"Discuss the external environment factors of marketing explain how it affects to business" Essays and Research Papers

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    Business Examples of how changes in the environment affect organizations Environment | | P.E.S.T.E.L Analysis | | 12/9/2011 | | Contents Introduction 3 Indian summer boosts sales at B&Q owner Kingfisher 4 Nokia’s Windows tablet to take on Apple’s iPad 5 Topps Tiles sales continue downward trend 6 GlaxoSmithKline to settle drug disputes for $3bn 7 Conclusions 8 Reference 9 Bibliography 10 Appendices 11 Introduction In this assignment I will cover

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    External environment External Factors (environment) - It is the external forces that are beyond the control of the individual business A number of external factors can affect business (STEEPLE analysis) - economy - These are factors outside the business - political/government policy that may affect its - social decisions. - External factors that - technological may present opportunities - ecological or threats to - legal a business - ethics Economy – business need to observe the economic

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    International Business Review 19 (2010) 119–125 Contents lists available at ScienceDirect International Business Review journal homepage: www.elsevier.com/locate/ibusrev International business‚ corporate social responsibility and sustainable development Ans Kolk a‚*‚ Rob van Tulder b‚1 a b University of Amsterdam Business School‚ Plantage Muidergracht 12‚ 1018 TV Amsterdam‚ The Netherlands RSM Erasmus University Rotterdam‚ Burgemeester Oudlaan 50‚ 3062 PA Rotterdam‚ The Netherlands

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    Chapter 4 The External Environment The Environmental Domain Organization Environment is composed of all elements that exist outside the boundary of the organization that have the potential to affect all or part of the organization. Its domain is the chosen field of action. The environment comprises several sectors or subdivisions of the environment that contain similar elements (ie. industry‚ raw materials‚ human resources‚ market‚ technology‚ financial resources‚ economic conditions‚ government

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    By Russell Dymond‚ CEO‚ Dymond Institute of Business Recently I celebrated New Year’s Eve with a good friend – a small business owner in the automotive spray painting industry. We did the usual. Liberal doses of food and alcohol were consumed‚ and there was no shortage of laughter. During the course of the evening‚ my friend asked‚ “Why it is that some people have an apparent midis touch?” It’s a question I’m often asked. Is it purely luck‚ or is their success a result of something more cognitive

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    Explain how internal and external factors affect UK inbound and domestic tourism In this document I am going to be looking at factors that affect both inbound and domestic tourism deciding to travel to the UK or travel within the UK. Some examples of factors that I will be reviewing include the following; health‚ safety and security‚ accessibility‚ marketing campaigns‚ availability of products and services‚ quality of good and services‚ economic recession in the UK/and or tourist generating countries

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    title: How diversity affects the global business environment Words count: 1405 Due date: 17/03/2011 Date submitted: 17/03/2011 Time submitted: 08.45 am Teacher’s signature: I hereby declare that: i) ii) iii) This work is entirely my own. All sources used in the preparation of this assignment are fully referenced. No part of this work has been submitted for assessment in any other course of study. Signature: Date: 17/03/2011 How diversity affects the global business environment

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    The External Environment

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    The External Environment: Opportunities‚ Threats‚ Competition‚ and Competitor Analysis The external environment affects a firm’s strategic actions. For the example‚ when Philip Morris International (PMI) joint venture with Swedish Match AB‚ PMI distribute smokeless tobacco in multiple global market. A firm’s external environment creates the opportunities (opportunities PMI to enter the smokeless tobacco market) and threats (the regulation in its market reduces the consumption of PMI’s tobacco

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    External Environment influence organization Introduction: Each organization has their own organization structure and strategy to help them get their organization’s goals. Therefore managers of organization should to design and choose the structure and strategy that fit for different types of organization to get the goals. However managers should according to the external environment to make decision for the organization. The external environment will influence the organization’s choose‚ if the

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    Competitors are always looking to take a bigger share of the market‚ perhaps by cutting their prices or by introducing a new or better version of a product Social factor The facts and experiences that influence individuals’ personality‚ attitudes and lifestyle. The marketing department of a business needs to take into account the various social factors characteristic of the consumer groups it is targeting to help increase a product’s appeal to those potential buyers. Read more: http://www.businessdictionary

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