a leading chain of restaurants in UAE specializes in the class of cuisine served to the customers. However‚ off late due to new entrants in the sizzler industry‚ competition has become cut throat resulting in erosion of market share for Yoko Sizzlers. Therefore this is a proposal for a study that seeks to understand the nature of the food industry in particular sizzlers category which will help in devising the appropriate internal & external strategy that will allow Yoko Sizzlers to recapture some
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Customer Retention: With Special Reference to Telecommunication Industry in Sri Lanka K. A. Silva Lanka Com Services (Pvt) Limited‚ Colombo‚ Sri Lanka S. T. W. S. Yapa Department of Decision sciences‚ University of Sri Jayewardenepura‚ Nugegoda‚ Sri Lanka samanyapa@sjp.ac.lk ABSTRACT The landscape of the telecommunication industry in Sri Lanka has been changed drastically since the deregulation of telecommunication sector in early 1990s. Number of service providers has been increased
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SR-kf-013 Frequent Shopper Program Paper Gerard Gonzalez Business Systems/BSA310 October 7th‚ 2010 Joseph Gorman Service Request SR-kf-013 Kudler Fine Foods founder and manager‚ Kathy Kulder‚ has requested information on developing a system to track customer purchases through a Frequent Shopper Program. This Program will award loyalty points for redemption to repeat customers. Purchases made by customers whom participate in the program will be tracked and converted into loyalty points for redemption
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Mobile telecom industry in Bangladesh by Raiyan Mahmood Moon‚ Shaffat Fahmi and Shoiab Mortuza September 16‚ 2010 Mobile phone has become an indispensable part of Bangladesh ’s everyday-life and has made a "safe haven" in one of our pockets much like our wallet that we never want to leave at home while we head for our work! Thanks to the telecom-revolution and its relentless evolution that together have made it possible even in developing countries like Bangladesh. This is the dominant device
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Telecommunications Industry in India Industry Background The telecom sector in India is a booming market now. India is the world’s second largest mobile phone user with a total subscriber base of 894 million as of December 2011‚ and the third largest internet user with a subscriber base of 121 million as of December 2011. The total market values according to experts are $75.88 billion with a y-o-y growth rate of 26% and generate employment for about 10 million people. The services sector generates
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A PROJECT REPORT On A study on Effectiveness Of Advertisement in telecom industry Submitted to:- B.K.School of Business Management‚ Gujarat University‚ Ahmadabad Guided by:- Dr. Prateek Kanchan Submitted By: Sachin chokhawala (1912) ACKNOWLEDGEMENT The satiation and euphonies that accompany the success completion of a task would be incomplete without a mention of people who made it possible. So‚ with immense gratitude‚ we acknowledge all those‚ whose guidance
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up the length and breadth of the country as telecom and power networks. The Indian cables industry offers lucrative scope for stable revenue streams to manufacturers of both power and telecom cables. The report is an application of various Business marketing concepts with respect to the telecom cable industry in India. As an introductory background‚ the report outlines the structure of Indian Telecom Sector. Emphasis has been given to the telecom cables sector going by its higher percentage
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affective loyalty of retailer customers in order to establish the role played by loyalty programs in the development of these variables. Research Design Research data were taken from a survey carried out on 720 customers from a Spanish supermarket chain. A stratified selection by simple affixing was used. Out of the entire sample‚ 180 were participants in the retailer frequent shopper program that was in force at that moment‚ 180 in the card program and 360 were not participant in any loyalty program
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TELECOM INDUSTRY INDIAN TELECOM INDUSTRY OVERVIEW 315 mn mobile subscribers by September 2010 39 mn fixed line subscribers by September 2010 Crossed 25% teledensity mark in March 2010 10.42 mn subscribers added in month of October 2010 There are 6-7 telcos operating in each of 23 license areas. Airtel‚ Reliance‚ Vodafone & BSNL‚ who are “the Big 4” have 74% market share Growth is expected to continue and even accelerate‚ reaching a projected 496 mn mobile subs by 2010. Fixed
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INTRODUCTION Indian telecom is more than 160 years old‚ beginning with the commissioning of the first telegraph line between Kolkata and Diamond Harbour in 1839. In 1948‚ India had only 0.1 million telephone connections with a telephone density of about 0.02 telephone per hundred population. By June 2006 there were 153.42 million telephone (including cellular mobile) connections in the country with a telephone density of 13.96 telephones per hundred population. The Telecom Commission‚ set up in
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