Chapter 3 The Marketing Environment Learning Objectives 1. Describe the environmental forces that affect the company’s ability to serve its customers. 2. Explain how changes in the demographic and economic environments affect marketing decisions. 3. Identify the major trends in the firm’s natural and technological environments. 4. Explain the key changes in the political and cultural environments. 5. Discuss how companies can react to the marketing environment. Chapter Overview In
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ENVIRONMENT Environment means all of the outside forces‚ events and things that act on a thing. A person’s environment is made up of everything that surrounds him or her‚ including houses‚ buildings‚ people‚ animals‚ lands‚ temperature‚ water‚ light and other living & non-living things. The environment does remain same at all times. It changes always due to ever-on-going interactions between various elements comprising it. The word environment is used to talk about
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WELCOME TO VIRTUAL REALITY Virtual Reality‚ (2013) Contents 1. Introduction ………………………………………………………………………………3 2. Research Summary………………………………………………………………………3 2.1 Immersive Virtual Environment Technology CAVE………………………………4 2.2 Semi Immersive Systems Powerwall………………………………………………..5 2.3 Characteristics…………………………………………………………………………..5 2.4 Benefits…………………………………………………………………………………..5 3. Comparison System Characteristics…………………………………………………
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meaning of environment? (Docstoc 2010‚ p3)That means the surroundings‚ influnces‚ external objects and circumstances under someone or something exists.The environment of any organisation that surround & affect it.Now I’m going to demonstrate the definition of external environment first and External environment External environment is a kind of environment can not be controled by company. It also can affects the effectiveness of an organisation.Company often use external environment to analise
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Chapter 4 The External Environment The Environmental Domain Organization Environment is composed of all elements that exist outside the boundary of the organization that have the potential to affect all or part of the organization. Its domain is the chosen field of action. The environment comprises several sectors or subdivisions of the environment that contain similar elements (ie. industry‚ raw materials‚ human resources‚ market‚ technology‚ financial resources‚ economic conditions‚ government
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TABLE OF CONTENT 1. Executives summary ………………………………… 2 2. Introduction …… …………………………………… 3 3. Cause and effect of climate change on the world…… 4 3.1. What is climate change ……………………… 4 3.2. Cause of climate change ………………………… 4 3.3. The Effects of climate change ……………… 5 4. The “Cap and Trade” of Australian …………………… 6 4.1 What is “Cap and Trade” …… …………………… 6 4.2 The effects of “Cap & Trade” on Tourism ………… 7 5. Environmental Analysis of my IP hotel
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Environment Protection Environmental modification is as old as the history of human development. In the last century‚ development and modification have come much faster then ever before. While it took a few thousand years for man to pass from Paleolithic to Neolithic tools‚ it has taken less than a century to modify conventional weaponry to nuclear devices. Development has been so rapid that nature has not had time
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Business environment encompasses all those factors that affect a company’s operations‚ and includes customers‚ competitors‚ stakeholders‚ suppliers‚ industry trends‚ regulations‚ other government activities‚ social and economic factors and technological developments. Social or Societary environment of business means all factors which affects business socially . Every business works in a society ‚ so societies ’ different factors like family ‚ educational institutions and religion affects business
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Chapter 2 The external environment: Opportunities‚ threats‚ industry competition and competitor analysis Knowledge objectives 1 Explain the importance of analysing and understanding the firm’s external environment 2 Define and describe the general environment and the industry environment 3 Discuss the four activities of the external environmental analysis process 4 Name and describe the general environment’s six segments Knowledge objectives 5 Identify the five competitive forces
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The Aetas and the Environment The Aeta is a group of indigenous people who live in scattered‚ isolated mountainous parts of Luzon. The Aeta predecessors are nomadic and build only temporary shelters. However‚ the well-situated and more modernized Aeta have moved to villages and areas of cleared mountains. One of the areas that the Aeta has inhabited for thousands of years is the area of Mt. Pinatubo. When Mt. Pinatubo erupted‚ the Aetas lost their home. They were forced to live in evacuation
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