5/25/2012 * Syed Qamar * Umer Fariq * Saad Afridi * Sarah Khan * Mohd. Bilal Khan * Sohaib bin Shahid Table of Contents Snapshot of Pakistan’s Economy 3 Snapshot of Retail Landscape of Pakistan 4 Pakistan Food Retail Sector 7 Organized Retail and Imports 9 Consumer Demographics 11 Consumer Food Purchasing Behavior 12 SURVEY OF VARIOUS TYPES OF STORES 15 Category C Stores 15 Category B Stores 18 International Modern Trades 21 METRO Cash ‘n’ Carry (MCC) 21
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ON FMCG INDUSTRY SUBMITTED BY:- MANISHA YADAV MBA‚ I SEM INDEX Overview of the sector / introduction Industry profile /Classification (Growth trends) Key operating internal & external environment issues – SWOT analysis Research design Hypothesis Bibliography FMCG INDUSTRY INTRODUCTION:
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The term FMCG refers to those retail goods that are generally replaced or fully used up over a short period of days‚ weeks‚ or months‚ and within one year. This contrasts with durable goods or major appliances such as kitchen appliances‚ which are generally replaced over a period of several years. FMCGs have a short shelf life‚ either as a result of high consumer demand or because the product deteriorates rapidly. Some FMCGs – such as meat‚ fruits and vegetables‚ dairy products and baked goods –
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Key Success Factors of PSO: • We believe that excellence in our core activities emerges from a passion for satisfying our customers’ needs in terms of total quality management. Our foremost goal is to retain our corporate leadership. • We endeavor to achieve higher collective and individual goals through teamwork. This is inculcated in the organization through effective communication. • We are an Equal Opportunity Employer‚ attracting and recruiting the finest people from around the
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executives of the Foods B.D. team at Hindustan Unilever(HUL)‚Andheri for allowing me to work with them for a period of 8 weeks. This has been a wonderful learning experience and has enlightened my knowledge about the Fast Moving Consumer Goods (FMCG) Sector in India‚ possibly one of the most important for the Indian economy. I am especially thankful to my tutor at Kissan‚ Mr. Sachin Sharma‚ under whose tutelage I underwent my training and learnt a lot of first hand application of marketing principles
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Assignment 1: 8 Key Factors to Ensuring Project Success (1) Do you agree with the 8 Factors the author proposes? Why? Absolutely‚ I agree 100%. To reference a more complex past/ongoing project as an example‚ I can state unequivocally that whenever one of the key factors outlined in the article was overlooked or outright ignored‚ the project suffered. The initial Business Case was strong and clearly outlined to all involved. The greater purpose of the initiative was easily sold and everyone
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Socialization is a key factor in keeping social order in our world‚ the functionalist theory ties into how the world works. The world would not be comprehendible without the socialization of people within a society. Language‚ for example‚ is a key factor in people becoming socialized; it is a way one expresses their feelings about the past and future. People understand each other and their feelings through language. Functionalism examines macroscopic levels of society and interactionism examines
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Key Economic Factors of Microsoft Corporation. As a dominator in both the PC operating system and office suite markets‚ Microsoft Corporation expose themselves to the cloud-based computing model presents execution and competitive risks. They are transitioning to a computing environment characterized by cloud-based services used with smart client devices. Their competitors are rapidly developing and deploying cloud-based services for consumers and business customers. The pricing and delivery models
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ability. And strength independent‚ and prove to be a contributing factor for the success of your organization. I am dedicated and devoted‚ professionally seeking a responsive job so that I can develop my capabilities. WORKING EXPERIENCE ▪ Organization Shree Vallabh Agencies ▪ Designation MIS Executive ▪ Job profile Handling Samsung Key Retailer (RCM‚ SES & SDP) and Working on
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Index FMCG Industry FMCG stands for Fast Moving Consumer Goods. FMCG products are also known as consumer packaged goods. These goods are generally replaced within a year. This sector is the fourth largest sector in the economy and contributes to 3 million employment opportunities. This industry is characterised by well established distribution network‚ high penetration levels‚ low per capita consumption and intense competition between organised and unorganised segments. The total FMCG market is
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