Part 4. Is Dell a merchandiser or a manufacturer? Dell Inc. is both‚ a merchandiser and a manufacturer. The company emphasizes its business model on delivering a quality product to fit customers’ needs‚ in the process Dell may create custom-made products from a variety of suppliers and merchandise them as a finished product directly to a customer. On a different scenario Dell may manufacture a product itself and them merchandise or distribute it within its chain of subsidiaries. What information
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ROLE OF MERCHANDISER The merchandiser is responsible for particular lines of merchandise. For example‚ in a department store‚ there may be merchandisers for menswear‚ women’s wear‚ children’s wear etc. the basic duties of the merchandiser can be divided into four areas: planning‚ directing‚ co-coordinating and controlling. Planning: Though the merchandisers may not be directly involved in the actual purchase of merchandise‚ they formulate the policies for the areas in which they are responsible
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executives with a keen sense of market place‚ finely honed management skills that enable them to make the critical decisions needed to keep a company profitable. The driving and central force in todays apparel business is Who is a Merchandiser?? • Merchandiser is a person who get converted inspiration into design ‚ use technology to conceptualize and address the planning ‚ production‚ promotion and distribution of products in the fashion industry to meet the consumer needs and demands.
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It was about 11:00am eastern time‚ it was warm out so I want to say maybe mid July early August. I was at work kicking it in the fitting room when I heard someone calling my name over the walkie stating that I had a phone call. Once confirming the message I hesitated before answering for I thought to myself who could this be calling me at work and not on my cell. I prayed it wasn’t some crazy customer asking me to pull outfits for them. I answered with a sigh of relief it turned out to be my boy
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Are you a fashionista with a commercial mindset? Then this might be the role for you! The role of Visual Merchandiser is creative and fast-paced. You will train‚ motivate and coach your colleagues to constantly think commercially. When you’re good at what you do‚ there are endless career opportunities within the Retail Industry. To say that fashion is your interest would be an understatement. You know all the trends and have a great eye for presenting our collections in an inspiring and commercial
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Case setup (facts offered by interviewer): ❑ Your client is a manufacturer of bicycles ❑ They have been in business for 25 years ❑ They manufacturer and sell three categories of bicycles: ➢ Racing bikes: High end‚ high performance bikes for sophisticated cyclists ➢ Mainstream bikes: Durable‚ but not overly complicated bikes for everyday riders ➢ Children’s bikes: Smaller‚ simpler versions of their mainstream bikes for children ❑ Profits at your client have decreased over the
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Marketing Mix DELL Dell is one of the leading Consumer durables brand. The marketing mix of dell talks about the way in which dell has improvised to gain a competitive position. Product: Dell believes that‚ ‘Marketing is not about providing products or services it is essentially about providing changing benefits to the changing needs and demands of the customer’. Dell provides a wide variety of both business class and home/consumer class products and services. Dell designs‚ develops‚ manufactures
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HKU575 ALI FARHOOMAND DELL: OVERCOMING ROADBLOCKS TO GROWTH You don’t get a big result if you don’t challenge people with big goals. - Kevin Rollins‚ president and CEO‚ Dell1 In spring 2005‚ Dell‚ Inc. (“Dell”)‚ the world’s largest personal computer (PC) maker‚ announced a new goal: to reach US$80 billion in annual sales by 2009. The goal was fairly ambitious for Dell‚ which at the time had revenues of about US$49 billion.2 In an effort to meet its goals‚ Dell had woven together a broad
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1996 profit margin of 5.1% remains constant‚ profits will fund $405 million of the additional assets. Dell would require additional funding of $315 million. 1996 Profit Margin: Net profit/sales = 272 000 000 / 5 296 000 000 = 5.136% 2) The second liability assumption is that liabilities remain at 1996 sales ratios. With this assumption‚ Dell has excess capital of $217 million. This is consistent with the adjusted sustainable growth calculations
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1. The online survey is faster and inexpensive‚ regardless of sample size; there are no printing‚ postage‚ labor‚ travel or telephone costs. And the answers are more honest than other channels. 2.(1) do you like shopping online? A. Yes B. No (2) Do you know where you can get a condom? A. Yes B. No (3) Which place is your prefer for purchasing the condoms? A. Supermarket B. Vending machine C. Online D. Sex shop E. other place (4) Do you feel embarrassing or strange feeling
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