Chapter 1: Introduction 1.1 Introduction This dissertation is about small to medium sized hotels businesses in Thailand. It will investigate their use of events as a marketing tool. The study conducted online surveys by selected hundred hotels from the travel trade show in Thailand‚ 2010. Moreover‚ two selected hotels are interviewed by telephone and through telephone the results will be analysesis and compared asinto two case studies. The findings of the two different methods will be analysed
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Comparison | 18 | Future move of SETConclusion | 2022 | Stock Exchange of Thailand History of the Stock Exchange of Thailand The modern Thai Capital Market was started in 1961 when Thailand implemented its first five-year National Economic and Social Development Plan. It supports the promotion of economic growth and stability as well as develops the Kingdom’s standard of living. After that‚ the Second National Economic and Social Development Plan (1967-1971) proposed to set up an orderly securities
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Global Business Cultural Analysis: Thailand Rhonda C. Scott Liberty University Abstract The country of Thailand is an emerging nation in the globalized world. Over the past two decades‚ the country has experienced a multitude of changes in the political‚ economic and international arenas. As a nation‚ it has survived the economic crisis of 1997‚ the tsunami of 2004‚ the government coup in 2006‚ the flooding of 2011 and is preparing for a change in the views of the nation with
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Executive Summary Thai motorcycle industry entered in Thailand since 1964. There are four main players in this industry including Honda‚ Yamaha‚ Kawasaki‚ and Suzuki. Even there are not much competitors but the competition among them are fierce. Thai market for motorcycle is in maturity stage. This makes the players have to use strong strategies to possess market share. The dominant player in this industry is Honda For customer analysis‚ among four leader players they quite focus customer similar
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the analysis of Vinod Kothari (1998)‚ leasing was a potential boon for small and medium-sized businesses in Thailand. In his web site‚ an article published on Bangkok Post in 1998 and the Research Department of Bangkok Bank provided bright‚ positive future for local leasing business due to curtailment of credit by commercial banks and other financial institutions as a result of financial crisis. Kothari (1998) further stated that the percentage share of credit extended by leasing companies had escalated
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Discuss the causes and effects of Economic Growth Economic Growth Before discussing the causes and effects of economic growth‚ I will define what economic growth actually is and distinguish between the two types of growth in the economy; actual and potential. On the whole‚ economic growth may be defined as ‘a long-run increase in an economy’s productive capacity and trend output’. The long-run output growth trend an economy achieves is indicated by the path of trend Gross Domestic Profit
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ASEAN: The integration effect Author: Tim Burroughs Asian Venture Capital Journal | 12 Jul 2012 | 13:03 Tags: Asian development bank | Axiom asia private capital |Southeast asia The Association of Southeast Asian Nations is gradually bringing the region’s economies closer together. Private equity investors stand to benefit but not all businesses are suited to cross-border expansion The trouble-hit euro zone is hardly a poster child for regional economic integration‚ but it has yet to dent similar
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Monetary Policies of the Asian Financial Crisis and its Ramifications Introduction: At the end of the 1980s and early 1990s‚ the economies of Southeast Asia developed rapidly. Thailand‚ Malaysia‚ Indonesia‚ Singapore and Korea experienced an average annual GDP growth of 12%‚ which was called “the Asian miracle”. Among them‚ Thailand experienced approximately 15% GDP growth‚ and Malaysia experienced almost 20% GDP growth. But this momentum of economic growth did not last long. This rapid development
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The Effects of 1997 Asian Financial Crisis in Thailand and Hong Kong The Asian financial crisis occurred since the beginning of summer 1997 in Thailand and was triggered due to the currency depreciation of Thai baht. Declines in the stock market and exchange rates and the assets prices affected the economies of East Asian countries on a large scale‚ most notably Thailand‚ South Korea and Indonesia. Although Hong Kong was suffered severely in the crisis‚ there was significant impact on its economy
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Slovak University of Agriculture in Nitra | The effects of the economic crisis on V4 countries | | | Alina Cioată - ERASMUS | 11/29/2012 | | Macroeconomic issues in V4 countries November 2012 Nitra‚ Slovakia Introduction It is enough just to turn on the TV or to read a newspaper to be able to know which is one of world’s major problems nowadays. It might be call economic crisis or financial crisis or recession but all these names cover a single situation: the impossiblity
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