"Pepsi qualitative research methods" Essays and Research Papers

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    Qualitative Article:A Women ’s Place is in the Home: Females and Residential BurglaryThis article uses a qualitative research method. Qualitative research involves analyzing and interpreting texts and interviews in order to discover meaningful patterns descriptive of a particular phenomenon (Adler & Clarke‚ 2008‚ p.13.). The method has been adopted to investigate the research question. The research question is; what involvement do women have in residential burglaries. This research question is analysed

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    Market Research on Pepsi

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    on the various factors affecting consumer’s buying behaviour of Pepsi and its brand personification in Gurgaon. Submitted by Aamer Rushnaiwala Priyanka Kawatra Shakeb Khan Tanuj Arora Meenakshi Mishra Sudeepta Barua IILM INSTITUTE OR HIGHER EDUCATION‚ GURGAON Sector 53‚ DLF Golf Course Road‚ Gurgaon-122003 DECLARATION This report is submitted after thorough collection and analysis part for the subject Market Research undertaken in the fourth term from 1st February 2012 to 20th March

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    Practicum 1 Context The emergent disastrous events are dreadful and unpredictable‚ such as natural disasters and terrorist attacks,which are often threaten the security of people’s lives and properties. When it takes place‚ public desire for the factual and credible information from various channels. They want to know immediately what happened? Are my family and I safe? And who caused this? They are also concerned about the decision-making by empowerment or whether they can be involved as participants

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    Introduction A lot has been researched and written on the problems bring about by failure in debt management. Countries such as Greece and Iceland have fallen or on the verge of falling into bankruptcy‚ financial giants such as Lehman Brothers Holdings Inc. and Washington Mutual Inc. were also not spared being wiped out of business due to bankruptcy. Debt is indeed a double edge sword. The concept of leverage in finance taught us that borrowings allow owners the potential to reap many folds of

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    Qualitative Research by Michael D. Myers Originally published in: MISQ Discovery‚ June 1997 This is the "living version". [Welcome] [Introduction] [Overview of Qualitative Research] [Philosophical Perspectives] [Qualitative Research Methods] [Qualitative Techniques for Data Collection] [Modes of Analysis] [Writing Up Qualitative Research][References on Qualitative Research] [Resources for Qualitative Researchers] [Software Tools for Qualitative Researchers] [Teaching Qualitative Research] [Calls

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    even something as simple as a research method becomes a debate all on its own. The main research methods in question?Quantitative and Qualitative research. There are many obvious and apparent differences between the two in question‚ yet they seem to be just as effective as each other. “Conducting qualitative and quantitative research does not merely involve different methods of data collection and analysis; an even more fundamental difference concerns the research strategies used”.(Anson & Schwegler

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    According to Schneider‚ Elliot‚ LoBiondo-Wood & Haber (2004)‚ qualitative research methods‚ search for the meaning and understanding of human experiences in a naturalistic setting. A researcher obtains subjective facts in order to explore the experiences of each participant (Schneider‚ Elliot‚ LoBiondo-Wood & Haber 2004). As a result‚ qualitative research is a means in which a researcher gains an insight into the participant’s point of view concerning their personal experiences; in order gain an

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    References: Alotaibi‚ B.N. (2012)‚ “The Comparison between Qualitative‚ Quantitative‚ and Single subject design”‚ A Paper presented by Dr. Bander N. Alotaibi. Accessed On: 19th‚ December‚ 2012. Retrieved From: (http://dr-banderalotaibi.com/images/boho/qualitative‚%20quantitative‚%20and%20single%20subject%20design.pdf) Charoenruk‚ D. (2012)‚ “Communication Research Methodologies: Qualitative and Quantitative Methodology”‚ Qualitative and Quantitative Methodologies. Accessed On: 19th‚ December‚ 2012

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    CHAPTER 4 Quantitative and Qualitative Research Learning Objectives for Chapter 4 Upon completion of this chapter‚ the reader should be able to: @ Understand the differences between quantitative and qualitative research‚ including: @ @ @ the differing assumptions underlying the two approaches; the methods typical of each approach; and Understand and discuss how these two approaches to research differentially influence the scientific questions asked‚ the methodologies employed

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    Introduction to Qualitative Research Qualitative research in psychology is rapidly emerging as an important focus for psychological research and theory. Although there is a long history of qualitative methods in psychology‚ it is only since the 1980s that qualitative methods have made significant inroads. Among the distinguishing features of qualitative research are its preferences for data rich in description‚ the belief that reality is constructed socially‚ and that reality is about interpretation

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