SPRING 2013 INTRODUCTION TO BUSINESS (MGT211) ASSIGNMENT NO. 01 DUE DATE: 2ND MAY 2013 MARKS: 20 ASSIGNMENT: TOPIC: PEST Analysis for New Business Learning objectives To get knowledge about the importance of a PEST analysis. To know about the qualities of a good businessman. Learning outcomes After this assignment‚ student will: To understand the role of PEST analysis for goods and services. To understand the qualities of a good businessman required for the success of a business. Case:
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Is America still the land of the free or is it just for some people? In the past few months there has been a lot of stories about black women and men‚ even children‚ who has been slaughtered by the police. And I say slaughtered‚ because that is how it was. For example Michael Brown‚ the police said Michael had attacked them‚ tried to grab an officer’s gun and hit him. They said the officer only acted in self defense. But here is the funny thing‚ there are no evidence at all that it happened. Witnesses
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Introduction: Situation analysis involves evaluating the situation and trends in a particular industry or company’s market. We have to consider two things while situation analysis 1. Company’s external or macro-environment • Industry and competitive conditions 1. Company’s internal or micro-environment • Competencies‚ capabilities‚ resource strengths and weaknesses‚ and competitiveness. Industry and competitive analysis uses a tool kit of
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HOSPITALITY SUMMARY TOPIC 1: Historical development in hospitality A lot of people may wonder how and when did hospitality start. Did it start off by a man dreaming of opening a lodging place‚ which called a ‘hotel’? Or did it start with a sweetheart grandma offering cookies and milk to lost kids on Christmas? Let me take you more in depth. When people usually think of Hospitality Industry‚ they immediately think of hotels and restaurants. Nevertheless‚ the true meaning of hospitality is way
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Hospitality Service Excellence The academic circles have not formed a standard definition for service failure‚ but scholars have put forward their own understanding from different angles: Hays and Hill defined service failure ascontact situation that make customers unsatisfied(Julie Hays& Arthur‚ 2001). Keaveneypointed out that if the customers feel unsatisfied about the service system‚ then service failure occur (Crittendenet al. 1995).Keaveney has divided service failure into two types: the
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are hidden realities that would surprise one. Even services such as corporate hospitality come under this understanding because of the fact it masks the relationship of companies and their clients. Though it boosts productivity and promotes better relationships it is nevertheless a means of covering up failures and misunderstandings and promotes closeness between companies and clients. In discussing corporate hospitality‚ one can assert that its importance is immense because of the fact that it ameliorates
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troubled into how to marketing themselves. The industry I would like to dedicate is a narrow defined particular segment of design agency industry - not the normal agency companies that only taking orders and contracting‚ but specifically designer representation agency who help designers on branding and promoting. Following is my SWOT analysis to this niche industry. And afterwards there are profiles for three representative companies in this field‚ industry leader‚ emerging company and company at risk
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12th highest contribution to GDP • India ranked 12th among 184 countries in terms of travel & tourism‘s total contribution to GDP in 2012 Contribution to GDP above world average • In India‚ the sector’s direct contribution to GDP is expected to grow at 7.8 per cent per annum during 2013–2023 vis-à-vis the world average of 4.2 per cent Create higher employment • The travel & tourism sector in India is estimated to create 78 jobs per USD18‚366 of investment
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therefore‚ travellers depended on the hospitality of others during their long nights away from home. Hospitality‚ otherwise known as xenia‚ was the stranger-host relationship between members of different regions. In Homer’s The Odyssey‚ the poet shows that a character’s desire to be elite in society is what drives them to be hospitable. In particular‚ hospitality is shown to influence one’s social life through reputation‚ relationships and religion. Hospitality was the means to gain social status
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Political Singapore government has always been in favour of the tourism sector. In fact‚ Singapore Tourism Board (STB) launched a $90million BOOST (building on opportunities to strengthen tourism) for the tourism sector). The initiative help pushed the industry through tough times by assisting MICE (Meetings‚ Incentives‚ Conventions‚ Exhibition) companies to alleviate their business costs (Singapore Tourism Board‚ 2009). Not too long ago‚ the Singapore government cooperated with Indonesia to develop cruise
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