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    Session 4 (Motivation) Motivation in an organizational context is the processes that account for an individual’s intensity (how hard the person tries)‚ direction (the orientation that benefits the organization)‚ and persistence of effort (how long a person can maintain his/her effort) toward attaining a goal. 1. Maslow’s Hierarch of Needs Theory – hypothesized that every human being has needs (shown in the form of a pyramid) that need to be satisfied at each level before moving upward to the

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    UNIVERSITY DEGREE MANAGEMENT STUDIES Using relevant theories and examples explain how motivation can affect employee’s commitment and performance at work? Motivation originates from the word ’move’ and refers to the internal drive necessary to steer people’s actions and behaviours towards goals. This ’force’ is the degree to which an individual wants and chooses to engage in certain specified behaviours (Mullins 2005). However‚ motivated behaviours are voluntary choices controlled by the individual

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    Motivation: General definition A question anyone can ask themselves is: what keeps us going? What makes us wake up in the morning and live our daily life? What makes us who we are and what we are? Well the easy answer here is simply motivation; the desire to do things. Everyone has different motivations‚ different things that keep them going. What can motivate some people‚ can de-motivate others and vice versa. Moreover‚ what can motivate you today can de-motivate you tomorrow. Motivation can

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    1 Theories of Motivation Motivation is regarded as one of the most important areas of study in the field of organizational behavior (Cadwallader‚ S. K. 2003). In a general way‚ the term motivation theory is concerned with the processes that describe how and why human behavior is directed and activated. How to improve and enhance the industry or company is based on how to motivate employees‚ which is an effective method to increase competitive businesses’ advantage and extend their value (Rahman

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    Motivation Motivation Definition Motivation can be defined as the process that accounts for an individual’s intensity‚ direction‚ and persistence of effort toward attaining a goal.11 Intensity is concerned with how hard a person tries. The effort has to be channelled in a direction that benefits the organization. Persistence is a measure of how long people can maintain their effort. There are two major categories of motivation theories (1) Content theories and (2) Process theories. Content

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    study Many researchers and authors have defined the concept of motivation. It has been defined as: * The psychological process that gives behavior purpose and direction (Kreitner‚ 1995) * A predisposition to behave in a purposive manner to achieve specific‚ unmet needs (Buford‚ Bedeian‚ & Lindner‚ 1995) * An internal drive to satisfy an unsatisfied need (Higgins‚ 1994) * The will to achieve (Bedeian‚ 1993). Motivation is defined as the inner force that drives individuals to accomplish

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    defines motivation. ‘Motivation is a decision-making process‚ through which the individual chooses the desired outcomes and sets in motion the behaviour appropriate to them’ Buchanan‚ D. & Huczynski‚ A. (2004) Organizational Behaviour An Introductory Text‚ 5th Ed Motivation is a desire to achieve a goal‚ combined with the energy to work towards that goal. Employees who are motivated have a desire to complete the requirements of the task at hand. Motivation is a key element in any

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    Introduction to Integrated Marketing Communications An Integrated Marketing Communications program is based on the foundation provided by the communication model. IMC programs have been described in several ways; the consensus is to define them as follows: Integrated Marketing Communication (IMC) is the coordination and integration of all marketing communication tools‚ avenues‚ and sources within a company into a seamless program that maximizes the impact on consumers and other end users at a minimal

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    The impact of a reward sytem on employee motivation in Motonet-Espoo Carolina Mikander Carolina Mikander Degree Thesis International Business 2010 Carolina Mikander DEGREE THESIS Arcada Degree Programme: Identification number: Author: Title: International Business 3071 Carolina Mikander The impact of a reward sytem on employee motivation in Motonet-Espoo Sveinn Eldon Motonet Oy Supervisor (Arcada): Commissioned by: Abstract: The purpose of the thesis was to investigate and

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    Motivation Motivation is the driving force that is applied in an organisation to assist in the achievement of the laid goals (accel-team: 2010). Motivation in the workplace aims at triggering human behavior and their need to work. Relatively‚ it is a process by which people seek to satisfy their basic drives and it is what drives production in the work place. Basic model of motivation In his book ‘management theory and practice’‚ Cole has outlined the basic model of motivation (Cole:

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