What if you learned that Dunkin Donuts is not really a “chain” of restaurants‚ as you assumed‚ but a franchise. (Do you know the difference?) What if you learned Dunkin’ only does business through its franchisees? What if you learned the franchise owners are local people like you and me that realize that some people - maybe not you - like to do business with familiar brands that offer consistent quality. (Or maybe those people just like the nostalgia of getting the same donut their parents used to treat
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and has a leadership position in doughnut business. Excellent modernized Training facilities is added advantage to Krispy Kreme Doughnuts. Weakness - Low product portfolio or less Innovation in products compare to Dunkin’ Donuts‚ Tim Hortons‚ Winchell’s Donut house and LaMar’s donuts where they have variety of doughnuts‚ coffee and other bakery product like Muffins‚ pies‚ bagels etc. No breakfast or lunch menu offered by Krispy Kreme. Random Closing and opening of new stores damaged the reputation
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Hospital in Massachusetts and lived in Brookline MA for 2 years. After that I moved to Westborough MA with my mom‚ dad and brother. For the next 16 years after that I still live in the same house. Westborough is known for its terrible drivers‚ Dunkin Donuts‚ useless police force and buildings. Growing up in a town like this is relaxing and very subtle. There has never been much to do in the town though‚ which makes it a little boring but very quiet. I had always wished to move somewhere else but when
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Executive summary Do D’ Dips is a potential company that will introduce‚ munchkins dip into different flavors‚ soon in the market. Our company offers high priced munchkins at its unique and matchless features. We are targeting some specific segments that will help us reach out for more opportunities in the market having the food as a basic human need. We aim to be the market leader in the chocolate industry in Davao. According to our survey‚ most of the respondents have sweet taste preference but
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I. INTRODUCTION Krispy Kreme Doughnuts‚ Inc. (KKD) is an international retailer of high-quality sweet treats‚ including its signature hot Original Glazed® doughnut. It began as a small bakery in Winston Salem‚ NC on July 13‚ 1937. Since then‚ the company has built a global reputation for serving the highest-quality doughnuts and great tasting coffee. Krispy Kreme Doughnuts is part of the Quick Service Restaurant (QSR) Industry‚ which includes almost all companies in the “fast food” industry
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Branded doughnuts are sold through 4. Revenue decreased 9.9% to a variety of outlets. $93.4 million. 6. There are distributions centres. ------------------------------------------------- Opportunities Threats 1. Dunkin doughnuts has the largest 1. Starbucks has strong loyalty number of total 6395 domestic franchisees. towards its quality products. 2. DD net increase of 94 new international 2. Rewards customers for their Stores while experiencing
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Section I—SIC and NAICS Codes The Standard Industrial Classification (SIC) is a system for classifying industries by a four digit code. The Security and Exchange Commission (SEC) uses SIC codes when sorting company filings. Companies that operate in a certain industry use a specific SIC code when filing with the SEC so that the type of business is properly identified. Identifying government contracts by their SIC description. The SIC system arrays the economy into 11 divisions‚ that are divided
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KRISPY KREME DOUGHNUTS‚ INC.—2004 Cynthia Duff Francis Marion University Ticker Symbol: KKD www.krispykreme.com The neon sign "Hot Doughnuts Now‚" when illuminated‚ lures hungry customers into the local Krispy Kreme stores. The sign signals that Krispy Kreme ’s signature product‚ Hot Original Glazed doughnuts‚ are right now rolling under the glazing process and are ready to be devoured by anxiously waiting customers. There ’s nothing better than a hot‚ fresh‚ fluffy glazed doughnut that melts
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1. Para cada uno de los 7 entrevistados‚ indique si usted considera que la persona es leal o no a la marca‚ y explique el por qué de cada una de sus respuestas. 1.1. Anne De acuerdo a lo señalado en el Caso de Estudio "A case for brand loyalty" considero que Anne es una persona leal a la marca. Los elementos que me llevan a la apreciación anterior‚ son los siguientes: - Quién es Anne? Anne es una mujer divorciada‚ de 60 años‚ que por tradición había sido consumidora de la marca de café de su
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Employees are better trained. 5. Expanded assortment of offerings at KKD stores including beverages 6. It has a unique brand and variety of freshly made donuts. Wide appeal of signature hot original glazed doughnuts 7. KKD can offer to have customers watch product being made at the donut theater. 8. It has a high capacity to make 4‚000 to 10‚000 donuts daily. 9. Krispy Kreme Doughnuts prides themselves on high customer satisfaction with fresh qualitydonuts. 10. It offers additional products through
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