Heuristic Evaluation of HolidayInn.com.cn Holiday Inn Hotel Booking Site for Chinese Speaking Users Completed by Team CBR: Yufei Duan Yina Li Ying Li Qianying Liu Niven Sellars Michael Somer February 7‚ 2008 Table of Contents Heuristic Evaluation Overview for www.holidayinn.com.cn 3 Introduction 3 Purpose 3 Methodology 3 Heuristic Evaluation Findings 4 1. Visibility of System Status 4 2. Match Between System and the Real World 6 3. Consistency and Standards 13 4. Error Prevention 19 5
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MAVERICK LODGING CASE Year 1999 Analysis In 1999‚ the Maverick Lodging company implements balanced scorecard to establish a measurement system and control the hotel level management. The balanced scorecard has several attributes‚ such as tracking financial performance‚ tracking nonfinancial measures and communicating franchisees and owners objectives of growth. For financial performance‚ according to Exhibit 7‚ the Maverick Courtyard has 3.77% growth rate‚ Maverick Fairfield Inn has 2.22% growth
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Introduction to Case Study by Winston Tellis+ The Qualitative Report‚ Volume 3‚ Number 2‚ July‚ 1997 (http://www.nova.edu/ssss/QR/QR3-2/tellis1.html) -------------------------------------------------------------------------------- Abstract This paper is the first of a series of three articles relating to a case study conducted at Fairfield University to assess aspects of the rapid introduction of Information Technology at the institution. This article deals with the nature of the problem
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Advanced Corporate Finance‚ March 2004 1. Weighted average cost of capital for Marriott Corp. The WACC is calculated using the formula: This uses the underlying assumption that the debt-equity ratio for the firm remains constant. In Marriott’s case the corporation’s target leverage ratio based on interest coverage target is set at 60% as taken from Table A. The WACC for the whole firm represents the average cost of capital of the firm’s underlying operating structure. To use this WACC it must
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In the case study presented we will learn about the Helton family travel plans and the tragedy they endured by having their trailer stolen right across the street from their accommodations. You will also learn how the Fairfield Inn motel decided to deal with security measures in order to save their profits. Travel Plans The Helton family who is use to traveling on weekends checked into the Fairfield Inn motel. The family was towing a trailer containing a drag racing car‚ golf cart‚ racing
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Maverick Lodging Case Study Notes * 1/2000: VP of Asset Management (Cindy Baum) was reviewing the 1999 balanced scorecard results for Maverick Lodging; she had developed & implemented the balanced scorecard throughout 1998 * 1999: first full year of results using the balanced scorecard approach * Designing a balanced scorecard had been a considerable challenge because of the complicated nature of the hotel industry * Maverick Lodging: managed hotels on behalf of 3rd party
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WAYSIDE INN INC CASE STUDY 2. Company Analysis Wayside Inns was formed in 1980 as the successor to United Motels Enterprises‚ a company that operated several franchised motels under licensing agreements from two national chains. Wayside has been experiencing brisk business and is currently operating at near full capacity. To capture more business Wayside is considering a 40-room expansion for the motel. We shall evaluate the company using a SWOT analysis. Threats - Competitors are expected
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Read Case #30- Wynn Resorts and answer the following questions: By: Janice Jenkins June 9‚ 2013 1. What is the importance of Mr. Steven Wynn himself‚ to the Wynn Resorts company? Steve Wynn followed his passion as an entrepreneur and has changed the world of gaming. He has become the most talented casino gamer the world has ever seen. His patient‚ the man that he became has earned him a spot in the gaming world that can never be taken away from him He chose to make a smart move
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CAPITAL BUDGETING CASE STUDY: Bridgehampton Shores Inn: Mutually Exclusive Project Comparison Finance 203 – Managerial Finance Dr. Anoop Rai Fall 2012 Capital Budgeting Case Study: Bridgehampton Shores Inn: Mutually Exclusive Spa Projects Introduction Bridgehampton Shores is an Inn located on the Eastern Inn of Long Island. It typically caters to families looking to vacation in the area and take advantage of all the East End has
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HAVARD BUSINESS SCHOOL CASE STUDY FORMAT: l. From what perspective are you analyzing the case? ll. What is/are the major opportunity/problem? The major problems that was encountered by Mr. Morgan is the front desk personnel. They do not know how to handle their clients. lll. What is/are your objectives. lV A.) Facts of the case The Facts in the case involves the problems
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