Electrolux Major Appliances

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Electrolux Major Appliances is a nationwide appliance company that was established through its sister company Frigidaire. The company has been in business for over 50 years. Electrolux’s corporate office was located in Augusta, GA and it was relocated to Charlotte, NC in 2011. The company is known for its world class stainless steel appliances. Which include ranges, over the range microwaves, single and double wall ovens, cooktops, and refrigerators, stand alone ice makers, counter top microwaves and freezers.

The main sections of Electrolux’s Annual Report are the Quarterly Information, Corporate Governance Report and the Annual General Report. Electrolux made a vast improvement from 2010 to 2011. The key factors that influenced the company’s financial performance during 2011 were rising raw materials cost and lower prices having a headwind on results of more than 3 billion in 2011. The company was also able to generate a strong underlying cash flow, which resulted from the intensifying to reduce working capital, which has enabled us to maintain a strong balance sheet.

The current assets that the company has is inventories, trade receivables, tax assets, derivatives, other current assets, short term investments, cash, and cash equivalents. All the intangible assets have a current carrying value of SEK 6,008m. All intangible assets with indefinite useful lives are tested for impairment at least one a year. Single assets can be tested more often in case there are indications of impairment. The recoverable amounts of the cash generating units have been determined by value in use calculations. The cash generating units equal the business areas.

Management characteristics the internal management of the company by ensuring that all things are handled that are not on the corporate end. They ensure that the day to day operations are handled within in the call center and make sure that all reports are ready at the drop of a dime when they are requested. The...
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