Its Popularity?

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per capita income increases .This, in turn, leads to a shift in consumption pattern from necessity items to discretionary consumption. Furthermore, as the economy liberalizes and globalizes, various international brands enter the domestic market. Consumer awareness increases and the proliferation of brands leads to increase in retail space. Thus, retailing is a part of the development process. The retail sector in India accounts for 22 per cent of the country's gross domestic product (GDP) and contributes...

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Pre-Feasibility Study of Personalized Caskets Made of Eco-Friendly Materials

Personalized Caskets made of Eco-friendly Materials Objective of the pre-feasibility study • To explore the viability of a business in manufacturing, marketing and selling customizable caskets made of eco-friendly materials. • To determine if this proposal should proceed to a feasibility study Identification of Business Opportunities and Risks Opportunities • There has been a recent global concern for the environment. In western countries, environment-friendly ways of living (and dying)...

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