Abstract Marketing mix consists of four elements essential for an organization to plan the marketing strategies to produce and sell a product or service for the target market. The four elements‚ which are product‚ place‚ price‚ and promotion‚ are used to make sure the product or service selected will meet the needs of the customer. Walmart is a leading retailer‚ which uses the four elements of the marking mix to ensure the implementation of new products will be effective in the market.
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depends not on the prestige held by the university which they attend‚ but rather on how they utilize the available resources and their compatibility with the environment. As a student‚ I personally wish to spend my college experience fulfilling my desire to learn in a manner that best suits me. In order to satisfy and extend my academic curiosities‚ it is necessary that I immerse myself in a community with a rich mix of individuals who contribute to both the intellectual and cultural aspects of society
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marketing mix analysis. In terms of the marketing mix‚ as an important concept in the subject of business studies‚ it refers to “a balance between the four main elements of marketing [is] needed to carry out the marketing strategy. It consists of the ‘4ps’: product‚ price‚ promotion and place” (Marcousé and Surridge et al.‚ 2011:141). Firms can build an effective marketing strategy by using the marketing mix as a tool‚ and it is possible that business will fail if the marketing mix is not correct
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PROMOTIONAL STRATEGY FOR CCTV CAMERAS We will meet with a member of your leadership team‚ design a specification to meet your individual requirements. Once completed‚ we will submit the specification complete with budget costs. When you are satisfied with the specification we will arrange for three pre-qualified installation companies to tender for the work‚ arranging for them to send their quotations direct to you. As well as supplying the installation companies with the agreed specification
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Abstract In this paper I will define what a good marketing mix requires and describe how a company uses this process to market their product. I have chosen Anytime Fitness as my company to do my paper on. Anytime Fitness is a unique style of fitness club that is in a very competitive market place. Their marketing mix focuses on all of the four P’s to attract customers. They locate small neighborhood clubs close to where people live and work. They are a no frills workout center that offers weights
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Unit Title PROMOTIONAL ACTIVITIES How you will be assessed | * You need to acquire core knowledge of how businesses combine promotional activities‚ such as advertising and personal selling‚ into a promotional mix and of how these choices are vital to the success of a promotional campaign. * You will need to consider how promotional activities are designed to alter customer attitudes‚ and investigate how the cost of promotional activities affects the final choice of promotional activities
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APPLE- Promotional Strategy Apple has been very active in its promotional endeavours. Its logo has become one of the most recognizable symbols nationwide. The company uses two primary methods of promotional strategies towards its public. The first promotional tool it uses is advertising. Investing heavily into this area‚ Apple has managed to create a large amount of advertisements that can be found on any television network‚ in any technology magazine‚ and all over the Internet. For example
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Smart Fit is a healthy concept that teens‚ adults and elderlies can do to become healthy. This concept provides 3 concept of vitality; which are healthy eating‚ physical activity‚ and positive self-concept. Research proves that an individual can improve when enroll in this program. The concept focuses on the individual’s flaws such as when the individual wants to be fit we provide them workouts for certain body parts which they want to build muscles and to decrease their unwanted fat. An example
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pass grade the evidence must show that the learner is able to: To achieve a merit grade the evidence must show that‚ in addition to the pass criteria‚ the learner is able to: To achieve a distinction grade the evidence must show that‚ in addition to the pass and merit criteria‚ the learner is able to: P1 Describe the promotional mix used by two selected organisations for a selected product/service. P2 explain the role of promotion within the marketing mix for a selected product/service
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Nathalia Chaddad Fit For Life #1 Relaxing helps you lose weight When diet and exercise go well‚ thank you‚ but if the pointer of the balance insists climb‚ the blame can be stress. Or better: a gene that‚ in moments of nervousness‚ responds by releasing protein urocortin 3‚ which increases cravings for sweet and fatty foods‚ and changes the way the body uses insulin‚ a hormone essential in the transformation of sugar energy. The discovery is of Israeli scientists and shows the relationship between
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