Harland David Sanders was a founder of Kentucky Fried Chicken (KFC)‚ who was born September 9‚ 1890 in Indiana‚ USA. He is the man popularly known as the face and logo of KFC. The spectacled Colonel Sanders could easily be recognized by his walking cane‚ black string tie‚ crispy white suite‚ and clean. In past‚ there were many travellers stopped at his service station wanting snacks and food. The Colonel saw this as a business opportunity and decided to offer food to these customers. The Colonel
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1.0: introduction Kentucky fried chicken also knows as KFC‚ the world most large and well knows fast food restaurant that have more than 10 thousands locations worldwide in more than 80 countries. People from younger age to older age also know the slogan of KFC‚ which is “Finger lickin’ Good”‚ and the old man with white suits hand holding a black color crutch. Nowadays‚ we can see KFC in any shopping centre‚ or some popular location. We can get service or their product easily‚ it really convenient
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Executive Summary In the global market increase the demand of hygienic food‚ KFC is trying to do some contribution in its industry. This report has seven chapters. First chapter is introduction. In this chapter we’ve discussed the objective of the study‚ methodology and limitation of the study. In chapter two we’ve discussed the company overview‚ environment and competitors of the firm‚ a recent problem faced by the firm‚ and we also developed a SWOT analysis. Findings‚ recommendation and appendix
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KFC in Nepal “KFC Corporation‚ based in Louisville‚ Kentucky‚ is the world’s most popular chicken restaurant chain‚ specializing in Original Recipe‚ and Colonel’s Crispy Strips® chicken with home style sides and new freshly made sandwiches.” Everyday nearly‚ KFC serves eight million people in the world with the same old crispy crunchy recipe Sander developed more than half century ago. With their old recipe they are moving ahead in more than 300 countries serving their mouth watering dishes. The
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1. McDonald Product : value-priced ‚ fast-serviced meal 2.Mc Donald Price: my guess is Value-pricing (offering just the right combination of quality and good service at a fair price) 3. Place: Strategic location of most McDonald fast-food outlet is found in populated and easily accessible areas (e.g. retail areas‚ airports‚ busy street) or most certainly locating closely where its top 3 competitors are also doing business e.g.; Burger King‚ Subway etc.. 4. Promotion: McDonald has engaged
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assignment is McDonalds. McDonald’s is the leading global foodservice outlet with more than 33‚500 local restaurants serving approximately 69 million people in 119 countries each day. More than 80% of McDonald’s restaurants worldwide are owned and operated by independent local men and women. http://www.aboutmcdonalds.com/mcd/investors/company_profile.html McDonalds has developed its operation to a very high level of efficiency over years it has been operation. One main reason is that McDonalds keeps innovating
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Case Study 1 Introduction KFC (Kentucky Fried Chicken) is a global brand fast-food chains which expands rapidly and achieves an impressive success in Chinese market during last decades. More than 40 precent of Yum’s operating profit is generated by KFC China with over 4‚500 stores. (Junheng 2012) However‚ KFC China is facing a serious of challenges about perceived negatives of fast food‚ the changing nature of Chinese consumer and the rising competitions. It needs to localise their offerings and
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KFC MALAYSIA The first KFC restaurant was opened in 1973 on Jalan Tunku Abdul Rahman. Today there are more than 500 KFC Restaurants nationwide and still counting. Great tasting chicken has become synonymous with KFC; and has been enjoyed by Malaysians ever since. In fact‚ KFC Malaysia has developed a distinctive Malaysian personality of its own. COLONEL’S STORY KFC began with Colonel Harland Sanders. He discovered his penchant for cooking when he was only 9 years old. Through the years he grew
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Second Strategic Analysis Case # 17‚ McDonalds and the McCafe Coffee Initiative This case is brief and focused as it is presented by the text/authors. However‚ there is much more to it than meets the quick first reading. For this case analysis‚ use the information in the text to define the part of McDonalds’ business you will examine. Use the company’s Internet site to supplement your understanding of the issues presented in the case – which still exist today. Using APA format and succinct
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McDonalds Corporation Franchesca Luther Emma Padayachy Luigi Germaine Montel Kurz Aaron Vielle Class of D1A CONTENT HISTORICAL BACKGROUND The business began in 1940‚ with a restaurant opened by brothers RICHARD AND MAURICE MCDONALD at 1398 North E Street at West 14th Street in San Bernardino‚ California. WikiMiniAtlas Their introduction of the Speedee Service System‚ in 1948 furthered the principles of the modern fast food restaurant the White Castle hamburger chain
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