Kapil Gupta Viral marketing of digital products using social media Dissertation presented for the Degree of Masters of Business Administration at the University of Edinburgh Business School‚ May 2011 Acknowledgements I would like to thank my supervisor‚ Tony Kinder‚ for all of the help and guidance he has given me over the course of the project‚ from the initial idea through the research and writing stages through to the conclusion. It would have been impossible to complete this project
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ACCOUNTING AND FINANCE DISSERTATION FORMAT REQUIREMENTS Final Dissertation Submission Hand in one electronic copy through TURNITIN and one printed copy through the SAO. Follow the layout as provided in your disse‚ and abstract) that precede the main text with lower case Roman numerals beginning with i. Put page numbers in the right-hand corner. • Number the main text consecutively beginning with Arabic numeral 1 in the right-hand corner. Check your dissertation to ensure that all pages
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2.1 Theories of marketing strategy 11 2.2.2 Analysis tools 12 2.3 Overview of Vietnamese tea industry 17 2.3.1 The development of global tea industry 17 2.3.2 The development of Vietnamese tea industry 19 3 Methodology 21 3.1 Research design 21 3.2 Secondary research 23 3.3 Qualitative research 24 3.4 Data analysis 25 3.5 Practical and ethical considerations 26 4 Discussions and findings 28 4.1 Industry analysis 28 4.1.1 Environmental scanning – PESTLE analysis 28 4.1.2 Competition analysis – Five
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Five-Star Hotels Abstract Purpose: Employee turnover is a significant challenge for Human Resource Management (HRM) strategies and organisational performance. This study presents findings drawn from an extensive survey of labour turnover in the Australian accommodation sector. A particular focus is placed on turnover rates and costs. Design/methodology/approach: Based on labour turnover literature and an industry panel‚ an online survey was designed and distributed to four- and five-star hotels across
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Dissertaition journals: Catalytic Conversion of Ethanol into an Advanced Biofuel: Unprecedented Selectivity for n-Butanol† Comparative exergy analysis of direct alcohol fuel cells using fuel mixtures Performance and fuel conversion efficiency of a spark ignition engine fueled with iso-butanol Performance of direct alcohol fuel cells fed with mixed methanol/ethanol solutions Bio-ethanol – the fuel of tomorrow from the residues of today Web of science: The effect of different alcohol
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Chapter 1 THE PROBLEM AND ITS SCOPE Introduction As computer technology is rapidly changing our world‚ it has permitted man not only store his knowledge‚ but to organize‚ manipulate‚ and modify it systematically. Organizations nowadays are adapting to office automation systems. Most schools use automated systems to lessen their work and minimize their problems in their system‚ and JRMSU (Jose Rizal Memorial State University) is one of the university that is would like to adapt computerization
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3/13/13 National Institute of Technology Patna Convocation 2013 for Academic Session 2010-11‚ 2011-12 Registration Convocation 2013 Registration Registration id: C2013240 Name (English): Institute Roll Number: Degree Merit List Rank Session Passing Enrolment Number JITENDRA KUMAR 0926011 M. Tech 1 2011-12 91785 Name(Hindi) Program Code Branch CGPA (Overall) Passing Sem/Exam Last Sem Passed जत कु ार म MEPG Mechanical Engineering 8.34 JAN_MAY_12 46 Discrepencies if any in
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restaurant service experience” (Vandenbosch and Mark). This case study states that McDonalds plans to extend its brand into the hotel industry by opening a hotel in Illinois. The authors look at the hotel venture’s positioning options and the McDonald’s brand extension into a different product class. In order for McDonalds to successfully extend their brand into the hotel industry‚ they must manage their growth wisely‚ rely on the strength of their corporate brand‚ and consider what their customers really
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this module is expressed in the following learning outcomes. The Independent nature of this Module is designed to develop the Learner’s ability to undertake research and to prepare and submit a mini dissertation for evaluation. There is no formal examination for this Module. The mini dissertation serves as the Summative Assessment. Students will demonstrate competence in the following. The Nature of Accounting Research Identifying and Articulating the Problem or Issue Formulating Research
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Unionism to Hotel Workers Aims and Objectives: The aim of this project is to assess the degree of interest and involvement shown by Trade Unions in the hotel industry. The specific objectives are: • To determine the extent to which Trade Unions recognise hotel workers as a potential source of membership. • To identify the mechanisms by which Trade Unions market their services to potential members. • To identify successful and unsuccessful marketing approaches in relation to hotel workers.
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