Strategic Management Assignment on "Low-Cost Carriers in India - Spice Jet’s Perspective" Q1. How did the concept of LCC emerge in India? Which factors encouraged the growth of LCCs? Ans. After the liberalization policy which was introduced in 1991 the Indian market witnessed the entry of privately owned airlines and LCC. By march 1994‚ the government had approved six private carriers. However‚ by 1998 many of these airlines failed. In this closure game‚ a total of IMR 10 billion of capital was
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aviation management. Burlington‚ VT: Ashgate Publishing Company. Gittell‚ J. H. (2003). The Southwest Airlines way: Using the power of relationship to achieve high performance. New York‚ NY: The McGraw-Hill Companies‚ Inc. Goh‚ M. (2005). Low cost carrier in Southeast Asia: A preliminary analysis. In W. Delfmann‚ H. Baum & S. Auerbach (Eds.)‚ Strategic management in aviation industry (pp. ). Burlington‚ VT: Ashgate Publishing Company. Heracleous‚ L.‚ Wirtz‚ J. & Johnston‚ R. (2007). Cost-effective
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try new things. Venturing into the low-cost carrier industry was a risky move on his part. While low-cost carriers had been pretty much established in North America‚ Ireland and U.K‚ as well as most Europe‚ many of the airlines in Asia were still affluent‚ well-established and often‚ state-owned airlines. This risk‚ it would seem‚ paid off in the end as evident in the fact that nearly a fifth of the Asia’s airline seats are now supplied by low-cost carriers. [6] He is also one of the first CEOs to harness
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Faculty of Business BTech Tourism Management Advanced Strategic Management 4 Name: Muresherwa Gift Student Number: 210226846 Lecturer: Mr. S Ohlhoff Kulula.com situation analysis Due Date: 07 June 2013 Plagiarism Declaration The work attached is my own work‚ ie. Free of plagiarism. All sources used in this work have been referenced using the Harvard for Beginners Reference system of in-text and end-of-text referencing. Signed…………………………….. Date…………/…………/………… Contents 1. 2. 3. 4. Introduction
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Measuring Customer Expectations of Service Quality: case Airline Industry Logistics Master ’s thesis Ekaterina Tolpa 2012 Department of Information and Service Economy Aalto University School of Economics Measuring Customer Expectations of Service Quality: case Airline Industry Master’s Thesis Ekaterina Tolpa 06.06.2012 Information and Service Management Approved in the Department of Information and Service Economy _____________ and awarded the grade _______________ _________________________________________
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percent compared to 2009 levels (§1.15). The airline industry‚ low-cost and conventional carriers alike are taking a heavy toll from the fuel price hikes‚ which have contributed to a surge in operating costs up to twenty-nine percent(§1.15). Ryanair‚ a low-cost carrier‚ wasn’t spared by the rising operating expenses that plagued the airline industry. Nevertheless‚ Ryanair’s position as the leading low-cost carrier and its strategies has turned the unfavourable macro-environment to its advantage. In
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the east coast of the U.S. * A Singapore budget ailrline‚ Scoot‚ will begin operations this model in 2012‚ joining Malaysia’s AirAsia X and Australia’s Jetstar‚ a Qantas subsidiary‚ in flying long-haul in the region. * Transatlantic budget carrier Zoom Airlines ceased all operations because of financial difficulties in 2008. * International Lease Finance Corporation (ILFC) to lease six Airbus A330-300 aircraft to AirAsia X between 2013-2014. AirAsia X CEO aims at being the dominant market
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AIR ASIA 1. a) Air Asia’s vision: • To be established as the leading low-cost carrier in the Asian region. AirAsia’s mission: • A low cost airline carrier that offers five-star service with 95% of on-time performance. • To be able to provide affordable airfares‚ at the same time promoting Malaysian hospitality and the local food. • To focus on customer’s needs by stimulating demand and offers the lowest fares‚ comprehensive distribution channel and developing various products and services. AirAsia’s
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……………………………………………………………30 Harkness Consulting 2 Executive Summary From its initial flight in February 2000‚ JetBlue emerged into the heavily competitive airline industry as the little airline that could. While legacy carriers declared bankruptcy‚ JetBlue trounced its competition by offering low‐cost‚ customer‐focused service. Under the direction of the energetic David Neeleman‚ JetBlue became a major player in the airline industry. Operating domestic flights on
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International Strategic Management 1. Legislation and regulatory rules in the industry Bilateral air service agreements remain the primary vehicles for liberalizing international air transport services. In the past 15 years more than 157 “open skies” agreements have been concluded between 96 states‚ the US being one of the states in 82 of the cases. Along with the continuing liberalization of air transport regulation‚ the protection and improvement of airline passenger rights has gained
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