"Define what a niche product is give at least three examples of niche products" Essays and Research Papers

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    Product Failure (Malaysia)

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    Product Failure Failure refers to the state or condition of not meeting a desirable or intended objective‚ and may be viewed as the opposite of success. Product failure ranges from failure to sell the product to fracture of the product‚ in the worst cases leading to personal injury‚ the province of forensic engineering. The criteria for failure are heavily dependent on context of use‚ and may be relative to a particular observer or belief system. A situation considered to be a failure by one might

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    Hindustan Unilever Hindustan Unilever Limited (HUL) is an Indian consumer goods company based in Mumbai‚ Maharashtra. It is owned by Anglo-Dutch company Unilever which owns a 67% controlling share in HUL. HUL’s products include foods‚ beverages‚ cleaning agents and personal care products. HUL was established in 1933 as Lever Brothers India Limited and‚ in 1956‚ became known as Hindustan Lever Limited‚ as a result of a merger between Lever Brothers‚ Hindustan Vanaspati Mfg. Co. Ltd. and United Traders

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    Avon Product Inc.

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    company‚ with nearly $11 billion in annual revenue. As the world ’s largest direct seller‚ Avon is sold through more than 6 million active independent Avon Sales Representatives. Avon products are available in over 100 countries‚ and the product line includes color cosmetics‚ skincare‚ fragrance‚ fashion and home products‚ featuring such well-recognized brand names as Avon Color‚ ANEW‚ Skin-So-Soft‚ Advance Techniques‚ and mark. Avon’s mission states that their success is measured by their leadership

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    School of Business and Management Xavier University – Ateneo de Cagayan Case Analysis No. 1 The Vice President‚ the Product Manager and the Misunderstanding Alma Frances R. Hortelano‚ MBA‚ DCM Dynamics of Management - MBA 111B Submitted by: Ian Rodel G. Nercuit CASE # 1: The Vice President‚ the Product Manager‚ and the Misunderstanding I. Viewpoint Human Resource II. Statement of the Problem It is apparent that managerial roles were not properly exercised by each

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    Product vs Process

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    Language Arts “Process vs. Product” in Early Childhood Art It has been said that beauty is in the eye of the beholder. This is probably truer when viewing preschool art. During the early years of childhood‚ children are developing their self esteem‚ which will impact their personalities and attitudes in the world thus making the process of art an important one. Young kids do art for the fun and enjoyment of just doing art. The young child does not really care what the art will look like when

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    Lipitor Product Launch

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    Lipitor-X Product Launch Plan Pfizer Inc is the largest research based biomedical and pharmaceutical company in the world. Headquartered in New York‚ Pfizer has major research and development locations in England and the United States. Since its inception in 1849‚ the organization has remained dedicated to discovering and developing new and better ways to prevent and treat disease‚ while helping to improve health and well being for people around the world. In November‚ the Pfizer

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    Mmi Product Placement

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    Phil Hart‚ president of Toronto-based MMI Product Placement Inc. (MMI)‚ wants to thinks of ways to win Greyhound Canada as MMI’s client. He also wants to decide if the Making the Cut was the right promotional vehicle for Greyhound. Objectives/Goals * To win Greyhound Canada as MMI’s client. * To select right promotional vehicle for Greyhound. * To provide affordable price to Greyhound. Background / Forecast: MMI was a pioneer of product placement in Canada. MMI is aimed to select

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    ConAgra Frozen Products

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    Group 10: Amandeep Singh Cai Chen (Peter) Shradha Santuka Shreyash Gupta AGENDA  When customers are going to reduce or increase the purchase of ConAgra Frozen Products  Who is likely to buy ConAgra Frozen Products  Whether ConAgra Foods should increase or decrease the price of their brand: Reddi Wip ConAgra Consumer ExpenditureDept. wise Bakery;Dairy; 0% 8% Deli; 4% Frozen; 41% Bakery Dairy Deli Edible Frozen Edible; 47% Focusing on the Frozen Department Segmentation: Variables

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    Product Line Extension

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    A product line extension is the use of an established product’s brand name for a new item in the same product category. Line Extensions occur when a company introduces additional items in the same product category under the same brand name such as new flavors‚ forms‚ colors‚ added ingredients‚ package sizes. This is as opposed to brand extension which is a new product in a totally different product category.Line extension occurs when the company lengthens its product line beyond its current range

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    According to Kilbourne‚ products are slowly getting more attention we used to give to another human being in our everyday life. Indirectly‚ they (the products) own a higher stand in our heart. The author supported this claim arguing that it is much easier to love a product rather than a person. The relationship between an individual with the product resembles a much more simplified version of love in this complicated world. “You can love it without getting your heart broken”. A car advertisement

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