International Pricing-15 What is a Price? * Revenue received by a business in exchange for benefits provided * Customers give-up in exchange for the benefits they receive * Costs include: money‚ time effort‚ opportunities General Factors in Price Determination * True markets (customers have options) price determined by a combo of cust/co. issues including: * Pricing obj. of business‚ business constraints‚ gen pricing strategies‚ customer influences‚ competitive forces
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Under tough business environment‚ your low cost carrier (LCC) is in financial difficulty. As the CEO of this LCC‚ you however believe that if the airline manages to control the cost‚ your airline can survive. You therefore decide to reduce the operating expanse including the labour cost but you would avoid lay-offs. What cost reduction measures would you implement and why? In airline industry‚ the cost can break to two parts: fixed cost and variable cost. And there is
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Question 1 – Develop an awareness of the client situation (a) List five (5) topics you would discuss with Sarah and Stan at your first meeting. Why are these topics important? Give a brief reason for the need to discuss each topic. (Each discussion topic: 1 mark each ‚ Reason: 1 mark each) 10 marks 1. Personal Details As a financial planning organisation we are subject to certain legislative and regulatory requirements which necessitate us to obtain personal information about Sarah
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“Apply the concepts of marginal utility theory‚ product differentiation‚ and revenue/profit maximization to some event in your personal‚ daily lives.” [1] Marginal Utility Concept Application From the three concepts at hand this is by far the easiest to exemplify. According to Sloman and Sutcliffe the concept of utility is directly related to that of satisfaction [2]. The satisfaction that one individual takes from consuming something is called utility. Now when we consider the utility concept
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1. A product may be defined as everything‚ both favorable and unfavorable‚ that a person receives in an exchange. 2. An elementary school teacher purchased a ream of art paper‚ a box of crayons‚ and some modeling clay. The teacher intends to use these products in her classroom‚ so they would be classified as business products. 3. Convenience products‚ though inexpensive‚ still require considerable shopping effort by buyers. 4. Given the many differences in majors available‚ living
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What behavior(s) would (do) you need to improve? How many times have you felt bad because of not liking your behavior? How many times have you blamed yourself for not being better? Each one of us has experienced such a moments but the problem is when the unwanted behavior becomes a routine part of our daily lives. Personally a behavior that makes me feel bad and I would like to improve would be controlling my mood. My moods can change due to recent happenings‚ but can also be the result of past
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What would you do if‚ for example‚ you had a lot of money? Never mind your chances of having lots of money are just slightly better than the chances of being abducted by aliens. Even so‚ having a lot of money is a favourite daydream for a lot of us. If had a lot of money‚ I would like to buy a bungalow for my family to live as my current house is quite small. I will provide a luxurious life for my parents as they had taken care of me since birth. I will also provide enough money for my siblings
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company in the world with some of the competitors such as Yahoo!‚ Apple and Microsoft that compete in the same technology customer market with their products such as iOS‚ Windows Phone 7 and many more. To make sure Google’s business is in the market‚ Google needs to keep create and innovate their products so that customers are using Google products and keep their business in the market. TABLE OF CONTENTS INTRODUCTION Figure 1: Google Logo (Google‚ 2012) Google is a world known company
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Introduction The external environment can be defined as forces and factors outside the organization affecting the overall company’s performance directly or indirectly. It can be divided into two components including specific environment and general environment. Specific environment refers to the unique factors of each company that directly relevant to the achievement of goals and affect managers’ actions and decisions directly including suppliers‚ customers‚ pressure groups and competitors. General
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Barriers and Strategies in Listening Comprehension for College Students Abstract: Listening is an important skill for language learners. Many college students have difficulty in listening tasks. This paper tries to probe for the reason and propose solutions Key Words: Listening Barrier Strategy 1. Introduction With the development of society and the trend towards globalization‚ Chinese society and all kinds of profession fields demand that human resources are proficient in English.
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