The impact of new media on public relations Every once in a long while‚ the way that people receive and distribute news is majorly impacted by times and technology. The 20th century brought TV‚ radio‚ and the Internet. Just as these media channels defined their times‚ so the rise of new media will also define the 21st century. In modern society‚ all public relation practitioners are confronted with a startling series of new communications channels and struggle with the impact of new media. The
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I. RESEARCH A. Client a. History The Philippine Basketball Association (PBA) is a men’s professional basketball league in the Philippines composed of twelve company-branded franchised teams. It was the first professional basketball league in Asia and is the second oldest continuously existing in the world after the NBA. The league’s regulations are a hybrid of rules from FIBA and the NBA. The league played its first game at the Araneta Coliseum in Quezon City on April 9‚ 1975. Its individual team
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PR Project 2014 I. Client: LeBron James II. Tactics: “Re-Established 2014” Beats by Dre commercial and “LeBron James’ First Home Game” commercial by Sprite a. The first of the two tactics I am covering is the “Re-Established 2014” Beats by Dre Commercial. The significance of this commercial is that it is advertising the new Wireless Beats‚ but it is telling a story far beyond the product. In my opinion‚ LeBron James is the product in this commercial and it directly corresponds to LeBron returning
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Toolkit For Activity 3a HSC Number 3a Task type: Reflective Account/Personal Statement Level: 5 Pathway: Task reference: Task name: Unit 13 Unit 17 Tool kit Contents: 1) Definition of a Reflective Account and tips to help completion 2) Activity Brief 3) Activity referencing (office use) 4) Useful links from the Internet 5) Useful referencing from QCS Management System 6) Evidence sheets for your answers 7) Activity Guide 8) Referencing tips Definition of Reflective Account/Personal Statement:
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"held-to-maturity" to "available-for-sale securities." Journal entries for interest and reclassification. E15-7 10-20 E15-8 10-20 E15-9 10-20 E15-10 10-20 E15-11 E15-12 15-20 10-15 15-1 Number E15-13 E15-14 E15-15 E15-16 E15-17 E15-18 E15-19 E15-20 Content Impairment of Investment in Bonds. (Moderate) Journal entries for impairment. IFRS differences. Equity Method. (Easy) Stock investment. No goodwill.
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12 steps to a successful PR campaign Campaigns are a significant part of the public relations profession and should be carried out with meticulous planning and thorough management. Specific step-by-step measures should be taken when planning any PR campaign to ensure it meets the objectives set or‚ in other words‚ achieves what needs to be achieved. Thorough planning processes in PR campaigns demonstrate that whatever results occur are deliberate or‚ indeed‚ have be taken into consideration. Here
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costs Labor costs of assembly-line workers $110‚000 – Direct labor Sales commissions $35‚000 – Period costs Factory supplies used $13‚000 – Direct materials Salaries paid to sales clerks $50‚000 – Period costs (b) Explain the basic difference in accounting for product costs and period costs. Product costs are manufacturing costs‚ direct components‚ direct labor and manufacturing overhead‚ do not become expenditures until the company sells inventory. Period costs are non-manufacturing costs‚ including
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Comparing and Contrasting Madden 16 and NHL 16 EA Sports is the dominant electronic sports game publisher. With over two decades of experience‚ EA Sports delivers yearly installments of Madden‚ an American football simulator‚ as well as NHL‚ an American hockey simulator. These video games are released on all of the major platforms‚ but for the sake of this essay‚ the PlayStation 4 versions of these games will be compared and contrasted. Aspects of these games that will be analyzed include the online
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followed by the communications strategy and target market objectives. The budget allocated is £ 50‚000 for a national PR campaign. Skyline background Skyline is a marketing consultancy and Public Relation (PR) Agency. Skyline was established in 2008. Since our launch‚ we have grown significantly and we are currently serving a variety of businesses. We use a range of specific PR tactics to fulfil our client requirements‚ in order to develop a plan in launching a new product/brand‚ starting a
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Chapter 3-1 The Accounting Information System Chapter 3-2 Financial Accounting‚ Fifth Edition Study Objectives 1. Analyze the effect of business transactions on the basic accounting equation. 2. Explain what an account is and how it helps in the recording process. 3. Define debits and credits and explain how they are used to record business transactions transactions. 4. Identify the basic steps in the recording process. 5. Explain what a journal is and
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