Assignment on Integrated Marketing Communication (IMC) Course Tittle: Marketing Management Course Code: MBA-024 Submitted to‚ Monto Chandra Gope Lecturer Department of Business Administration Metropolitan University‚ Sylhet Submitted by JUWEL NONDEE ID No: 093-126-020 Batch: MBA 18th Batch. Metropolitan University‚ Sylhet Metropolitan University‚ Sylhet-3100 Introduction: Communication is always one of the most important and vital strategic areas of an organization’s success. You can have
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natives to Hawaii‚ Kanaka Maoli tribes. After awhile they finally saw the island on the horizon. Once they got close enough they put the explorer‚ Mac‚ on a miniature boat. This was his last time he saw anyone besides the natives on the Hawaiian island. Mac made it onto the island fine. He could not believe how clear the water was on these magnificent lands. Mac also noticed that the land was abundantly filled with fruit and trees. He started to unpack his things when he seen a wild hog right in front
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M.M Institute of Management MAHARISHI MARKANDESHWAR UNIVERSITY MEGHA MALIK Address: H.No. 532R Model Town‚ Yamuna Nagar (Haryana)135001 Email: malikmegha89@gmail.com Contact no: 9996154702‚ 9466247264 |Career Objective | To reach a responsible and challenging position in an esteemed organization that will allow to utilize educational and personal
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MAC Self Reflection Embarking on a journey of tenacity and leadership has been the cornerstone of my personal growth and development. My experiences have sculpted values of intense dedication and resilience. I’ve had countless achievements in music‚ from playing guitar on stage at local festivals to much larger events such as Edmonton Rock Fest and opening for Tom Cochrane and Chilliwack. Now‚ as I stand at a new chapter in my academic journey‚ I am drawn to Archbishop MacDonald High School due to
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CHAPTER- 1 EXECUTIVE SUMMARY Cosmetic products play an essential role in everyone ’s life. They range from make-up‚ skincare and perfumes‚ to personal hygiene such as shampoos and soaps. The cosmetic market is driven by innovation as they constantly add new features to their existing products and it is a highly competitive market where more choice‚ greater efficacy and better results are expected by customers. In the current globalised world where the demographics of Western countries change
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Jessica Wilson English 101 Mac vs. PC Final Draft 24‚ February 2013 Mac vs. PC Bill Gates: “There may be a few….similarities.” Steve Jobs: “Similarities? Similarities? Try theft.” (from “Pirates of Silicon Valley”) Everyone knows of the popular household names Apple and Microsoft. Apple was started by Steve Jobs and Steve Wozniak. They created the first Apple computer in Jobs’ parents garage in the 1970’s. They knew that they had created something great so they called their company Apple
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BIG MAC INDEX WHAT IS A BIG MAC INDEX? The big Mac index is a theory dealing with PPP purchase power parity. The big Mac index was created by the Economist based on the Purchase Power theory‚ the first step understands what the Purchase power theory is. Here is a brief example to better understand the purchase power theory; suppose that one US dollar is currently in the market for ten Argentinean pesos. In the United States a soccer ball costs $40 while in Argentina they sell the same soccer
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Consumer Behavior Final Presentation MAC vs. PC “Hi‚ I’m a Mac…and I’m a PC.” A man dressed in casual clothes introduces himself as a Mac ("Hello‚ I’m a Mac.")‚ while a man in a more formal suit-and-tie combination introduces himself as a PC ("And I’m a PC."). These ads for Apple’s Mac laptops aimed to grab a big chunk of the personal computing business‚ especially among younger users. The “Get a Mac” campaign was a television advertising campaign created for Apple Inc. that ran from 2006 to
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SIP/APPLE/IBS/09BSHYD0245 A PROJECT REPORT ON “THE VARIOUS IMC STRATEGIES THAT CAN BE ADOPTED TO ENHANCE THE PREFERENCE FOR APPLE ISTORE IN HYDERABAD” BY DEEPAM JAIN 09BSHYD0245 For Reliance Digital’s Apple iStore A report submitted in partial fulfillment of the requirements of the MBA program of Icfai Business School‚ Hyderabad Submitted to Prof. Sourabh Bhattacharya (Faculty-Icfai Business School) Date of Submission-14th
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Executive Summery Lakme is one of the cosmetic brands of the Unilever Bangladesh Ltd offers to the target market. The survey has been conducted to know cognitive components‚ affective components and behavioral components of the consumers in Dhaka city. Our sample size is 50. These respondents are from different professional such as Student‚ Housewife‚ Private Service holder‚ Public service holder and other professions. Among 50 respondents‚ 31 or 62% respondents are from the age of 16 years
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