GENERAL ELECTRIC STREAM 1 – COURSE WORK GROUP -‐ 11 AHMED AHMED ETTEFAGH TAHSIN MASHAT MOAZ QING SHAN ZHENG DANYI UNIVERSITÁ DELLA SVIZZERA ITALIANA‚ LUGANO – CORPORATE STRATEGY 2012/2013 Corporate strategy Table of Content 1. Introduction to the General Electric Company 2. History
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Electrolux Major Appliances is a nationwide appliance company that was established through its sister company Frigidaire. The company has been in business for over 50 years. Electrolux’s corporate office was located in Augusta‚ GA and it was relocated to Charlotte‚ NC in 2011. The company is known for its world class stainless steel appliances. Which include ranges‚ over the range microwaves‚ single and double wall ovens‚ cooktops‚ and refrigerators‚ stand alone ice makers‚ counter top microwaves
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Executive Summary The General Appliance Corporation (GAC)‚ specializing on manufacturing various kinds of home appliances. The GAC was decentralized and it divided into 4 main product divisions‚ 4 manufacturing divisions as well as 6 staff offices. GAC manufactured few component parts and usually bought them from outside vendors. Transfer prices of the parts were negotiated between departments based on outside suppliers’ price. While the purchasing staff had the power to settle disputes when there
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2. General Electric uses a multifaceted approach to help make them one of the industries leaders in engine production. This approach includes resources both financially and managerially. Financially General Electric has invested $50 million in new engine technology‚ with an additional $1.2 billion to $1.4 billion being required to help them bring new engine designs to the forefront. General Electric has also received a $20 million grant from NASA in order for them to create the first tester UDF
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been Whirlpool. In 1989‚ Whirlpool Corporation embarked on an ambitious global expansion with the objective of becoming the world market leader in home appliances. However‚ by the mid-1990s‚ serious problems had emerged in the company’s international operations. Whirlpool’s European profit fell by 50%‚ lost $70 million in Asia‚ appliance sales in Brazil plummeted by 25% although the company invested hundreds of millions of dollars to modernize operations. In response to these problems‚ Whirlpool
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General Electric Case Analysis Case Recap General Electric‚ (GE)‚ is a diversified technology and financial services corporation that has a history of tremendous success. The company’s name is well known across the United States and is recognized by consumers as the “practical innovator” (Crystal & Herskovitz‚ 2010). In order to continue its achievements‚ GE’s strategy is to focus its resources in new product innovation and comprehensive brand positioning. It has created the “Profile” and
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tough business environment. In four years‚ he reinvigorates GE’s technology‚ expands its services‚ develops a commercial focus‚ pushes developing countries‚ and backs "unstoppable trends" to realign GE’s business portfolio around growth platforms. At the same time‚ he reorganizes the company‚ promotes "growth leaders" into top roles‚ and reorients the culture around innovation and risk taking. Finally‚ in 2006‚ he sees signs of growth‚ but wonders whether it is sustainable. General electric: Headquarters
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Executive Summary General Electric (GE) is a global market leader which is well known for its technological innovation‚ leadership and world class quality in the conglomerate industry. For the purpose of analysing strategic management in action‚ this report focuses on its Aircraft Engines (hereinafter referred to as “AE”) and Medical Systems (hereinafter referred to as “MS”) business units – a subset of its ‘Technology’ segment. Its macro-forces (sluggish economy‚ advent of e-business‚ ageing demographics)
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this advantage. The chapter then explores the idea that strategy is partly proactive and partly reactive. Next‚ a discussion on strategy and ethics is given. This is followed by a close look at the relationship between a company’s strategy and its business model. The chapter proceeds forward with a look at what makes strategy a winner and then presents reasons for why crafting and executing strategy are important. The chapter concludes with thoughts on the equation: good strategy + good strategy execution
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Exploring the Links Between International Business and Poverty Reduction: A Case Study of Unilever in Indonesia Principal Author: Jason Clay Principal Author: Jason Cla An Oxfam GB‚ Novib‚ Unilever‚ and Unilever Indonesia joint research project First published by Oxfam GB‚ Novib Oxfam Netherlands‚ and Unilever in 2005 © Oxfam GB‚ Novib Oxfam Netherlands‚ and Unilever 2005 ISBN 0 85598 566 6 All rights reserved. This publication is copyright‚ but may be reproduced by any method without fee
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