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    Introduction: Disney‚ the very word evokes magic in the minds of people young and old. As a brand that has catered to audiences since early 1923‚ it stands as a symbol of redemption from the mundane existence of daily life for people throughout world. Over the last few decades‚ the Walt Disney Productions Company has been in the industry of producing cartoons and quickly diversified into an array of operations‚ riding high on its brand equity. Most famous amongst its flagship projects have been

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    Ethnocentrism

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    who are different than themselves. Why does it make people uncomfortable?  (Hint:  the fear of loss associated with change..." AND what can we do about it? Ethnocentrism Ethnocentrism perpetuates discrimination‚ attitudes of superiority‚ hostility‚ and contempt for members of other groups. The most serious consequences of ethnocentrism are violent wars‚ ethnic cleansing‚ slavery‚ and genocide. This issue of getting people to deal with their innate discomfort of accepting others who are different

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    According to the dictionary ethnocentrism is the tendency to look at the world primarily from the perspective of one’s own culture. (The merriam-webster dictionary‚ 1997) Ethnocentrism often involves the belief that one’s own race or ethnic group is the most important and that some or all pieces of its culture are higher to those of other groups. Within this thought‚ individuals will judge other groups in relation to their own individual ethnic group or culture‚ especially with concern to language

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    beliefs. Understanding differing cultural beliefs can be acquired by considering functions of practices‚ behaviors‚ symbols‚ traditions‚ and morals within a society. The initial concept of cultural relativism was created to turn people away from ethnocentrism‚ which is the belief that your cultures beliefs are authentic and all other cultures beliefs are phony. The cultural relativism was a method first developed by anthropologists in the 1920’s and just thirty years later the concept was incorporated

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    Introduction The term ethnocentrism is explained by Stanmore and Lancaster (1993) as “the belief that one’s own group or culture determines the standards‚ values‚ behaviours and principles by which all other groups are to be judged”(p. 35). This term ethnocentrism helps us to acknowledge “difference” as been acceptable and educating. In this essay I will explain why it is important for registered nurses to understand the impact that ethnocentrism may have on the delivery of nursing services. I will

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    Ethnocentrism

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    What is ethnocentrism? Are ethnocentric values reflected in mass media? If so‚ provide examples. If not‚ why not? Ethnocentrism is when one places a culture‚ values‚ and views over that of another culture. This can be associated with American popular culture as the message with any popular trend tends to be a popularity contest. Quite often products are sold based off the insinuation that it is better than any other product out there. For instance‚ a popular recurring fad is the Michael Jordan

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    both headquarters and subsidiaries –  Geocentric approach –  Bring the best man in the world regardless of nationality The EPG Profile •  A firm’s profile can be drawn in ethnocentric‚ polycentric and geocentric dimensions •  A degree of ethnocentrism‚ polycentrism and geocentrism can be established by product‚ function and

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    perspective of the world. Nonetheless‚ this diversity can lead to discrimination‚ stereotype and even phobias. One of these discriminatory behaviors is ethnocentrism. Our world has many cultures each with its own unique practices and beliefs and when a person fails to recognize these practices as normal‚ they are being ethnocentric. Ethnocentrism is when a person views the world from the perspective of their own culture hence anything that is not practiced in their own group is abnormal to them.

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    multiculturalism (Mathews-Aydinli‚ 2006). Despite the fact ethnocentrism could be viewed in a positive light in all cultures‚ adult E.S.L. students were not being acculturated into mainstream society because of negative ethnocentric views‚ which were holding them back (Spencer & Swanson‚ 2000; Schumann‚ 1986). According to Berry (1997)‚ acculturation was a change that occurred within the culture of a group. The issue with negative ethnocentrism was that it was harmfully affecting classroom instruction

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    Epg Model

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    The EPG Model is a framework for a firm to better pinpoint it’s strategic profile in terms of International Business Strategy. It contains three elements - Ethnocentrism‚ Polycentrism and Geocentrism. The Importance of the EPG Model is mainly in the firm’s awareness and understanding of its specific focus. Because a strategy based mainly on one of the three elements can mean significantly different costs or benefits to the firm‚ it is necessary for a firm to carefully analyze how their firm is oriented

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