Introduction “Slip into comfortability‚ on and off the shore” Offshore entered Philippine flip-flop industry in 2003 as an all Filipino-designed palm beach slippers. Amazed with Philippine beaches‚ Anton Ng dreamt of building a product that will embody these beautiful beaches and will be shared by every Filipinos and the rest of the world. The Filipino-Chinese businessman wanted to offer a pair of slippers that would define comfortability and durability. He named the slippers Offshore‚ envisioning
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Profitability of Beer Industry in the Philippines II. Introduction Oligopoly refers to the market situation that would lie between pure competition and monopoly. It is characterized by small group of firms that control the market for a certain product or service. This gives these businesses huge influence over price and other aspects of the market. This research focuses on the study about the two of the largest beer manufacturers in the Philippines ─San Miguel Brewery and
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Market segmentation is a long-standing strategy used especially in consumer products. It is measurable‚ accessible‚ distinguishable‚ and actionable. Observing markets in the Philippines‚ can you identify market segments for fast food‚ garments‚ cigarettes‚ alcohol‚ computers‚ passenger cars‚ and beach resort? Please show the positioning of 2 consumer products and their competition in these segments. For levels of Micromarketing 1. Segment Marketing – consists of a group of customers who
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of the community. During those times‚ only the privileged have phones. Many would apply for a phone line‚ and application process can take up to 5 years‚ only to find out they have been rejected. In the 80s‚ the market became more accommodating and new telephone companies made their industry debut. New lines began operating and franchises were allowed nationwide. In the early 90s‚ about 2 of every 10 Filipino families have landline phones‚ with most of the lines located in Metro Manila. Less than 1
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CONTENTS Serial No. Chapter Pg. No. 1. INTRODUCTION 2. RESEARCH DESIGN 3. COMPANY PROFILE 4. ANALYSIS AND INTERPRETATION 5. FINDINGS AND RECOMMENDATIONS 6. CONCLUSION 7. ANNEXURE 8. BIBLIOGRAPHY LIST OF TABLES SL.NO PARTICULARS PG.NO 1 Table showing type of outlet 2 Table showing the respondents with more than one store across across Bangalore 3 Table showing the area of the shop Vs number of people employed 4 Table showing type
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Feedmilling Industry in the Philippines Overview of the Feed Milling Industry Feed is one of the most critical inputs to the livestock‚ poultry and aquatic animal industries in the Philippines. It represents roughly 60 percent of the total cost to produce pork‚ poultry meat and eggs. Because of the critical role of feeds to these industries‚ feed production or feed milling has evolved into a multi-billion-peso support industry to animal and fish production. Its biggest clients‚ however‚ are the
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China’s demand for paint has grown at a fast pace in the past decade. In the next five years‚ both production and demand will continue to grow. Paint Markets in China examines China’s economic trends‚ investment environment‚ industry development‚ supply and demand‚ industry capacity‚ industry structure‚ marketing channels and major industry participants. Historical data (2003‚ 2008 and 2013) and long-term forecasts through 2018 and 2023 are presented. Major producers in China are profiled China’s
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PHILIPPINE FOOTWEAR INDUSTRY : The Footwear Industry covers a range of products that includes sports shoes‚ dress or casual shoes‚ slippers and sandals. Materials range from leather‚ rubber and plastic to textile and other components. The sector targets buyers of all ages and offers products for men‚ women and children. Leather footwear is normally used as dress shoes. Non-leather footwear with outer soles of rubber or other materials such as plastic‚ wood‚ textile is commonly used as casual
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Philippines has a GDP of US$188.719 in 2010. Our country is said to be an agricultural country but now it is being industrialized and currently the 32nd largest economy in the world. It is also considered one of the largest mining countries‚ with an estimated $1 trillion in mineral wealth. We produce metals like gold‚ nickel‚ copper and chromite and non-metals like asbestos‚ asphalt‚ sulfur and marble. We really can’t deny that agriculture helps a lot in our country’s GDP‚ by exporting abaca‚ bananas
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With the Philippine seas south of Mindanao already over fished‚ local tuna producers have looked beyond the country’s fishing grounds for their operations. Marfenio Tan‚ former president of the Socsksargen Federation of Fishing and Allied Industry (SFFAI)‚ continues to reminisce the days when they had to bury tons of tuna catches on the beaches because there were simply abundant supplies and demand could not cope‚ if not non-existent. During the stretch when the industry became the single top
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