wishes to boost domestic sales of products made in Vietnam. This type of campaign has been used in many countries as a way to develop strong local economies. As the in-house communication team‚ you are responsible for the creation of an initial 6 month PR campaign to encourage domestic shoppers to buy Vietnamese-made products. RMIT International University Vietnam Bachelor of Communication Program ASSIGNMENT COVER PAGE Your assessment will not be accepted unless all fields below are completed
Premium Ho Chi Minh City Vietnam Public relations
domePR domePR 28.11.2012 Our PR consultancy project was pitched to an employee of Vision Buxton on the 28th November that outlined all of the aspects of which our organization wished to put forward to the company. In it‚ we covered several sections to improve including; * The role of PR for Vision Buxton * Proposed plan of action * Timeline for tasks * Student Membership potential * Research methods * Website update/overhaul * The use of social media * The advertisement
Premium Avengers
Global Supply Chain Management Simulation Debrief Slides ©© Enspire Enspire Learning Learning and and Harvard Harvard Business Business School School (revised Dec 2010) 1 Board Members’ Objectives Member Objective Betty Forecasting: choice of options (consensus vs. mean) Doug Forecasting: choice of options (role of risk) Yvonne Stocking Levels: Weighing the costs of over/understocking Meryl Production flexibility: accurate response/ sourcing strategy (focus on flexibility) Paul Production
Premium Standard deviation Cost Business school
CREATIVITY IN PR The importance of creativity in public relations (PR) cannot be underestimated and creativity is a part and parcel of all aspects in PR. The Public Relations (PR) is an industry is supposedly staffed by creative people producing creative PR programs. What are the various methods by which PR practitioners can better manage creativity in their PR process. It is with these notions in mind that Mr. Parekhit Bhattacharjee conducted his research on the Role of creativity in PR. Research
Premium Public relations
Creating a PR Plan The public relations plan is the basis for your public relations program. Public relations plans can either be company-wide (improving the identity of a company) or they may focus on a specific product line‚ product or service. Below is a template of what a typical public relation plan would look like. I. Executive Summary Here you put a brief synopsis of what the plan is trying to address‚ and the timeframe involved in carrying out the plan. II. Situation Analysis Here
Premium Public relations Strategy Communication
Elements. PR is skill oriented profession. Major elements are:- (a) Media relations. (b) Advertising and advertorials. (c) Audio-visual production. (d) Brochures. (e) Briefing papers. (f) Corporate identity. (g) Exhibitions and displays‚ (h) House journals‚ news letters and bulletins. (j) Photography. (k) Presentation‚ conference and seminars. (l) Research (public opinion). (m) Sponsorships. (n) Websites – internet‚ email communication in PR programme‚ PR TV‚ PR radio and PR film. 6
Free Crisis management Management
Introduction In this book‚ The Youth Worker’s Guidance to Helping Teenager in Crisis‚ the authors‚ Rich Van Pelt and Jim Hancock‚ talk about different kinds of crisis that can be happening during the adolescence. It is important to understand that when a student is suffering crisis in his/her life‚ youth worker should be the one helping them get out of the mess properly. Not surprisingly‚ individuals experience crisis throughout their lives. In fact‚ although two people get the same challenge‚ their
Premium Adolescence Psychology Sociology
Analyzing the Public……………………………………………………….pg.5 3.0 Phase 2: Strategy…………………………………………………………………...pg.7 4.4 Establishing Goals and Objectives…………………………………………pg.8 4.5 Formulating Actions and Response Strategies…………………………….pg.8 4.6 Using Effective Communication………………………………………….pg.11 4.0 Phase 3: Tactics…………………………………………………………………...pg.12 5.7 Choosing Communication Tactics………………………………………..pg.12 5.8 Implementing the Strategic Plan………………………………………….pg.13 5.0 Phase 4:
Premium Public relations
The Bailey Prospect[1] It is Thursday‚ May 18‚ 1988. Your assignment is to help Sprigg Lane Natural Resources evaluate the risks associated with a potential investment in the "Bailey Prospect‚" a natural gas opportunity in Doddridge County‚ West Virginia. Your colleague‚ Lisa Weatherford has done a thorough base-case analysis and constructed a spreadsheet model that you can use in your analysis. You and Lisa are financial analysts at Sprigg Lane Investment Corporation. Background Sprigg
Premium Taxation Taxation in the United States Net present value
PR Communication Memo COM/530 April 8‚ 2013 Gina Owens-Ricks MEMO To: Gina Owens-Ricks Date: April 8‚ 2013 Re: Financial Crisis Tim Marvin‚ chief financial officer (CFO) has suddenly resigned amid rumors of inappropriate accounting practices. The U.S. Securities and Exchange Commission (SEC) is currently investigating the situation and the requested documentation is suggesting the crisis may involve revenue recognition. I have attached a press release I feel will meet the company’s requirement
Premium Public relations Certified Public Accountant Finance