ITC e-Choupal Weakness of e-choupal Although e-choupal helps eliminate the middleman and therefore allows farmers to get a better price for what they grow‚ it does nothing to solve the more fundamental problem of the inherent inefficiencies created by so many tiny farms. In addition‚ it relies on infrastructure‚ which is often lacking in rural communities. Electricity and telecommunication services can sometimes be less than 100 percent reliable in some of the places where echoupal has been implemented
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Vodafone Essar’s Advertising Strategy - The ’Zoozoos’ Campaign SYDENHAM INSTITUTE OF MANAGEMENT STUDIES RESEARCH AND ENTREPRENEURSHIP EDUCATION 2009-2011 Table of Contents Executive Summary 3 1 Introduction 4 2 A Well Directed Social Media Campaign 5 3 Best Marketing Practice 6 4 Making of zoozoos and Cost 7 5 Viral marketing 9 6 4 Ps of Marketing Mix 11 7 SWOT Analysis 12 8 Segmentation Targeting and Positioning 16 9 Advertising 18 10 Promotional
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CASE CONTENT & OUTLINE 1.0 Introduction 2.0 Harley-Davidson’s Emergence into India 2.1 Political Environment: How India’s Political & Economic environment influenced Harley-Davidson’s strategy. 2.3 Culture & Ethics: Explanation of Harley-Davidson’s managing of cultural differences‚ and the company’s handling of ethical issues while breaking into India’s market. 2.4 Comparative Advantage: A discussion of absolute and comparative advantage and economies of scale. 2.5 Government Influence:
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ABSTRACT Our world today is increasingly driven by a mass media due to the explosion of different means of communication‚ especially electronic communication such as satellite TV and Internet. The media is viewed as a source of power that influences‚ controls‚ and promotes new standards in the society and reinforces the existing ones. As the media increases in use as our prime source for information and values‚ there is a great need to critically evaluate inherent socio-political and cultural
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School called Sharadashram Vidyamandir in the city of Mumbai but was not recognised as a clever student. He was although radiating a wavy brilliance of playing cricket. Family Life Family Life Sachin Tendulkar’s father Ramesh Tendulkar was a Marathi novelist and a school teacher. He had named Sachin after his favourite musical director Sachin Dev Burman. His mother Rajni Tendulkar worked in LIC ( Life insurance cover) centre. Sachin was brought up with two brothers. Ajit and Nitin with sister
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INDUSTRIES LARGE-SCALE AND SMALL-SCALE The following pages describe the industrial life and activity of the district. The chapter is divided into three sections: (1) Large-Scale Industries‚ (2) Small-Scale Industries and (3) Labour Organization. It is‚ however‚ to be noted that the statistics given in the section on large-scale industries which include employment and such other aspects as capital investment‚ production etc. are included‚ are not in respect of the industry as a whole but pertain
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INDUSTRY PROFILE Introduction Direct to Home (DTH) is a distribution platform for multichannel TV programmers on Ku band (high frequency of 11.7 to 14.55 Gigahertz) by using a satellite system which transmits signals directly to subscriber premises. The term predates DBS satellites and is often used in reference to services accepted by lower power satellites which required larger dishes. How DTH Work:- Following are the simplified steps on how DTH works: 1. Tata Sky uplinks all
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REPORT ON "INITIAL PUBLIC OFFERINGS WITH REFERENCE TO COAL INDIA & RELIANCE POWER" & SUBMITTED TO:- SUBMITTED BY:- Mrs.Smita Atindra Kannaujiya Faruque syed Sushant Marathe ACKNOWLEDGEMENT “No man is indispensable but there are certain mortal without whom the quality work suffers their guidance becomes important in acquiring quality results”. We are immense grateful to our subject teacher MRS. SMITA
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ACKNOLDGEMENT I express my sincere thanks to Mr. Inder Lal Bansal Owner of SOTC Franchisee for giving me an opportunity to undergo a project on “find out the potential and awareness of SOTC brand as well as creating awareness amongst the people of NCR region” and understanding the whole process of booking. I would also like to take the opportunity to thank Mr. Kapil(Sales Executives)‚ Mr. Gaurav(Sales Executives-WFT)‚ Mrs. Dimple Mucchal (FIT)‚ Mrs. Bhavna Tandon(FIT) and all the other employee
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The Best Summer Internship Stories of 2012 Volume 1.0 By Message from Internshala Dear student‚ At the core of Internshala’s idea is the belief that internships‚ if managed well‚ can make a positive difference to the student‚ to the employer‚ and to the society at large. Hence‚ the ad-hoc culture surrounding internships in India should and would change. Internshala aims to be the driver of this change. We believe in the power of meaningful internships and we understand that in order change
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