Simmons College School of Management Market Research – MGT 335/GSM 526B Fall 2006 Wednesdays 5:30 pm – 8:20 pm Instructor: Petra Leone Steriti (t) 978-526-4107 (email) petrasteriti@adelphia.net steriti@simmons.edu Office Hours: Wednesday 4:00-5:00 pm or by appointment Reaching me: I typically am available between 9:00 am and 5:00 pm Monday through Friday via telephone or email. If you call and don’t get me‚ please indicate a good time to return your call and give me a number where
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Kent Jackson 11AM-12:20PM GB 202 Quantitative techniques are mathematical and reproducible. Regression analysis is an example of one such technique. Statistical analysis is also an example of a quantitative technique. Quantitative techniques are applied for business analysis to optimize decision making IE profit maximization and cost minimization. It covers linear programming models and other special algorithms‚ inventory and production models. Albert Humphrey‚ a management
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Qualitative Versus Quantitative Research There has been a large amount of complex discussion and argument surrounding the topic of research methodology and the theory of how studies should push forward. Majority of this debate has centered on the issue of qualitative versus quantitative study. Different methods become popular at different social‚ political‚ historical and cultural times in our development‚ and‚ both methods have their strengths and weaknesses. The researcher and/or the culture
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M. Focardi The Intertek Group Petter N. Kolm Yale University Trends in Quantitative Finance Statement of Purpose The Research Foundation of CFA Institute is a not-for-profit organization established to promote the development and dissemination of relevant research for investment practitioners worldwide. The Research Foundation of CFA Institute and the Research Foundation logo are trademarks owned by The Research Foundation of CFA Institute. CFA®‚ Chartered Financial Analyst®‚ AIMR-PPS®
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QUALITATIVE AND QUANTITATIVE APPROACHES TO SOCIAL RESEARCH Christina Hughes C.L.Hughes@warwick.ac.uk There has been widespread debate in recent years within many of the social sciences regarding the relative merits of quantitative and qualitative strategies for research. The positions taken by individual researchers vary considerably‚ from those who see the two strategies as entirely separate and based on alternative views of the world‚ to those who are happy to mix these strategies within
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Qualitative Vs. Quantitative This paper will discuss two specific types of research methods those types can be identified as qualitative and quantitative. Often times many people get the two confused and believe the terms can be used interchangeably however that is not the case. I have always been a numbers person and for that reason I prefer quantitative. I prefer having the numbers available to determine what can be expected in the future. The reason I prefer this method is because you generally
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INTRODUCTION Social research is conducted using a logical and systematic process that can be carried out for numerous reasons and it is concerned with the empirical study of social phenomena. The purpose of conducting such research is to enhance knowledge of how the social world operates through the study of human behaviour and investigates how humans interact with others in society. Research in general‚ is usually conducted by adopting either a qualitative or quantitative approach (Henn et al‚
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Quantitative and Qualitative analysis Ensuring accuracy in both quantitative and qualitative methods. Accurate data collection is essential in maintaining the integrity of research. Working accurately greatly decreases the possibility of an error occurring in an experiment‚ provides a greater chance of producing expected results and provides knowledge gained only from proven results. Quantitative methods generate numerical data or data that can be transformed into useable statistics. It is used
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A Quantitative Article Critique 1. The study examine the relationship between the emotional social intelligence and academic performance of adolescent mother in Jamaica; the research focal points are as follows I. Socio-emotional interventions that could be beneficial to a cross section of adolescent mothers. II. The study examines the academic performance of teenage mothers by comparison of average to high levels of ESI to those with low levels of ESI. III. The research
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M2 explain the limitations of marketing research used to contribute to the development of a selected organisation’s marketing plans Tesco uses primary research to gather information about their customers‚ competitors and the environment. They collect information that has not been collect before and uses both internal and external primary research methods. Internal research includes Tesco customer’s data‚ whereas external research includes questionnaire and surveys‚ experimental introduction of
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